Dieter Rams, a German industrial designer, is famous for industrial design. Dieter worker for Braun who was an electrical appliance manufacturer, and he worked there as a designer from 1955 to 1995. During the time, The radios, shavers, juicers, clocks, record players and other products he designed for Braun are marvels of industrial design: beautiful, unobtrusive and simple to use. Rams had also a heavy influence on Apple’s Senior Vice President of Industrial Designer, Jonathan Ives, for many of Apple’s well-known products. During the 1970s, according to his design experiences, Dieter Rams started to define his approach to "good design" by forming ten principles. These principles apply to all fields of design: fashion, furniture, auto, tech, etc.
“I never trusted instruction manuals,” Mr. Rams said. “We all know that most people don’t read them.” He insisted that the operating systems of Braun’s products should be as simple and logical as possible. Buttons, dials and switches were arranged in an orderly sequence. Color coding was used for guidance: red for “off,” green for “on”...
A year later he opened his first industrial laboratory, where he would conduct several different experiments. His next major invention was the Quadruplex telegraph for Western Union, which was capable of transmitting two signals in two directions on a single wire. Jay Gould, the railroad industrialist, bought the rights of the telegraph and offered Edison a sum of $100000 dollars for his invention.
I then figured out when, what and where our lights were going to be on, off and what colour. Also sounding and V.O cues.
the blueprint he does not realize what the circuit design is for, and what is
Lawson, Bryan. How Designers Think: The Design Process Demystified. NY: Architectural Press, 1980, 2007. Massachusetts: NECSI Knowledge Press, 2004.
Dansk Designs Ltd., founded in 1955, is a company that markets stainless steel flatware. The firm traditionally followed a strategy of differentiation. They produce high quality products for the “top of the table”. Their goal was to reach a small market segment, which consisted of upper class, prestigious customers. Dansk Designs wanted to sell the concept of the Dansk brand, and believed their consumers would purchase the Dansk products because of the prominent brand name and because the products were the very best in taste and quality. Ted Nierenberg, the founder of Dansk Designs has recently decided that he wants to keep Dansk growing at 15% to 20% per year. Nierenberg feels as if his current product line will not provide sufficient growth to meet his objectives, and believes it is in the company’s best interest to introduce a new line of house ware products called Dansk Gourmet Designs Ltd. Nierenberg believes they should market this new line to a much wider group of consumers at competitive prices. However, I believe that although expanding into a new market with a new product line will increase short-term revenues, in the long run it will be detrimental because the new line will dilute the brand identity of Dansk Designs. If Nierenberg wants to grow every year 15% to 20%, I believe he should consider ways to lower costs instead of increasing volume and revenues.
Objective: According to Jonathan Ive, Senior Vice President of Apple’s industrial design, Apple’s goal is to make the employees at Apple excited about creating terrific products. Steve Jobs believed that if Apple made great products the revenue would come automatically (McEntegart, 2012).
Wicked Problems in Design Thinking Author(s): Richard Buchanan Source: Design Issues, Vol. 8, No. 2 (Spring, 1992), pp. 5-21 Published by: The MIT Press Stable URL: http://www.jstor.org/
“You can’t learn in school what the world is going to do next year.” (Henry Ford Quotes). This quote was illustrated by the well known businessman Henry Ford. Child of William and Mary Ford, Henry Ford was born on 30 July 1863 ( "Henry Ford." Gale). Ford is a well known as the founder of the Ford Motor Company and the inventor of the assembly line. As a boy Ford became a self-taught mechanic and machinist by tinkering with items he could find laying around his home. At age 16 Ford left home and moved to the city of detroit. When he first arrived he found a job at a nearby machine shop. Awhile after working at the machine shop he moved one and began working with steam engines at the Detroit Dry Dock Company, where he first saw a internal combustion
During the ongoing course of my senior design project I have been able actively implement and incorporate the design strategies and approaches I learned in my Design Project class (BME 437) I have attended last year’s fall. The skills I have gained throughout the class include: Product Development Process, Product Design, Literature Searches, Project Planning and Scheduling, Food and Drug Administration Design Controls, Engineering Ethics and Technical Presenting.
Paul Rand the American modernist and one of the founding innovators of the Swiss Style Movement once said “Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated.” His designs hold true this quote; they are simple, but bear a positive lasting impression. The name may not ring a bell, but his work is seen around the world; he created the famous IBM and United States Parcel Service logo, just to name a few. Paul Rand would have been 100 years old and his work is and will forever be an important component of the graphic design industry.
Creswell, J., 2003, A framework for design, 2nd ed., Sage Publications, Thousand Oaks, California, pp. 3-26.
... the design problems of Ireland by dividing industry into distinct sections such as textiles, engineering, and fashion. Furthermore, young Irish designers were given the chance to work overseas with the Design Advisory Committee set up by the CTT in 1969. As a result of the CTT’s initiatives, business and manufacturing circles were exposed to a greater degree of design awareness than ever before.
Hegeman, J. (2008). The Thinking Behind Design. Master Thesis submitted to the school of design, Carngie Mellon University. Retrieved from: http://jamin.org/portfolio/thesis-paper/thinking-behind-design.pdf.
This paper reports on the following major aspects: (1) a literature review of the history of digital design technology (2) The analysis of case studies to more validate the findings.
Feigenbaum was the President and CEO of General Systems Company of Pittsfield, Massachusetts, an international engineering company that designs and implements total quality systems, which he founded in 1968. He was also the founding chairman of the board of the International Academy for Quality, which brought together leaders of the European Organization for Quality, the Union of Japanese Scientists and Engineers, and American Society for Quality. He went on to become the President of the American Society for Quality from 1961 to 1963, having been the vice president from 1958 to 1961. In recognition of his origination and implementation of basic foundations for modern quality control, Feigenbaum received several awards and honors including the First of American Society for Quality’s Lancaster Award, the National Security Industrial Association Award of Merit, the Union College Founders Medal, and the Member of the Advisory Group of the U.S. Army, among others. He also authored many books including his now famous book “Total Quality