International Communication Essay

The importance of communication

Doubtlessly, good communication is imperative to successful business, mainly in Global Business. Nowadays, the global trade is strongly increasing and sometimes the companies need to hire an interpreter not just to ensure the success of their business deal but to send a message to their future partner that they respect the language differences and deal with this issue with professionalism. “Interpreters must not only have outstanding language skills, but must also be well versed in business terminology, understand their client 's trade and have an accurate grasp of technical terms in both languages” ( Arc Communications, 2015, para 1).

Moreover, just to hide a competent interpreter it is not enough. Twelve Trees

Initially utilized by creator Edward Hall, the expressions "high context" and "low context" are names used to classify different cultures. China — and surely most Asian societies — is without a doubt a high context culture.

According to Frost ( 2013), “in high context cultures, communication is largely implicit, meaning that context and relationships are more important than the actual words, and therefore, very few words are necessary” (para 1). Bellow some characteristics of high-context culture:

• Value traditions.

• Foster long-lasting

All of our nonverbal behaviors—the gestures, the way we sit, how fast or how loud we talk, how close we stand, how much eye contact we make—send strong messages. These messages don 't stop when we stop speaking either ( Helpguide.org, n.d, para 2). According to Rush (2016), ‘because business often involves frequent human interaction, understanding the elements of nonverbal communication can be an enormous benefit in terms of working with colleagues, competitors, clients and potential clients” ( para, 1).

Non-verbal correspondence can expand the chance to associate with partners, competitors, customers and potential customers through boulevards outside of unequivocal word decision. Some examples of non-verbal communication:

• Gestures: “A gesture is a conscious and deliberate body movement intended to convey specific message. Many different attitudes and intentions are expressed in gestures. For example, standing when you are introduced to people who are older or n higher-ranking positions shows respect” (Bizcom_coach, 2015, para