Hillary Clinton’s latest political ad begins with her embracing a young girl at a political rally, as the crowd cheers her on. Throughout the rest of the video, Donald Trump’s misogynistic comments from past interviews are featured in the background, as young girls sadly stare at themselves in the mirror or try to take a selfie. A sad toned piano song plays in the back of the entire video as the rest plays out. Clinton’s convincing ad “Mirrors” uses ethos, a perfectly geared argument towards her intended audience and controversial remarks from her opponent to gain new votes in her favor.
First and foremost the ad effectively highlights Trump’s ad hominem and misogynistic remarks towards his female opponents, which only strengthens Clinton’s
…show more content…
feminist image. She has started a . His insults are a testament of his character which makes the reader question his decency or fit for presidency. The reasoning in Clinton’s argument against Trump is obvious without her having to say a single word or give an explanation. She doesn’t stoop to Trump’s level for her bid for presidency. Trump’s own platform is deconstructed by his words and behavior. For instance, at the very end of the commercial when he is asked whether or not he he treats women with respect, he smirks and replies with a “Uhh, I can’t say that either.” The order of it all is perfectly executed with Clinton appearing before Trump in the video.
It is established from the beginning that Clinton is the positive and correct choice when the fans cheer her on at the rally before the image fades into the video of insecure girls. Trump’s clips of past interviews are no coincidence either. They work kind of like a logos in a way because they are the proof of him saying these words.
The political commercial is definitely intended to target parents voting in the upcoming elections. In particular, it may also pose as an ethical dilemma, especially for Republican parents who may feel conflicted over Trump. Trump’s demeaning words towards women clearly displays the negative impact he could have on the future young people. The strong ethos is present in the fact that parents watching this ad will feel morally obligated to do the right thing because the future of their children is at stake with such a negative role model. The logos is also clear because logically, parents would never want their children to mimic his behavior. Therefore, they would be discouraged from voting for him. Opposite Trump in the ad, Clinton seems like a better, more decent candidate because at the beginning she establishes a positive image of herself as a role model with a young girl at a political
…show more content…
rally. The low toned piano music creates a sad and vulnerable setting as the young girls scrutinize their features in the mirror.
Some girls tug at their clothes, fix their hair or peer into it with a sad expression which creates a strong pathos. The parents watching this video would never want their child to feel this way which is why it causes so many
emotions. The feeling of low self esteem is heightened when the music and the insults combine. Trump’s hurtful remarks imply that he is a bully, as the final girl in the shot looks at the camera disapprovingly and at the end, the audience is left feeling determined to vote against Trump because of the rhetorical question posed. The words “Is this the president we want for our daughters?” appears in white letters against a black background to create emphasis and importance. A sense of duty is bestowed upon the audience.
Overall, the ad is very effective because it does make a strong argument against the other candidate. Even if there were logical fallacies in the argument, in the context of Mr. Trump’s insults, it would still seem morally wrong to call anyone a “pig” or “slob”
as a candidate running for the president of the United States, whether he thought they deserved it or not. Trump is painted as an immature and immoral
candidate which means that Clinton successfully got her point across and therefore the right voter demographic. The simplicity of the video and Trump’s remarks says it all. It is short and sweet within 30 seconds and very effective.
At one point Ellen DeGeneres got kicked off of a talk show, but it wasn’t for her performance, it was because she came out as lesbian and the talk show did not accept that. But instead of giving up, Ellen decided to take her career in her own hands by doing that she raised to fame years later. But how did she come from being at rock bottom to an inspiration to so many? It was a journey but in order to inspire, Ellen persuaded the audience to stay true to themselves by using pathos and ethos.
The pictures used in the ad, cover many common areas used in political campaigns such as pictures with school children, construction workers, factory worke...
Common sense seems to dictate that commercials just advertise products. But in reality, advertising is a multi-headed beast that targets specific genders, races, ages, etc. In “Men’s Men & Women’s Women”, author Steve Craig focuses on one head of the beast: gender. Craig suggests that, “Advertisers . . . portray different images to men and women in order to exploit the different deep seated motivations and anxieties connected to gender identity.” In other words, advertisers manipulate consumers’ fantasies to sell their product. In this essay, I will be analyzing four different commercials that focuses on appealing to specific genders.
Have you ever wondered how influential people write great speeches that grab people's attention? They use a literary device called, rhetorical appeals. As supported in Hillary Clinton’s November 03, 2016 speech, uniting the American Public, will lead to an advantageous country. In her speech for the Democratic National Convention it states that, as elected for president, she will get everyone saying “We” instead of “I”. To reach out to the American Citizens and grab their attention, Clinton uses many rhetorical devices as she speaks. Using Logos, Pathos, and Ethos, the people of America jump on board with Clinton's ideas.
Advertisements across the globe are becoming more and more violent. In a recent PETA ad, it depicts a naked woman with a meat diagram on her, as seen on pigs and cows. In this ad it reads “ALL ANIMALS have the same parts. Have a heart. Go vegetarian.” This ad is degrading towards a woman because the advertisement is directly comparing her to an animal. PETA is taking their advertisements to a whole new level in the wrong direction. In society people do not consider themselves animals. In fact, being called an animal is an insult to many people. For PETA to comment that this woman is an ...
The goal of Hillary’s speech is to persuade her audience that her ideas are valid, by using ethos, pathos, and logos. Hillary is the First Lady and Senator, she shows credibility as an influential activist for woman rights. “Over the past 25 years, I have worked persistently on issues relating to women, children, and families. Over the past two and a half years, I’ve had the opportunity to learn more about the challenges facing women in my country and around the world” (Clinton 2).
Hillary Rodham Clinton is a well-recognized woman in the United States. Her great contribution as Secretary of State impacted people’s lives. One of many remarkable speeches Clinton gave was the “The Women Rights Speech” at the 4th World Conference on Women Plenary Session, where she used strong words and emotions to appeal to the audience. Even though the speech talked about women's rights, she wanted everyone, including men and children, to listen and take action. Her use of ethos, logos and pathos throughout the speech helped people understand women live in a world where they suffer discrimination, and she proposes solutions to solve the issue.
As I vigilantly watched the ad called “Brutal: Sarah Palin’s Record on Aerial Wolf Hunting”, I seen so much alienation against her. By the end of the video, my attention was so far off of the idea of Sarah Palin being elected vice president, but only on the thought of why a person would support this kind of cruelty. The ad did accomplished one thing, which was to convince the audience that Sarah Palin is a bad person, and why citizens should not vote for her. While seeing so much hatred against one person, this paper will focus on analyzing how pathos, ethos, and logos were used in a tactical move to oppose Sarah Palin becoming vice president.
The 2016 election has been said to be one of the most dramatic elections of our day and age. Hillary Clinton and Donald Trump have taken every opportunity to criticize each other in almost a comedic form. At the Al Smith dinner in New York on October 20th, 2016 Democratic nominee Hillary Rodham Clinton employs a humorous tone, paired with many oxymorons and an allegorical form of diction to give a light, informal speech at an event for needy children with his Eminence, members of the clergy, and other distinguished guests.
The commercial begins with an older white man, and after they show him they include a black young adult, a mom, a doctor, an older woman, basically people from all different cultural backgrounds. This attracts more voters because people are frequently attracted to the idea of racial and gender progression. This commercial used cultural elements, because the rest of Jill Stein’s campaign was not strong enough to attract voters without the media literacy. Because of the desire of progression, people are constantly looking for tolerance in the media, so any attention to this affair would immediately affect the naive voters that are looking for an easy
It portrays an emotion that the intended audience should know well, a deep sadness, due to the fact that sexual assault is a traumatic experience that can take a severe emotional toll on victims. Moreover, the shadow that hides the young woman’s face gives her a sense of shame, which is another emotion that many sexual assault victims likely deal with. This is one of the reasons why sexual assault victims should seek help. By reaching out to a professional, they can get rid of the highly detrimental emotions that they have been dealing with in silence. Overall, the image makes a clear pathological appeal due to the fact that it is clear the young woman is unhappy, which shows that the topic is emotional to some and should be thoughtfully considered, and also gives the intended audience a feeling they can relate to. Thus, the image is effective for the intended audience because it is realistic and relatable, leaving the audience with a sense that they are not alone in their struggle and that the emotions they have are a natural response to being sexually
Adverstising, defined by the Concise encyclopedia is the “Techniques and practices used to bring products, services, opinions, or causes to public notice for the purpose of persuading the public to respond in a certain way.” As the concern for gender equality continues to grow, so does the concern of how women are portrayed in advertising. According to the Center for Media Literacy, “the average American will spend one and one-half years of his or hers life watching television commercials (Kilbourne). Advertising has been known to carry subliminal messages of women and for decades as they continue to come under scrutiny from their actions. Business claim these types of advertising methods are profitable, while others believe these portrayals of women present unrealistic beauty standards while objectify women. In 2011, the Council of Europe Parliamentary Assembly received a report from its Committee on Equal Opportunities for Women and Children which discussed the nature of this problem and called for action regarding sexist advertising. Is this how our society should handle the probl...
The product featured in this add is a pill shaped blue tooth speaker, it does not have gender restrictions socially or functionally, and yet, the company only really targets straight males. They have excluded large pieces of society, and though it may have sold well among the targeted demographic, they missed the rest of the populace. The song they associated their ad with is widely known for is dehumanizing and objectifications of women, and regardless, they still decided to use it, and faced very little criticism about it. Other media or companies may have seen the lack of reaction to the ad and possibly attempted very similar publicity which further ads to the already over whelming about of sexualization in media. When companies continue to do that, they tell the people that take in the media that this is okay, that it is normal to treat women like objects. Media is so accessible and constant that these floods of images and messages are constantly being thrown at people, and it only takes so long before they may apart to believe
For the advertisement to state specifically girl instead of women just makes it seem like women are not mature enough. Throughout the years women are getting more privileges as men are, but at the same time they are still seen as minorities. To call them girls instead of women is like saying they are not capable of making their own decisions. Society and social media today has made it really hard for women to fulfill the ideal women image. It is hard for women to be told that they are not mature enough, smart enough, pretty enough, or skinny enough because it is just too painful and humiliating to hear. Advertisements are exposing an unachievable body image for women and at the same time they are making it harder for women to be seen as beautiful in men’s eyes. It is bad enough that they might be going through a hard time because of their insecurities, but to see them on advertisement just makes them feel worse about themselves not better. The article “Sex, Lies, and Advertising” by Gloria Steinem states, “After all, advertising was (and is) as potent a source of information in this country as news or TV or movies. It’s where we get not only a big part of our information but also images that shape our dreams” (202). What happens if the advertisements hurt women instead of encouraging them to achieve their dreams? If
I chose this commercial because it blatantly shows gender inequality throughout the entire commercial but ends with a powerful message to women. The commercial starts of showing a business man who seems to be in a manager or a high position in the business that he is working at, and he is speaking or giving instructions to another employee. The add shows that he is seen as a boss, while a woman in the same position giving instructions to another employ is seen as being bossy. The next scene a man is giving a speech and is seen as being persuasive, while a woman who is doing the same is seen as being pushy. Then is shows a man who is up late either working or studying and the scene implies that he has a young child, and the man is seen as being dedicated. While the same scene