Iconic and world renowned fashion designer Hubert de Givenchy created an impacted in fashion in the 1960s. He is known for creating feminine pieces in his collection to make woman look softer, delicate, and elegant. Hubert de Givenchy was born on February 21, 1927 in Beauvais, France. He decided that he wanted to be in the fashion industry at the young age of seventeen. At that time he worked with designers such as Jacques Faith and the French couture houses designers. He opened his own design house in 1952, were he presented feminine designs to the fashion industry that were immediately viewed by press and consumers as chic. “By the 1960s, Givenchy, setting new trends and embracing certain aspects of youth culture, had begun to favor shorter
hemlines and straighter silhouettes in his designs” (Biography.com). It was in the 1960s when Givenchy redefined style by dressing Audrey Hepburn. The two formed a relationship combining her elegance, his talent and sophistication of feminine design. The classic designs he created for her included the “Little Black Dress” worn in the movie Breakfast at Tiffany’s. Givenchy also dressed other sophisticated celebrities both political and royal such as first lady Jacqueline Kennedy Onassis, Princess Grace of Monaco, Wallis Simpson, Duchess of Windsor and socialite Babe Paley.
Berry, Hannah. “The Fashion Industry: Free to Be an Individual.” The Norton Field Guide to
Gabrielle Chanel remains one of the most well-known fashion designers of all time. She was born on August 19, 1883 in France and died in 1971. Chanel revolutionized the fashion industry with her distinctive style. After the death of her mother, she spent much of her childhood in an orphanage. The challenges of her early life helped build her strong character which influenced her path in life.
Gobetti, who was appointed President and CEO or Givenchy couture in 2004, was the first to reach out to Tisci to become part of the label. Tisci was announced Creative Director for Givenchy women’s couture and pret a porter in 2005. His designs in both areas are very similar yet unique in a distinct way. Both his teams support his efforts in trying to balance his style into these two areas. At first, Tisci was confused and struggled to be a fit in Givenchy because his style was very different. In 2008, he was appointed Creative Director of Givenchy menswear and accessories. Tisci reinvented Givenchy with youthful, edgy styles attracting celebrities including some of his clients: Beyoncé, Kanye West and Kim
Hubert de Givenchy was born on February 20, 1927 in Beauvais, France. When he was young his father died, leaving him to be raised by his mother and grandfather. His wealthy family never approved of Givenchy’s love for fashion and instead wanted him to attend college and pursue a career in law. Eventually he attended college achieving his career in law but realized his love for fabrics and fashion was stronger (In influential fashion, 2002).
Fashion has been around ever since ancient times, since the time of the Romans, it survived the world wars and is yet today a business with rapid changes. Fashion started off as an art form, a way for the riches to show their social status with unique and innovative designs that only they could afford. It was a way to separate the social classes of the society. In this paper I will include the creator of haute couture, and how the following designers developed couture, as well as having leading names in today’s ready-to-wear industry. The list is long, but I chose to focus on the three most important designers of the modern fashion industry.
“I know what women want. They want to be beautiful” (www.vogue.com/voguepedia/Valentino) said Valentino Garavani who was one of the most influential fashion designs of the 20th and 21st century, “Known for his classic designs, he's been dressing the world’s rich and famous for almost the last five decades. Valentino has built his once small fashion house into a fashion empire.” (www.lifeinitaly.com/fashion/valentino-garavini.asp) His career in fashion started in the fifties but his passion for it began as a young child with the approval and encouragement of his parents. Valentino Clemente Ludovico Garavani was born in Italy in 1932 where he lived for 17 years until he left for Paris to study fashion at the famous school of L’ecole de la Chambre Syndicate de La Couture Parisenne. Valentino’s first career within the industry was with couture atelier Jean dresses where he sketched any chance he got which showed his elaborate aesthetic. He meets extraordinary people during his time there and also designed one of his first solo creations. After five years at Jean dresses he leaves. Valentino has a brief job with friend Guy Laroche, in his small fashion house before moving back to Rome in 1959 to continue his fashion career independently with the backing of his parents. Valentino established his status amongst the elite of the Dolce Vita. In 1960 he met Giancarlo Giammetti in a coffee shop and one of the most significant partnerships in fashion was formed. Giammetti would become his partner in both business and life.
Many people would not believe that there are so many similarities between modern day fashion and the fashion of the renaissance time period. Many differences may be seen between the two, but the similarities are remarkable. Throughout all of time, clothing has been the major representation of social classes. What people wear has always been the distinguishing factor between the wealthy and the poor classes of both the renaissance and current time period. The evolution from time period to time period has been vast, but the fact that what people wear represents what class they reside in is still very prevalent. From the fabrics, jewels, and accessories, you can still see many similarities from the renaissance time period to the current time period. “…much of what we know about historical dress comes from the apparel of the elite.” (Sauro) Although much time has progressed, fashion from the renaissance period has held a strong influence on the fashion in today’s society.
Paul Poiret was born on April 20th, 1879 in Paris, France. His contributions to twentieth-century fashion has earned him the title in many people’s eyes as the “King of Fashion”, because he established the principle of modern dress and created the blueprint of the modern fashion industry. Poiret’s designs and ideas led the direction of modern design history. He was born into a working class family and his natural charisma eventually gained him entry into some of the most exclusive ateliers of the Belle Époque. Jacques Doucet, one of the capital’s most prominent couturiers, hired him after seeing promising sketches he had sold to other dressmakers. Furthermore, he was hired by the House of Worth and was put to work to create less glamorous and more practical, simple items because his out of the ordinary designs were not welcomed in open arms by opulent clientele. Despite this experience he was still confident in his ideas and ventured out on his own with money barrowed from his parents and opened a storefront. Moreover, he wanted to promote of the concept of a "total lifestyle” was seen as the first couturier to merge fashion with interior design. His independent work broke the normal conventions of dressmaking, and overturned their underlying presumptions. He liberated the woman’s body from the petticoat and the corset to allow clothing to follow woman’s natural form. Poiret also radically revolutionized dressmaking to switch from the emphasis surrounding the skills of tailoring towards those based on the skills of draping and began to use bright colors. Furthermore, Poiret was apart of the art deco movement, which was surrounded by a period of immense social upheaval, particularly for women, and emergence of technol...
In Deauville, she introduced casual knit dresses which was shockingly different from what others were creating and wearing. “She introduced relaxed dressing expressing the aspirations of the 20th century woman, replacing impractical clothing with functional styling.” (Martin 80). Her designs stressed simplicity and comfort and revolutionized the fashion industry. Within five years of her original use of jersey fabric to create a poor girl look, had attracted the attention of influential wealthy women seeking relief from the prevalent corseted style. In 1954, Chanel presented her new collection of the signature suit. The Chanel suit is a standard garment in modern fashion. “The key to her design philosophy was construction, producing traditional classics outliving each season’s new fashion trends and apparel.” (Martin
Ralph Lauren is an American fashion designer philanthropist, and business executive, best known for the Ralph Lauren Corporation clothing company, Ralph was born as Ralph Lifshitz in year 1939 in New York City. Ralph Lauren started in 1967 under the name of Polo Ralph Lauren, until he expended his designs. Polo Ralph Lauren based on American style leader in luxurious, sophisticated fashion and Striking a balance between “timeless” and “modern” style and to make his full line more impeccably crafted the new sportswear is born. And finally in 1970 Polo Ralph Lauren released a line of women 's suits tailored in a classic men 's style.
Claudio, Luz. "Waste Couture: Environmental Impact of the Clothing Industry." Environmental Health Perspectives 115.9 (2007): A453-A454. Jstor. Web. 20 Nov. 2015.
Fashion plays an important role in the lives of billions all over the world; people, as part of a status craving society, turn to “fashion capitals” of the world for ways in which to dress and carry themselves. New York, Milan, and Paris are leaders among this fierce industry that the world lusts after. Fashion can speak volumes about ones personality, or also about the condition the world is in at the time. In France, fashion changed rapidly and feverously as the times changed.
On the occasion of the οpening of the Musée Yves Saint Laurent and the publicizing of the Yves Saint Laurent Haute Couture archive this October, it is only fair to dedicate this essay to one of the most controversial, most talented and innovative couturiers in the history of fashion, the man that as Pierre Bergé said: “[…]gave power to women.” (Another Magazine 2017) through his garments, through the identity of the style that he created; a style that is, still to this day, fresh, shocking, empowering and mesmerizing. Yves Henri Donat Mathieu-Saint-Laurent was born on the 1st of August in 1936, just a wear before legendary Elsa Schiaparelli show her groundbreaking ‘Autumn 1937’ Collection, in Oran, Algeria, to a prestigious and
Every generation has their own style; something that sets them apart from the previous generations. So why does our generation choose to wear the clothing that they do? Of course we don't want to dress like our parents, but there are other factors involved in developing the style of a generation.
The act of consumption has been the primary means through which individuals in society participate and transform culture. Culture is not something already made which we consume; culture is what society creates through practices of everyday life and consumption involves the making of culture. When attempting to understand certain acts of consumption it is necessary to observe the relations involved in production and consumption. Through technological innovation, the fashion industry has been expanded to play a prominent role in consumers’ purchasing decisions and styles are becoming less difficult to obtain. With the expansion of department stores and shopping being viewed as a leisurely activity, this has continued to transform the act of fashion consumerism. The functional interests feature a rational attachment to clothing items. Symbolic benefits involve status and prestige to fulfill the achievement for positive self-esteem. Further benefits include a provided experience for the individual consumer and the created use of imagery and desire used to enrich one’s life.