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Importance of human resource
Importance of human resource
The Importance of Human Resources to an Organization
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Lloyds TSB - Employment
The employees of a business are extremely important to their success.
If a company's workforce is functioning efficiently then costs can be
cut, customer complaints will be reduced or handled with better
answers. If someone is enjoying his work, that they feel they are
going somewhere within the company. Things such as incentives will
improve the quality of the staffs' service. Quality is always needed,
if a company gets well known for it's excellent quality then it is on
the road to success. As long as the company is able to at least break
even.
Lloyds TSB is a bank where they are trying to revolutionise banking.
In recent years ATM machines have been brought in to most major
streets in England. People rarely need to go into the banks these
days, so the need for employees in the banks has been reduced.
However, Lloyds TSB still has a large amount of employees and
stakeholders in Britain.
Social Marketing
It is now widely agreed that companies need to have a more active
approach towards their relationships with the parts of the community
they serve. This is known as corporate social responsibility and
centres on trying to show a positive commitment to its stakeholders
and society.
Social marketing is a new version of the traditional marketing systems
and concentrates on:
· producing the right products
· producing at the right time
· producing in the right place
· producing at the right price
But to these it adds a social dimension. It means that corporate
investment will not only promote business objectives - it will also
support the community within which these objectives are aimed.
The golden rules of social marketing:
1. Reflect the core values of your brands. So any causes the product
is related to must be obvious to consumers and must have a visible
truth factor attached.
2. Consumers must see a balance between commercial and social
benefits. Customers accept the profit motive but also like to see a
community benefit coming from an enterprise.
3. Keep to a single, frequently expressed, theme/image. By sticking to
one socially responsible image the consumers will begin to relate the
company with that issue.
4. Integrate the social theme into every part of the corporation.
5. Involve customers and employees. A successful social marketing
strategy connects the employees with the customers by developing
common themes. Frequent questioning of both parts of the target
audience is essential.
Success in handling the above will assist in the;
Many people believe that in order to succeed in a business that is having difficulties, it is important to focus on a particular area in order to be better productive in each of them, and be able to reach the goal. Instead, Goldratt and Jonah demonstrates that is important to focus on the company as a whole, but at the same time, it shows that it is incorrectly to only focus in an specific manufacturing department, or one plant, or a department within the plant, because people should not be concerned in local optimums.
...e meaningless in how the company is viewed on the outside. It is the entirety of the company’s progress, and their actions over that period of time of progress that defines the business as a whole.
Through out his tenure at Sunbeam,Al Dunlap’s advocated profit by firing many employees and shutting down many factories.If we look at it in the short term ,this approach seems very attractive as it brings in quick short term gains.In the long term ,however, such a decision would not ensure the sustainability of the company. Profitability and responsibility can and should be combined in an ideal world, however it is clear that they are at least partially contradictory. Shareholder pressure should not force a company to make short-term decisions that might be detrimental to the long-term profitability of the company.
The Common Man in the play is actually an alienation device, which was first invented by Bertolt Brecht. Here, the Common Man is an effective device to maintain interest, interpret the action and convey the themes. He just like the Chorus in ancient Greek drama, whose role was to review the action, explores motivations and issues, foretell what might happen and explore any consequences. Both the Common Man and the Chorus relate the play to audience’s everyday life and their frame of reference in modern society. He is the linkage between the audiences and the stage. Just like how he is called, the Common Man, has all the characteristics ordinary people does. He has ordinary morals, ordinary doubts and ordinary concerns, which means he is always ready to compromise, distrustful of martyrdom and plays things low. He is the “Old Adam”, he is “us all”.
Today, it is generally perceived by the public that the single and sole objective of corporations is to maximize profits (Bartlett, 2015), reflected in President Bill Clinton’s radio address in 1996 during which he stated “the most fundamental responsibility for any business is to make a profit”. This belief could be substantiated by the statistic that the profit margins of American corporations have risen from the 1980s to 2008 (Blodget, 2012), shown by the increase in nominal GDP of the United States over the period (Yardeni, Johnson, 2016). Given the above, it could be deduced that most businesses do indeed have a single objective of profit maximization and therefore tend to pursue short-term gains at the expense of all other considerations.
Though the company had continuous success for many years, last year started a downfall for the company. In October of last year the CEO of Ford, Bill Ford Jr., announced that the company would need a dramatic change in order to stay alive. The company reported a $1.3 billion pretax loss in 2005 compared to a $609 million loss in 2004 (Hoffman). Recently the company reported a $5.8 billion third-quarter loss, which has been the biggest in the past 14 years (Bush). Due to these enormous losses the company plans to largely reduce its company’s employment, in hopes of strengthening the company as a whole and increasing profitability (Hoffman).
Celebrities humanize themselves through social media, via selfies. Why are we obsessed with celebrity selfies? What makes celebrity selfies so popular? It is all because of the media. At the...
...between John and Carol. As MacLeod states in her article, “As Robin Lakoff has observed, any educational institution is "a community of unequals, as manifested through its communicative structures," and it is precisely these structures of verbal inequality which Mamet's drama discloses with such unerring and unnerving accuracy” (203). Oleanna uses these verbal cues and symbols to create the tension that escalates to the concluding conflict.
The character of Everyman, is the personification of the human race. The play relies heavily on that literary technique. Human traits and ideals are personified to more effectively convey the stern message of the play. Fellowship, knowledge, discretion, and other human concepts appear not as the intangibles we know them to be, but as actual characters conversing and i...
In Good to Great, Jim Collins discusses major key points companies have used to go from a good company to a great one. He did this by discussing seven characteristics companies should listen and absorb to transition from being good to becoming great. These characteristics included: level 5 leadership, first who…then what, confront the brutal facts, the hedgehog concept, a culture of discipline and the flywheel. Companies who can approach these successfully are the ones who enable themselves to separate from other competing companies. Furthermore, the statement Jim Collins said, which caught my attention immediately, was not in these seven characteristics, but in the first chapter of the book.
In the 21st century, photography and videography have become the most popular art forms. Art and imagery have always held the human mind’s interest. Often it allows unreal things to become real and real things to be remembered. With technology today, most people are able to take a picture or a video at any time they would like. Social media such as Instagram, Twitter, and Snapchat serve as platforms for these images to be shared. Not only do everyday people use these platforms, but celebrities do as well. Often for celebrities social media becomes a way to brand and advertise not only theirselves, but their best selfs. This can be problematic because the ideal images of celebrities that are published are often ones that
Popular culture, also known as pop culture refers to a created ways of life th...
She points out the number of people posting selfie online is continuing to rise up. "According to the latest annual Ofcom communications report, 60% of UK mobile users now own a smartphone and a recent survey of more than 800 teenagers by the Pew Research Centre in America found that 91% posted photos on themselves online – up from 79% in 2006" (par. 11). These statistics introduce and support the idea that selfie is recognized all over the world. We are in the selfie generation, where we are raised by the internet and selfie. We live in the world where kids like ten years old have iPhones and beauty is measured how popular you are with the number of likes your selfie has. The details and number build an appeal to logos and impress the reader is the topic worth
The Selfie has been the norm since the beginning of the 21st century. Today, we feel the need to post "selfies" in order to garner likes and feel better about ourselves. I have been caught up in the selfie craze. I would consider Facebook, Instagram, and Tumblr to be some of my guilty pleasures, but I do realize that the more that I participate in selfie taking the more self absorbed I get. The new craze has been taking over both the younger and older generation, affecting them both positively and negatively. The “selfie” can raise confidence but it can also bring you down further than you already were. Some say that it is not good for you and some say that it will raise confidence and make you feel like beautiful person that you are, but one thing that we all know is that selfie culture is evolving.
A selfie gives an insight of who a person thinks they are, showing one’s personality in an artistic way. With the popularity of camera phones increasing even the Oxford Dictionary named selfie the word of the year 2013 (Hadhazy 6). Giving anyone the opportunity to express their artistic ability without being a professional photographer, camera phones allow that person to post a picture online and throughout social media, causing that picture to be a form of art (Saltz). Camera phones have came up with a new form of art permitting society to gradually become more artistic.