Denny's Pie Rhetorical Analysis

Denny’s Image
The More You Eat, the More You Save Denny’s Video
Bacon Makes it Better Denny’s GIF
First Thanksgiving
Whose message is this (who is the source)? Who created or paid for it and why? This message is for Denny’s restaurant. They are the one who created and paid for it. The reason as to why they created it is to attract the customers who want to buy the large number of pancakes. Danny’s restaurant is the one who owns this message. He created this message with the purpose of increasing sales from the young people. Denny’s restaurant owns this message they are the one who created it. The reason as to why the paid for it is to show that Denny’s dinner can be a perfect fit for the thanksgiving day.
Who is the “target audience?” Identify

their age, ethnicity, class, profession, interests, etc. What about the message suggests this? The target audience of this ad is the people who have large family and kids who love pancakes. This will be better for them to buy the ones which are many such that they can save. The age can be the parents who are between the age of 35-40 and the kids who are 9-15. The profession can include students mostly in middles school, the parents who are in the working class and lastly the ones who are more interested in eating pan cakes. The message is why people pay more on few things they have to pay less on many things. The people who love crisps are the target market for this message. According to the video it was mostly for people who are 16-20 is the age this message is targeting. Their class is students who are in both high school and college. The message when you eat bacon crisps you turn from a looser to a winner. This message targets all the people who practice in the thanks giving ceremony’s both the veggies and non-veggies. It can involve the age of people any class they are coming from as long as they participate in the thanks giving ceremony. The thanks giving day with Denny’s dinner, is the time to enjoy and smile.
What is the “text” of the message? The text is that you don’t need to pay high for less goods when you can pay less for many goods this will help you to save. You can never a loser with bacon crisps. Even if you are a looser with bacon crisps you turn to a winner. Thanks giving is the time to come together and celebrate as one. It is the time we have to smile no matter where you are from and what you are.
What is the “subtext” of the message?

At Denny’s restaurant when you buy a lot of goods, you pay less. Bacon’s biscuits make someone to become a champion. Like Mark and Chris. Thanks giving is the day of smiling.
What kind of lifestyle is presented? What values are expressed? Order up and pay the minimum prices possible with the best pancakes all you can eat. The lifestyle is entertainment the music, the skate board, and the tree all these are source of entertainment. They valued entertainment during message transforming. The lifestyle in this message is sharing food and they are valuing the thanks giving celemony.
What persuasive techniques are being used? How are they being used? The persuasive technique that was used in this ad is logos this involves persuading the people by using the reason. Therefore, in this ad, they persuaded the audience by giving the reason of proving high number of pancakes at a lower price. The persuasive technique in this message is ethos this is because in the message we see the singer she persuaded us through her song that she was singing while explaining for us what happened. They used pathos as the persuasive technique this is because the action in the message shows are emotional they make someone feel like sharing with the

others.
What positive messages are being presented? What negative messages? The positive message is that people who are willing to buy many pancakes are more likely to pay less. On the other side, the negative message in this ad is that it is too much expensive for people who are willing to buy one pancake. The positive message that are presented in the message is think twice before you act. This can be seen when Chris and his friend where knocking the tree and the tree fall on Chris. If he thought first that wouldn’t have happened. On the other side on the Mark’s skate board when it bounced back and knock his nose. If Mark thought twice, he would have protected the skateboard from reaching his nose. If you knock the tree it will fall on you. Sharing is the source of unity among people. This can be well done on the days like the thanks giving day. Thanks giving is for only those who have food. What about those who does not have what can they share with the others?
What ethical issues emerge from the creation and use of images in these media? It is not ethical to show different prices of the same product. All people should have equal rights on eating these pancakes at the same price. The message over estimated that bacon crisps makes you a champion. How can these crisps protect you from the tree? This is not ethical at all. It is not ethical to eat meat on the thanks giving day. This is because all the animals have the rights to leave.
What are the strengths and weaknesses of this message’s medium?

How does the medium impact its message? The strength and the weakness of this message depends on who is perceiving it. For example for someone who is willing to buy many pancakes, will be happy to receive this message hence making it a strength. However, the person who is willing to buy one pancake, will not feel good about receiving this message because they feel like it’s not fair. The strength of this message is the convincing word of the singer they make someone to feel like he needs these crisps. The weakness of this message is the over repeating of the actions it makes someone who is watching the video to become bored. The strength of this message is that it involves different races and cultures. This means that still people have the spirit of sharing. The weakness of this medium is that it is too short and they put the third character but she did nothing in the message

provision.
Analysis questions pulled from: Media Literacy Center (Lumen Learning text: Deconstructing Media Messages)

What should Drip and Dry learn from the success of Denny’s social media presence?
Drip and Dry can learn from Denny’s social media this is because different media can increase to the brand awareness. In addition these social media messages, can create the awareness of the products and services.

Should Drip and Dry invest in creating media like these? Explain why or why not.

Yes Drip and dry can invest in such media this is because all the media can increase in the customer attraction. This is because, the message in the media is about the products which Drip and Dry is supplying. Therefore, they have the same target market this means that investing in the media can help Drip and dry to increase its customers.

References
College For America. (n.d.). RES-0014788 Third Link from Ella Denny's Video - Bacon Makes It Better - collegeforamerica. Retrieved from https://collegeforamerica.wistia.com/medias/wm8zy1s9g3
Denny's.Retrieved from chrome-extension://kjnclckkljgkjkephofiphecmokenanp/http://cfaresources.s3.amazonaws.com/Converted_PDF/RES-0014787%20Second%20Link%20From%20Ella-%20Denny%27s%20Image-%20The%20More%20You%20Eat%2C%20The%20More%20You%20Save.pdf
Dennys. (n.d.). Denny's Diner. Retrieved from http://blog.dennys.com/post/68190018039/the-first-thanksgiving-probably-involved-dennys
Media Literacy – Project #1: Break it Down – Media Literacy and Deconstructing Media | Simple Book Production. (n.d.). Retrieved from https://courses.candelalearning.com/medialitproject1/