Kimberly-Clark Community

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Recommended: Community development - empirical review

It is quite evident that Kimberly-Clark prides itself in being proactive for its customers. In the report there are several programs that Kimberly-Clark participates in to enhance the communities in which they operate. For example, they address many needs of the community through, annual monetary donations ranging over $20 million dollars, donations to diaper banks, funding to cancer treatment programs, hospital renovations, small business capital incentives, medical research and development, and health and hygiene education (Building on Our Vision for a Sustainable Future, 2010). Kimberly-Clark operates with an enormous emphasis on community connection and relationships, employee growth, and the environment. This report clearly shows …show more content…

They have begun to implement numerous programs that have assisted with better connections to the public such as donations and community improvement programs. Additionally, in the U.S. and Europe, Kimberly-Clark worked side by side with large retailers and developed a new parent program for its infant and child hygiene products. International corporate meetings with strategic retailers in both North America, and Europe have fostered open working relationships and allowed Kimberly-Clark to obtain insights and support for numerous programs ranging from new product lines to research and development (Mizera, 2013). Finally, Kimberly-Clark receives the majority of its revenue through sales of feminine hygiene products, diapers, wipes, toilet and tissue paper, paper towels, and several other tissue paper products. These relationship developments have allowed Kimberly Clark to conduct international business in over 150 countries (Mizera, 2013). Recently, Kimberly-Clark has branched out into the medical market by producing hygiene and sanitary medical products for the healthcare industry. A part of their success has been the result of thorough consumer research in order to better understand shopping habits and purchase decisions of their customers, and key partnerships (Mizera,

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