Cultural Globalization Essay

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Globalization is occurring at accelerated speeds due to information technology and the way corporations use suppliers and manufactures of other countries for the use of receiving or distributing goods through their global supply chain. Furthermore, with the use of social media cultures is more integrated than ever do with communication and the ability to share amongst peers. In order to make the evaluation if the average citizen should resist globalization I will have to conduct research on the benefits and disadvantages of globalization and include research on how people behave as consumers and members of a civil society.
The general definition of globalization as cited in (Archibugi & Iammarino, 2002) ‘the intensification of world-wide …show more content…

This process is marked by the common consumption of cultures that have been diffused by the Internet, popular culture media, and international travel. I would think the biggest form of cultural globalization is pop culture entertainment. Cultures are able to share a common interest in global icons with the sharing of movies and music. An example of the sharing of cultures is American musicians travel all around the world to sold out crowds or the way an American teenager enjoy anime from japan, and the way children play Pokémon. The acceptance of cultural globalization creates a cultural awareness to help nations reduce discrimination with the possibility of calming international relations. Furthermore as people from different cultures enjoy the same trends and fads, they may put their differences aside for reason of feeling that they are not so different from each other. As a consumer cultural globalization corporation target the trends and fads in order to market to the consumer. A corporation’s products or brand, for example, soft drinks or McDonalds, share the same packaging and presentation other than little adjustments to the product to meet the countries taste or religious beliefs and are recognized by the consumer is in the United States or Chin. In addition, this familiarity of the products and brand between cultures is just another way to represent the similarity between cultures. There are arguments against cultural globalization because of the destructive effects of national identity. As stated in (Bird, A., & Stevens, M. J. 2003) the argument that cultural influence flows primarily from the United States to the rest of the world. The natural conclusion, therefore, would be that the emergent global culture is simply the exportation of U.S. culture

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