Odd Jobz Crew Research Paper

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I enjoy being productive. Since the age of twelve, I’ve bounced from one job to the next, seizing any offer that came my way. I have gained many skills from working at a myriad of jobs; radio DJing, working with a contractor and website designing, just to name a few. These experiences gave me the footing for my next project. I had considered starting this business for a while and after working in a multitude of fields, I finally had the confidence to make it a reality. Every summer I would work for someone but this time, going into 12th grade, I wanted to be my own man. I launched my business, “The Odd Jobz Crew,” at the end of spring. As the name suggests, we did odd jobs around Passaic. I plastered ads all over town and hung up lists of potential jobs we were capable of - such as moving apartments, fixing things, clearing out garages and assembling furniture. All of my workers were part time and I would hire them as needed. …show more content…

This, however, did not stop me from thinking about how to improve and expand the OJC come next summer. One thing was certain: the marketing needed to be brought to the next level. My target market was the Jewish community of Passaic, so I had a clear idea of what the average citizen was exposed to on a daily basis. In the local supermarket, I worked out a deal to have our ads distributed to every shopper. I also placed 4”x6” business cards in the kosher restaurants - in addition to the flyers I already had hanging. Within a month, there wasn’t a single member of the Passaic Jewish population who hadn’t heard of the OJC. But we needed more than awareness: we needed trust. To build trust with the community, after each job I thanked the customer and requested, if they enjoyed our services, to review us on the community Facebook group. This last move is what really took the business to another

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