Metal Music Video Analysis

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Conventions of Genre:
Music videos demonstrate genre characteristics, for example stage performance in metal videos, dance routine for boy or girl bands. There is a relationship between lyrics and visuals, illustrative, amplifying or contradicting. The demands of the record label will include the need for lots of close ups of the artist and the artist may develop motifs which recur across their work, like a visual style. There is frequently reference to the notion of looking, for example screens within screens and telescopes, and particularly voyeuristic treatment of the female body. There is often intertextual reference to films, TV programmes and other music videos.

In heavy metal music video normally the people in the music video would have long haired, usually males with tattoos and piercings, swear words and often behaving in a very masculine way. Most heavy metal music videos have shots of the band playing their instruments with close ups of the guitars and drums. The theme
It also makes the song more memorable as everyone seems to remember the cartoon music video.
Surreal -
Surreal music videos are like it is from a dream and is very abstract and weird, a lot of different genres use this type of music video especially in in the 70's. The Beatles song 'Yellow Submarine' are a good example of this, it also uses animation in the music video but I think it is very surreal as it is a really weird music video with a lot of colours and impossible features. This music video definitely made the Beatles song memorable and even to this day everyone will know about 'the Yellow Submarine' and the Beatles.
Narrative

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