Facebook Case Study

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Introduction
Facebook is a place where individuals can be whoever he or she desires to be. It is a popular social networking site founded February 4, 2004 and was the first to create the thumbs up “liking” icon (Chin, Lu, and Wu, 2015). Currently, Facebook consist of 1.23 billion active users (Blease, 2015). Near the end of 2011, 250 million photos were uploaded by Facebook users and the like button was clicked 2.7 million times per day (Chen and Lee, 2013). The many functions of Facebook range from people’s freedom to create a personal profile, maintain count of friends, stay in contact with others, post pictures, update statuses, and so forth (Blease, 2015). This is where some people spend a lot of free time browsing and communicating. Different …show more content…

According to Blease, 2015 the trend Facebook users tend to possess is the “famous for being famous” model. Simply meaning the theory behind having a Facebook and incurring a large number of likes will contribute to a boost in confidence and have more attention directed towards the person. Facebook is also seen as a form of impression management, due to users competing for likes on statuses and pictures, while comparing it to others (Blease, 2015). This could also go wrong when comparing and competing is not going in the favor of users it could make one feel like a loser (Blease, 2015). Many users will typically, post about the positive aspects of his or her life, due to wanting to portray a positive persona (Chen and Lee, 2013). From personal observations many people create an unrealistic profile different from the actual person he or she truly is. The reason is to convey an interesting life, gain popularity and to impress others. Things have reached a point to where most personal profile is fakes. When trying to understand the logic behind such behaviors most people never admit to the real reason behind their doings. The lack of privacy also has to do with impression …show more content…

According to, Kim and Baek, 2014 from this selection of people the ideal self or real self is normally displayed on personal profiles. The ideal self is who one wants to be and the real (actual) self is who the person truly is (Kim and Baek, 2014). This goes with the notion Facebook is where people can be whoever he or she chooses to be. However, it is not difficult for others to figure out the person’s real self because in some form everyone knows everyone (Chin et. al, 2015). The topic of ideal versus real self sort of reflect on the television show Catfish. Catfish is a show about people’s truths and lies pertaining to online dating. Many of Catfish participates create fake profiles, due to dissatisfaction with physical appearance, weight, unpopularity, and so forth. In other words, people are trying to fill a void in their life by portraying someone he or she desires to, which is similar to Facebook. All in all it goes back to self-esteem. If a person’s self-esteem is at its lowest it can lead to

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