Street fashion today is heavily influenced by the existing hip-hop culture of the world as it continues to maintain its dominant position in the overall fashion market. Some have come to the conclusion that the contemporary 'trend' originated back in the 80s when Shawn Stussy - who resigned from his company Stüssy in 1996 - designed a surf-style collection of clothing which was noticed by mainstream hip-hop artists and soon became an international phenomenon. Some say it was hip-hop groups that led after Stüssy; Run DMC and the Beastie Boys whom inspired an urban ‘uniform’ amongst the American youth - transitioning street wear into a form of self-expression and exposing it to a mass audience. Indeed both of these movements have contributed There were now many sub-divisions of street wear that were separated by cultural interests and fashion was being challenged by modernisation. This was the beginning of high-fashion streetwear or as some like to call it; luxury sportswear. Fashion designers began focusing on street wear garments due to the high demand, using fabrics that were not typically seen on the catwalk and fashion houses then followed. This era remains praised for its contribution to fashion and it’s still celebrated today. The 2000s Fashion designers like Gosha Rubchinsky, Marjan Pejoski at KTZ (Kokon to Zai), Raf Simons, Liam Hodges, Astrid Andersen, Juun J. and Shayne Oliver at Hood By Air continue to drive this genre in new directions over the past few years. Fashion houses remain to produce street garments, and brands like Stussy, Supreme, North Face, and Polo Ralph Lauren have stood strong through tough economic situations. We've even seen the creation of home-grown Irish street brands such as BLOQ, and Sick Studs. But without the relationship between fashion and other industries such as music and sport; would street wear survive? What does the future hold? What's next in
Inside the album jacket, Serch sums up hip-hop in ‘89: “There was a time when nothing was more important than the New York Rap Scene.” It’s dilluted, but not divided.” To hip-hop afficionados, Serch’s quote sounds like the equivalent to a Vietnam soldier’s letter home. Obviously, the group saw the possibility of the hip-hop culture being tainted.
Fashion has been developing for as long as the Earth had been around, but the style people track today redirects generally to what was brought up during the roaring twenties, the era of a luxurious life. Women’s sartorial will experience many more future modifications which are predicted to be less modest and conservative. Men, on the other hand, will most likely not endure many changes. As fashion flourishes, society’s image on women, as well as men, will renovate into a more exposed mentality with a greater assortment of acceptance.
Hip-Hop is a cultural movement that emerged from the dilapidated South Bronx, New York in the early 1970’s. The area’s mostly African American and Puerto Rican residents originated this uniquely American musical genre and culture that over the past four decades has developed into a global sensation impacting the formation of youth culture around the world. The South Bronx was a whirlpool of political, social, and economic upheaval in the years leading up to the inception of Hip-Hop. The early part of the 1970’s found many African American and Hispanic communities desperately seeking relief from the poverty, drug, and crime epidemics engulfing the gang dominated neighborhoods. Hip-Hop proved to be successful as both a creative outlet for expressing the struggles of life amidst the prevailing crime and violence as well as an enjoyable and cheap form of recreation.
The culture has entered everywhere from TV commercials to toys, video games, and also fashion industry. “Hip hop has been America’s most wanted music, both with sales and as the target of censorship. With its simultaneous focus on invention and tradition, hip hop has survived sampling lawsuits, FBI boycotts, Supreme Court obscenity hearings, mix tape raids, parody of the culture, pop crossovers, and the threat of white rappers taking over the music” (Hess 4). The lifestyle, that people thought would be a passing fade, it has grown to become a permanent part of world culture. Some hip hop artists like Russell Simmons have become some of today hero’s. Many other artists such as 50 cent, Jay Z, Lil Wayne, Snoop Dogg are now recognized as successful hip-hop moguls.
Print. The. Jones, Terry, and Rushton, Susie. ICONS: Fashion Now.
Hip hop is a subculture and global movement that started in the South Bronx, New York City during the late 1970s. In a post-civil rights era, where deindustrialization dominated, where racism and discrimination still existed, hip hop gave discriminated youths a chance to voice their opinions, and address their struggles in America. It created jobs for African-Americans and has forever transformed America’s politics and culture. Since then, it has only spread worldwide. The culture of hip hop has made its way to other countries such as Germany, South Korea, Australia, Africa, etc., becoming a global phenomenon. The issue, however, is that hip hop is often misunderstood, and seen only as the stereotypes society and mainstream hip hop perpetuates.
For the past several decades, globalization has been a hot topic and it also anticipates every aspect of the world to connect each other. Likewise, globalization also allows consumers to have more access to catch up with updated fashion. The advantages of globalization bring a new philosophy called fast fashion, which holds quick response time and enhanced design in fashion apparel industry. In this paper, I will deliver By exploring all the aspects of each system, I will conclude the reason why fast fashion becomes the mainstream of the fashion apparel industry, and use one particular brand, Zara, as an example to discover the impact on consumer behavior in detail. Finally I will make some comments on the future of fast fashion and what luxury brands will react to this circumstance……..
In the early 1800s, France was the sole fashion capital of the world; everyone who was anyone looked towards Paris for inspiration (DeJean, 35). French fashion authority was not disputed until the late twentieth century when Italy emerged as a major fashion hub (DeJean, 80). During the nineteenth century, mass produced clothing was beginning to be marketed and the appearance of department stores was on the rise (Stearns, 211). High fashion looks were being adapted and sold into “midlevel stores” so that the greater public could have what was once only available to the social elite (DeJean, 38). People were obsessed with expensive fashions; wealthy parents were advised not the let their children run around in expensive clothing. People would wait for children dressed in expensive clothing to walk by and then they would kidnap them and steal their clothes to sell for money (DeJean, 39). Accessories were another obsession of France‘s fashion; they felt no outfit was complete without something like jewelry or a shrug to finish off the look and make it all around polished (DeJean, 61). As designers put lines together, marketing began to become important to fashion in the nineteenth century; fashion plates came into use as a way to show off fashion l...
The 1960’s was the first time in history that clothing was geared towards the youth market. In result, the industry broke many fashion traditions and ignored many other “social laws”. In the past, fashion houses designed for the mature and elite members of society; however, many agents began to realize that the power of the teenage and young adult market was too great to ignore and they were too smart not to capitalize on such an opportunity. As a response to this information, new and radically innovative fashion styles were introduced into modern society. Prior to the 1960s there were the silk bows, small buckles, and dark colors of the 1900s, "Flapper" fashion took over the 1920s Among these were the little girl/woman androgynous looks for women, the pillbox hat, suits (usually in pastel colors) for women, short boxy jackets, over-sized buttons were used, simple/geometric dresses (or shifts). As for everyday styles, full-skirted formal gowns which often had a low decolletage and had close-fitting waists were worn as evening wear and outfits paired with capri trousers were worn as casual wear for women...
Their way of life has been altered not only in the fashion industry, but also on the other cultural aspects, which includes music, and Rastafarisiam. African countries are also gaining a sight to the world of fashion industry. Jamaica has not had an enormous burst into the major fashion industry, and as such many of its designers have been recognised in America. Designers in Jamaica are known to reflect a lot of their designs on their African heritage, in the use of their brightly coloured collections. When we look at Africa, in particular, there has been some advancement in the fashion world.
...earing the most ruffled, neon colored skirts in town. Your surroundings, financial background, religion, and daily habits make up not only your culture, but also your style. Factors such as music and the club scenes also influence a person’s fashion choices. With the amount of diversity, history and cultural references in the world, the possibilities in fashion are very complex. We can only look at reoccurring trends, and trends that have failed in order to understand what styles will survive in the future.
middle of paper ... ... It also analyzed the influences of modern dresses. As Palmer and Clark (2005) mentioned earlier, both decades are the classic era in fashion history.
Clothing has been around for thousands of years; almost as long as the modern human has. At first, it served the practical purpose of protection from the elements; but, as life for early humans stopped being a constant struggle to survive, they started noticing how they looked and the concept of fashion began to take shape. These first few garments were typically dyed draped cloth that was pinned at the shoulder and/or waist. This was seen in many ancient civilizations around the world, Greek and Roman the most notable. Over time, clothing began to get more and more complex and formed to the body’s shape, eventually leading up to the tailored style we now have today. However, the sophisticated world of Haute Couture; or high fashion, can distinctly trace its roots to Paris during the mid-19th century. Clothing from there was thought to be superior to those from anywhere else, and women began to come from all over Europe just to buy dresses. This was probably due in part to one notable dressm...
Cape Town and Johannesburg ranked 27th and 37th respectively as global fashion capitals in 2014 (Fin24, 2014). This is proof of South Africa’s growing influence on the rest of the world. Our own fashion influence in our country is stronger than the European and American
To live in style with fashion is mostly preferred by college going youngsters who are the main follower of fashion. Fashion is related with all age of people either male or female in different manners. Mostly girls fashion is too much trendy and advance then any others. Fashion is not only limited to dressing style but it includes all other different aspects of life like the house they live in, what they eat, what kind of work they prefer to do for their time pass and many more. In our country, source of fashion is generally the glamorous and entertainment industry where every week a new style of dressing, makeup and hairstyle is introduced. Some of the people have registered their name for introducing the new trend of fashion in the glamorous world. These are Manish Malhotra, Ritu Kumar, Tarun Tahiliani, Ritu Beri, Sabhya Sachi and many