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Media influence on communication
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As we are introduced to the existence of new informational and communicational technologies within our society, it is valid to argue that our communication patterns and routines are being directly influenced by them. Since we use communication as a way of understanding ourselves, the people, and the world around us, the different media we use for communication can have major effects on our way of thinking and perceiving information. Marshall McLuhan metaphorically states “we shape our tools and afterwards our tools shape us” (Module 5: From Exploration to Gutenberg Galaxy). This explains how using a new medium to convey our message has mental and social consequences on the individuals within society. These media of communication are not a separate …show more content…
To explore this further, one can argue that the rapidness and fluid quality of the internet, and the way it is able to provide us with information has made our process of digesting information just as rapid and passive. As McFarlane also mentions, it seems quantity and efficiency is valued more over quality and effectiveness in our day (McFarlane 2). In other words, the amount of information that is accessible to us contradicts the depth of our understanding of it. Moreover, the constant distraction, which is also one of the consequences of the internet, makes us passive against the information we receive, and changes how we decode and remember that information. We rely on finding relevant information at the click of a button, rather than properly building our knowledge and processing them through to our memory (Sparrow et al.). Consequently, we have developed a more surface-scratching approach of decoding information, which makes us more forgetful of the information we do take …show more content…
The transition between orality to literacy is what Ong and many other communication scholars believe is the most visible and significant transformation in our cultural, social, and even educational patterns (Ong 7). Ong also believes that writing is just like any other form of technology; he, in fact, argues that the technology of writing has made the most drastic change on society (Ong 81). In the primary oral society, speech was the main mode of communication, and consequently one’s face-to-face interactions and nonverbal communication was of great importance (Postman 23). Moreover, since they were not able to document any kind of information, or in other words, store information exosomatically as we do today, they relied solely on their memory to do the same tasks (Module 4: Role of Memory). In contrast, literate societies rely on external sources of information. This ultimately reduces the value of using one’s memory to store and recall information, and instead emphasizes learning new ways of how to access information exosomatically. Consequently, literate societies are capable of adapting to changes more rapidly compared to oral societies (Module 4: Oral Cultures). In addition, writing provided a platform for us, as a society, to create new forms of communicational media. In
We’ve taken memory, a private aspect, and made it completely external and superficial. Writing is a prime example of a memory “aid.” Foer uses the anecdote of the Egyptian God, Theuth, who invented writing. In earlier eras, philosophers have strove to think of efficient, faster ways to approach everyday matters.
The internet is our conduit for accessing a wide variety of information. In his article, “Is Google Making Us Stupid,” Nicholas Carr discusses how the use of the internet affects our thought process in being unable to focus on books or longer pieces of writing. The author feels that “someone, or something, has been tinkering with [his] brain” over the past few years (Carr 731). While he was easily able to delve into books and longer articles, Carr noticed a change in his research techniques after starting to use the internet. He found that his “concentration often [started] to drift after two or three pages” and it was a struggle to go back to the text (Carr 732). His assertion is that the neural circuits in his brain have changed as a result of surfing endlessly on the internet doing research. He supports this statement by explaining how his fellow writers have had similar experiences in being unable to maintain their concentrations. In analyzing Carr’s argument, I disagree that the internet is slowly degrading our capacity for deep reading and thinking, thereby making us dumber. The Web and Google, indeed, are making us smarter by allowing us access to information through a rapid exchange of ideas and promoting the creativity and individualization of learning.
Like Gladwell, Nicholas Carr believes the internet has negative effects. In his article, “Is Google Making Us Stupid”, Carr attempts to show as the internet becomes our primary source of information, it diminishes the ability to read books and extensive research. Carr goes on to give a very well researched account of how text on the internet is designed make browsing fast and profitable. He describes how the design for skimming affects our thinking skills and attention spans. He wraps up his argument by describing what we are losing in the shift toward using the internet as our main information source. Carr suggests the learning process that occurs in extensive research and through reading is lost. While the learning process can be beneficial to scholars and intellectuals, not everyone has the capability to follow through with it. The internet offers an education that anyone can have access to and understand. Also if Carr believes the learning process is better, this option is always available for people who want to learn according to this scholarly principal. However, for the rest of the population the quick and easy access has allowed the average population to become more educated, and to expose themselves to aspects of academia that previously is reserved for
Moreover, Carr’s article mentions that by using technology of any kind, users tend to embody the characteristics stimulated by that technology. He says that given that the Internet processes information almost immediately, users will tend to value immediacy. To explain, Carr gives the example of a friend of his named Scott Karp who was a literary major on college and who used to be an avid book reader. However, since the arrival of the Internet, Karp skim articles online because he could no longer read as much as he used too. He cannot pay attention and absorb long texts ever since he read online articles. Internet...
With the rise of technology and the staggering availability of information, the digital age has come about in full force, and will only grow from here. Any individual with an internet connection has a vast amount of knowledge at his fingertips. As long as one is online, he is mere clicks away from Wikipedia or Google, which allows him to find what he needs to know. Despite this, Nicholas Carr questions whether Google has a positive impact on the way people take in information. In his article “Is Google Making Us Stupid?” Carr explores the internet’s impact on the way people read. He argues that the availability of so much information has diminished the ability to concentrate on reading, referencing stories of literary types who no longer have the capacity to sit down and read a book, as well as his own personal experiences with this issue. The internet presents tons of data at once, and it is Carr’s assumption that our brains will slowly become wired to better receive this information.
In Is Google Making Us Stupid, Nicholas Carr disputes that due to new digital tools, peoples’ ability to retain and acquire information has been negatively altered. Even though, we have information at our fingertips, we often don’t take the time to soak in all the information. Carr mentions Bruce Friedman, a blogger, who finds it extremely difficult to read a “longish article on the web” and to try to focus on the importance of the text holistically (Carr 316). This is an issue that many can relate even Carr knows that, “ the deep reading that used to come naturally has become a struggle (Carr 314). Additionally, media theorist Mcluhan describes the net as “chipping away [mental] capacity for concentration and contemplation” (Carr 315). In essences, Carr states that we are having less of an attention span and consequently, less patience for longer articles (Carr 314). Therefore, this affects media outlets such as magazines, newspapers, and other articles, because they must conform and shorten their texts to fit the status quo that people safely enjoy (Carr 321). In addition, the net forces people to be efficient, and so, causes people to “weaken [their] capacity for deep reading” (Carr 317). People are becoming more driven on how quick he or she has to do something rather than think why this text is important. As a consequence, Carr believes that we are starting to lose our ability to be critical readers and
Carr explains how the internet can distract us making it harder to focus on tasks. He explains how processing information has become harder. Notifications, ads, popups can make it difficult if you are trying to read an article or book (Carr 57). The internet has become the center of our attention (Carr 57). Carr is explaining how this is the reason why we are struggling to comprehend a certain piece of information. He adds in his article that scientists, researchers and educators have also noticed the difference in concentration. And in further detail, he explains that we fail to see the important information, thus affecting cognition. He says that the information we gather is not valuable unless we know the meaning behind it. Carr concludes with explaining that the more the internet evolves the less valuable information is to
Atlantic journalist Nicholas Carr confesses that he feels something has been “tinkering with his brain.” The internet, he fears, may be messing with our minds. We have lost the ability to focus on a simple task, and memory retention is steadily declining. He is worried about the effect the internet has on the human brain, and where it may take us in the future. In response to this article, Jamais Cascio, also a journalist for the Atlantic, provides his stance on the issue. He argues that this different way of thinking is an adaptation derived from our environment. Ultimately, he thinks that this staccato way of thinking is simply a natural evolution, one that will help to advance the human race.
These two articles are similar in the sense that they agree that the internet and computational objects are reshaping our brain’s structure by changing our neural circuit. By using examples from their personal experiences to identify a trend in technology use, the authors illustrate that the more we bury ourselves in technology the more we are unable to understand material which leads to loss of concentration and the ability to think for ourselves. As an author, Carr finds the internet a beneficial tool, but it’s having a bad effect on his concentration span. Carr points this out by stating “Immersing myself in a book or lengthy article used to be easy, now I get fidgety, lose the thread and begin looking for something else to do” (39). He is no
Although the Internet has increased how much we read, it has deteriorated our concentration level. We are no longer able to read long passages and stay interested. We have resorted to skimming or finding a shorter version. It has also affected our ability to take an analytical approach to what we read. We no longer go beyond comprehending the information we take in. Outside of using the Internet to “enhance” our mind, Carr has also made the point that it is a daily involvement. We incorporate it in our everyday lives, because it is a source of entertainment or serves as some type of convenience for us.
Are technology and the media shedding the very fabric of the existence we have known? As technology and the media spread their influence, the debate over the inherent advantages and disadvantages intensifies. Although opinions vary widely on the subject, two writers offer similar views: Professor Sherry Turkle, director of the MIT Initiative on Technology and Self, in her article “Can You Hear Me Now” and Naomi Rockler-Gladen, who formerly taught media studies at Colorado State University, with her article “Me Against the Media: From the Trenches of a Media Lit Class.” Turkle asserts that technology has changed how people develop and view themselves, while at the same time affecting their concepts of time management and focus (270). Similarly, Rockler-Gladen believes media and its inherent advertising have had a profound effect on the values and thinking of the public (284). I could not agree more with Professor Turkle and Ms. Rockler-Gladen; the effects technology and media have worried and annoyed me for quite so time. The benefits of technology and media are undeniable, but so then are the flaws. People are beginning to shift their focus away from the physical world to the virtual world as they find it easier and more comfortable. The intended purpose of technology and media was to be a tool to improve the quality of life, not shackles to tie people to their devices. I no longer recognize this changed world and long for the simple world of my youth.
Rather than walking, we have cars to help us get to places quicker. Rather than talking with people face-to-face, we call on a telephone. New technology places value on doing things quicker and easier. McLuhan also believed that what changes people is the technology itself, not the content. In Understanding Media: The Extensions of Man, he proposed that we focus on the way each medium changes cultures and traditions and reshapes social life, rather than the content. He describes the content of the medium as a “juicy piece of meat carried by the burglar to distract the watchdog of the mind.” (McLuhan 32). To him, focusing on the medium was important because he believed that different types of media changes the balance of our sense. We start isolating and highlighting different senses. For example, print technology highlights the visual aspect of the media, but isolates sound. However, electronic media, such as television, allows us to see and hear, and therefore, reconnects senses that have been isolated by previous media (e.g., print and radio). McLuhan expands on the effects of electronic media in War and Peach in the Global Village, arguing that electronic creates a “global village.” Because electronic media allows people
Humans have been using written language to communicate ideas with one another since as early as 3200 BCE in Mesopotamia. Since then, every great civilization has had a written language, each with its own unique characteristics. However, it was the writin...
Technology is changing how we think and act at younger ages. The term “technology” doesn’t only mean manufacturing processes and equipment necessary for production, it also defines a social space and could be a social problem which makes a real impact on social reality. Different types of social software affect a variety of aspects and have both positive and negative impacts. It's important to be aware of how a digitally-driven life is changing our education, sense of self, relationships, social interaction, consumerism, and ways of doing business around the world.
However, along with the development of technology, is the negative effect to our mind that it also manages to bring. In the modern time, our mind not only have a handle an insane amount of information come from technological sources, but also have to deal with the burst of new mental diseases that are associated with the advance of technology. One of the source of these mental syndrome come from the emergence of the Internet. Google, the storage of knowledge in the new age, has helped to develop what is called "the Google effect" – which is "the tendency of the human mind to retain less information because it knows that all answers are only a few clicks away" (Dashevsky, "Eight new mental illnesses brought to you by the Internet"). Researcher has come to a conclusion that "the limitless access to information has caused our brain to retain less information" (qtd.