Organizational Change Management Analysis

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Change management Change is constant, integral part of our personal and professional lives. Change occurs in our world and beyond, at national and global level, in political and socio-economical areas, in management of organisations. As the contemporary world becomes more complicated and significantly interrelated, it forces companies to change their work strategies and become globally competitive (Jeritt, 2013). These pressures for change should be identified by management and immediately enact change management process to increase productivity and performance (Marked By Teachers, 2004). Achievement of such objectives is paramount for organisations; despite of challenges which may originate during implementation of changes (Content Writing, 2012). According to Techopedia (2013): ‘Organisational Change Management is a framework structured around the changing needs and capabilities of an organization. OCM is used to prepare, adopt and implement fundamental and radical organizational changes, including its culture, policies, procedures and physical environment, as well as employee roles, skills and responsibilities.’ Kotter (2009) defines change management as the utilization of basic structures and tools to control any organizational change effort. Today for implementation and monitoring changing process are known plenty of different models. It will be analyzed and evaluated most common models which are Lewin's Change Management Model, ADKAR model and Kotter's Eight Step Change Model. Each model provide particular approach with own advantages and disadvantages therefore it’s significantly important to clearly understand each of the three change management models (Cellars, 2007). Lewin's Change Management Model Kurt Lewin presente... ... middle of paper ... ...tion. Organisational culture provides as opportunities as well as issues for companies. If culture combines with organization’s strategic and operating targets, it can stimulate improvement of performance and efficiency. At the same time dissimilarity of organisation culture and targets may lead for pernicious results (Katzenbach Center, 2013). Thus, organisational culture affects practically on all aspects of the company and it’s exceptional for every organisation and also one of the arduous objects to change (Business Dictionary, 2013. Hence, applying of culture within organisation include analysis of complex of features as beliefs, ideologies and values of company. According to Investopedia (2013) organisational culture define as: ‘The beliefs and behaviors that determine how a company's employees and management interact and handle outside business transactions’.

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