Investigating the Factors that Must Be Considered by a Firm Before Changing From a Batch to a Flow Method of Production

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Investigating the Factors that Must Be Considered by a Firm Before Changing From a Batch to a Flow Method of Production

There are three different types of production methods; job, batch and

flow production. If a firm is considering changing its batch to a flow

method, it must keep various factors in mind before doing this. The

change from batch to flow requires investing in new capital so the

financial, marketing, HR and operations department all play an

important role in this decision.

First of all a company will have to decide if there is enough demand

for the flow method of production. The demand can increase for various

reasons, there may be a boom in the economy, the company may be

targeting a larger segment now, it may be going from a niche to mass

market and the product may be gaining popular appeal. The company will

have to see whether the type of product is one where standardization

will work, or whether providing customization and variety is the

essence and charm of the product. For example if a company like

Abercrombie & Fitch starts mass production of its clothes, it would

not appeal to its present customers anymore who prefer its

exclusivity.

A firm will have to look at its financial status, and whether is has

enough money to invest in new technology, even if it does not have the

necessary finances can it arrange for loans? Loans are better to take

in times where the interest rate is low, so the cost of borrowing

decreases. The firm can also change its legal structure and go

‘public’, the share capital can be invested in new technology. However

this is more beneficial for firms who are established and enjoy a good

reputation.

The finance managers will also have to bear in mind that the cost of

holding will increase as they produce a larger quantity, this may lead

to cash-flow problems and the liquidity of a company will decrease as

its finances are tied up in stocks and raw material. This will not be

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