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Misrepresentation of women in media
Masculine and feminine norms
Sexism in society
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Americans believe that they have the freedom to speak, dress, and act how they please, but they may not realize that they are subconsciously put under pressure to speak, dress, and act a particular way depending on their gender. Gender in America is either feminine or masculine with no in between. In Aaron H. Devor’s book “Becoming Members of Society: Learning the Social Meanings of Gender”, he discusses the way that society defines gender roles and how these specified roles are learned and applied throughout life. Next, in the book “‘Bros Before Hos’: The Guy Code” by Michael Kimmel, he examines the standards that are set for masculinity and how men apply and use those to make their behavior seem acceptable in society. Lastly, Jean Kilbourne …show more content…
The standards of masculinity can further be described by Kimmel as “The Guy Code,” which is “...the collection of attitudes, values, and traits that together compose what it means to be a man” (Kimmel 541). This “Guy Code” consists of rules telling men to not act like sissies, effeminate, or gay in any way. It also emphasizes men must not be wimps and they should be wealthy and in power or dominant over others. While on the surface these may seem not harmful, they can be damaging to men who like to have a sense of fashion or show emotions because those are qualities that a man shouldn’t have. The “Guy Code” forces men to suppress their urges to dress the way they’d like and pressure them into not revealing their emotions. This type of degradation can lead to men having low self-esteem, body issues, and other mental health problems. For example, Kimmel argues that a boys parents and other authority figures lead them to believe that they need to “...deny their emotional needs and disguise their feelings...so many boys end up feeling emotionally isolated” (Kimmel 548). Since its already known that kids learn gender roles at a young age, it should be no question that they start to affect them at a young age. Telling young boys that crying isn’t how you act like a man causes them to suppress their emotions. Bottling up emotions for any human leads to …show more content…
Many advertisements that can be seen everywhere in our lives are influenced by gender roles. When ads show images picturing violence against women it leads to the “...objectification and disconnection [that creates] a climate in which there is widespread and increasing violence” (Kilbourne 171). Femininity displays women as being submissive which is a stereotype the media plays into. The media uses women as subordinate and submissive objects that won’t fight back because they are weak. This also gives the impression that it’s normal and ok to view women only as objects that can be beaten on. When advertisements view women as items, it degrades them from the human beings that they are to nothing, meaningless, worthless objects. The gender roles of dominant men and passive women give a bad impression to young people by allowing “Many young men feel they have the right to judge and touch young women and the women often feel they have no choice but to submit” (Kilbourne 511). The sexualization of women in ads leads to men feeling entitled to a woman's body. This normalization allows men to think it’s ok to use sexual aggression, violence, and rape because they have seen displayed across societies media. Women feel that since it’s feminine to be passive and submissive they should let men dominate over them when really it only leads to crime. Kilbourne
In Kimmel’s essay “’Bros Before Hos’: The Guy Code” he argues that the influence of society on masculinity is equal to or greater than biological influences on masculinity. In the essay, Kimmel uses various surveys and interviews to validate his argument. He points to peers, coaches, and family members as the people most likely to influence the development of a man’s masculinity. When a man has his manliness questioned, he immediately makes the decision never to say or do whatever caused him to be called a wimp, or unmanly. Kimmel’s argument is somewhat effective because the readers get firsthand accounts from the interviewees but the author does not provide any statistics to support his argument.
In an excerpt from his book, Guyland: The Perilous World Where Boys Become Men, which was first published in 2008, sociologist Michael Kimmel shows us how the teaching of masculinity in America begins to form at a very young age and goes far into adulthood. He focuses on how boys are molded from a young age to be men, by forms of harassment, teasing, and peer pressure from parents, relatives, friends, teachers, and society. In this specific essay, Kimmel explains the pressures young boys experience and the expectations as they grow into manhood. Kimmel vividly describes men who are pressured by their own peers to prove their masculinity. Furthermore, there is a relentless sense of having to show ones ' 'manly ' ' behavior. Masculinity is expected, and needs to be shown in-front of others at all times. For most men, being able to do
The movie, Tough Guise: Violence, Media and the Crisis in Masculinity produced by Jackson Katz and Jeremy Earp, deconstructs the concepts that create the social constructs of masculinity. Masculinity, a set of behaviors, roles, and attributes correlating to men, is earned, not given (Conley 190). Starting from television shows to children’s toys, the idea of masculinity has infiltrated their minds starting at a young age. Moreover, the concept of masculinity has physical attributes, such as muscles, a deep voice, and be able to protect themselves. Masculinity, for boys of any races, socioeconomic classes, or ethnicity, has grown up with the same stereotypical image of what a man should entail. Since many media outlets show that a form of masculinity
For centuries, the ideal masculinity has been seen as the provider, the macho man, the cowboy and the emotional rock, but new representations of manliness in the media have been challenging this idea (Watson 2015, p. 270). Within these new depictions, there lies a hierarchy where one form of masculinity is more accepted than the rest (Kluch 2015). Macho masculinity has been seen as being dominant in the hierarchy for generations, however, in recent years, there have been an influx of new representations of masculinity that disrupt traditional hierarchal ideas. The masculinity of the twenty first century includes emotions, sensitivity, discipline, and intelligence. These new aspects of the hierarchy have been introduced by movies such as Brokeback Mountain, 22 Jump Street, The
And this exact same message is being shared, perhaps in different ways, all throughout the world; as young men are continuously bombarded with this indication that somehow any feminine quality should be repressed. Society, through avenues of media and other propaganda, has formed a way of thinking for men that causes them, despite always having these feelings internally, to put on an act which inhibits them from openly expressing any type of femininity, especially in public. In Michael S. Kimmel’s work, Masculinity as Homophobia, he reveals the great secret of all men: We are afraid of other men. Kimmel urges the reader to realize that men are grouped int... ...
Whatever we see in movies, television, video games, or any other source of entertainment, there will always be a male figure who symbolizes masculinity to the fullest extent. All that masculinity representing empowerment is what seems to appeal to men nowadays. In Michael Kimmel’s Guyland: The Perilous World Where Boys Become Men the novel presents the irresistible desires that men seek in order to receive the approval of other men. An approval where men gain access to the concept of Guyland, where young men become masculine in order to fit in socially and to feel empowered. However, achieving absolute masculinity leans toward the use of violence that is presented in the media, presenting a message where violence is used for the purpose of
Masculinity is described as possession of attributes considered typical of a man. Hegemonic masculinity is a form of masculine character with cultural idealism and emphasis that connects masculinity to competitiveness, toughness, and women subordination. Masculinity hegemonic is the enforcement of male dominion over a society. Masculine ideology dates back to the time of agrarian and the industrial revolution in Europe when survival compelled men to leave their homesteads to work in industries to earn a living for their families while women remained at home to take care of family affairs (Good and Sherrod 210). Women did not work in industries then because industrial labor was considered too physical beyond their capacity. This led to definition of roles which placated the position of men in a society while condemning women as mere subordinates who cannot do without men. The critics of gender stereotypes in America describe the following five hegemonic features of masculinity: frontiersman ship, heterosexuality, occupational achievement, familial patriarchy, and physical force and control (Trujillo 4). The advent of the 20th century led to sweeping changes in American masculinity.
Kilbourne includes various advertisements where the woman is the victim and target. The advertisements and media depicted women being overly sexualized, they promoted or glorified date rape, sex is the most important aspect of a relationship, fetishizes various products, and made men believe these were the correct ways to view or treat women. The audience these advertisements are appealing to are men because media depicts women as always being the victims. Men are lead to believe that they should buy certain products as portrayed in media or advertisements because they will get the attention from the ladies. “The violence, the abuse, is partly the chilling but logical result of the objectification” (Kilbourne 498). When women are so used to seeing themselves as objectified they soon start to believe it. Women become more vulnerable because it shows men that anything is possible with just a spritz of perfume or a certain brand of an alcoholic drink. Industries do not think twice before making an advertisement because they are not the victims. Violence is the main problem that arises due to advertisements. “Women are always available as the targets of aggression and violence, women are inferior to men and thus deserve to be dominated, and women exist to fulfill the needs of men” (Kilbourne 509). As long as industries make money, nothing is off limits to put on advertisements even if it is making someone a victim. No remorse of any sort is shown because as long as money is present nothing else matters to the
The Bro Code breaks down the establishment and encouragement of sexism into four “steps” that society uses to form sexist men (Keith). These steps are: “1. Train Men to Womanize, 2. Immerse Men in Porn, 3. Make Rape Jokes 4. Obey the Masculinity Cops”(Keith). Thomas Keith begins by addressing the fact that he grew up in this “bro culture” and that men today are continually taught to have the same mentality that Keith had when he was younger. However, he claims that “bro culture” has changed and has become a more “dangerous sexist” (Keith). Our culture continually promotes this behavior through music, television and media, all which tell men that in order to be successful and true men they must be rich, strong and surrounded by women.
Germaine Greer, The author of the article, is a very is inflammatory writer who is known very well around the world for her feminism. She is most famous for her book The Female Eunuch, noted as a key text of the feminist movement in the '70s. Germaine Greer is a feminist, she wrote this article in order to create an alternative female out look on a male tendency, but also to show society what was wrong with their thought about masculinity and that it is determined by biology. In the book The Female Eunuch, the last chapter was called Masculinity. There were several but the three main essential attributes of masculinity, according to the minutes off their career are that they need to be extremely strong, they also need to be in control come and they have to always feel better than women.
According to Kimmel, the earliest embodiments of American manhood were landowners, independent artisans, shopkeepers, and farmers. During the first decade of the nineteenth century, the industrial revolution started to influence the way, American men thought of themselves. Manhood was now defined as through the man’s economic success. This was the origin of the “Self-Made Man” ideology and the new concept of manhood that was more exciting, and potentially more rewarding for men themselves. The image of the Self-Made Man has far reaching effects on the notion of masculinity in America. Thus, the emergence of the Self-Made Man put men under pressure. As Kimmel states,
We live in a world where society has defined masculine and famine characteristics and features that have influenced our culture. Men are seen as:
Each gender is separated by untold rules or guidelines that they must abide by. This in turn creates inner tensions that inhibit personal growth. For males this may be, or is, an extraordinarily arduous task. More often than not it is other male figures, such as the father, that administer and enforce these certain rules. The most common of these rules include the fact that boys cannot cry, and if he does, he is considered to be acting like a girl, and therefore made fun of. Those mere statements may compel boys to set aside their emotions, in other words, to put them “on the back burner.” This could affect the child's effort to grow, and also create problems with the ability to understand their emotions as well as others. Traditionally boys are prohibited to do anything that is immensely feminine, such as ballet or dance. Even though these both are advertised primarily for girls, boys are included in these activities. For instance, in the movie called Billy Elliot, there is a boy struggling between his love for dance, and his fathers expectations of him. Billy's father wants him to continue with his boxing classes (though ...
Masculinity and femininity are two terms, which have been interpreted differently throughout history. Both the males and the females have responsibilities and duties but these duties differ based on one’s gender. Gender has played a prodigious role in the economy, politics, and the society. Everyone starts making interpretations of the strengths and weaknesses based on one’s gender. These interpretations are not always based on his or her ability but is usually based on his or her gender. Males tend to be judged as extremely strong and unfashionable in terms of appearance. Whereas, females are judged as expensive and very fashionable. Males and females both differ in their abilities and their enjoyments. Fashion, entertainment, and strength are three topics, which are used to define masculinity and femininity in the 21st century.
With so much exposure to this type of media, it is easy to become desensitised to it. With America becoming numb to the violence in these advertising tactics, domestic violence is an increasing problem as brutality against women has become trivialized. Jean Kilbourne 's “‘Two Ways a Woman can get Hurt”: Advertising and Violence’ argues that violence in advertising profoundly affects people in a skewed physiological manner, leading to violence against women. Kilbourne insists that “...violent images contributes to the state of terror...” felt by women who feel victimized by men who “...objectify and are disconnected...” from the women they mistreat (431). She furthers her argument by dictating that “....turning a human being into…an object, is almost always the first step towards justifying violence against that person” (431). So much of the media that America consumes is centered on dehumanizing women into an object of male enjoyment. It is difficult to have empathy toward a material object. Because of this objectification, men feel less guilty when enacting brutality upon women. Violence becomes downplayed because it is seen everywhere - in advertising and media - and this has contributed significantly to the cases of domestic violence in America. America has become numb to violence against women in advertising, leading to an alarming increasing domestic violence in this