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Literature review on bottled water
Challenges facing the bottled water industry
Advertisements using fallacies
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Recommended: Literature review on bottled water
One of the issue that was pointed in the book “Bottled and Sold” by Peter H. Gleick was the false advertisement of water bottled companies that made public fearful enough to lose faith on tap water and buy same water from bottled water company that has many environmental consequences compared to the natural municipal tap water. False advertisements made by these industrial companies that bottled water is much safer than tap water have successfully moved “consumers from tap to bottle”. According to Peter H. Gleick, the industry of bottled water intentionally confuses people and play with their fear of water to leads them to buy bottled water. To elaborate, some of these bottled companies claimed on their labels to be made of springs and states that their bottes contains no chemical or nutrition. In reality, there are no sources for public to justify their claims; since they aren’t required to “clarify their labels”, these “companies refuse to release information”. “The failure to provide clear labels leads to consumer confusion” and we only believe “what we’re told on the label”. In this way, bottled companies make public to trust whatever the claims they make on the label and leads us to …show more content…
Pope Francis calls for a public awareness regardless the productional benefits of water. He calls everyone to be equally receive the benefits of natural water and industries should stop the business using water as a commodity since its should be accessible to everyone. Drinking water, According to Pope Francis, “is a condition for the existence of the other human rights”. Therefore, people who have made bottled water as their business are basically using a natural resource to earn money and denying people who are poor enough to not being able to access
Johnson tries to convince that although bottled water is convenient to use and sometimes even becomes a life savior, it should be avoided at any cost and tap water should only be preferred. This claim allows The Shorthorn readers to be sure that the author is taking account of both positives as well as negatives of bottled water but includes comparatively lots of negative factors to persuade readers that bottled water should be avoided. She supports this claim by reasons such as bottled water has a negative impact on human health, plastic has a negative impact on the environment, and the plastic bottle is just a waste of money and energy. She also supports her claim of convenience of bottled water by talking about reusable water bottles ' convenience. These reasons are important to those readers who prefer bottled water and are not aware of its negative
Late night driving home, and a strange man is on the side of the road with an axe, but hey, he has Bud Light so why not offer him a ride? In this video ad of Bud Light a couple is lost at night in what seems the middle of nowhere. Seeing a man with an Axe carrying Bud Light Case, the male seeing that he has Bud Light wants to offer him a ride; they pull over and he gets in the car. A glass and bottle of Bud Light appears and the words “Always Worth It” displayed (Viral 0:24). Later, they run in to a mask man with a chain saw and is also carrying Bud Light, and so the male again was to offer him a ride and leads to the commercial ending (Viralstuff 0:28). In this ad, it attracts a white male, and female audience that has low income, and between the ages of 21 and 30, which makes sense because Bud light sell more to Hispanic males that have low income rate, and are between the age of 55-65 (Bud Light Consumer). The commercial will try to persuade you using ethos, logos and pathos. The ad shows that avid Bud Light drinkers will in
Zhang, J. (2009, July 13). More Scrutiny Urged for Bottled Water . Retrieved April 19, 2014, from http://online.wsj.com/news/articles/SB10001424052970203577304574276473594279310?mg=reno64-wsj&url=http%3A%2F%2Fonline.wsj.com%2Farticle%2FSB10001424052970203577304574276473594279310.html
Together, the passages “Business in a Bottle”, by Cynthia Barnett and “Selling Bottled Water: The Modern Medicine Show”, by Peter Gleick, portray how bottled water has taken a superficial and deceptive image due to false advertising and pseudoscientific claims by greedy bottling companies, whose purpose is to take advantage of a free resource in order to make millions in profit; destroying the environment as they go. Both passages expose the bottling companies’ manipulative tricks, in order to bring awareness and open the populations’ eyes to the lies they have been fed for many years, however the authors utilize distinct styles to achieve their goal. Barnett focuses on specific bottling companies’ data and incorporates analysts for support,
This paper will analyze an ATT commercial according to audience, purpose, context, ethics, and stance. The focus will emphasize the audience which the aid is trying to reach and how they do so.
Some people may think that bottled water just goes through filters that get rid of the chemicals that are contained within it, and while they are not wrong they are, however, still uniformed. Bottled water is not only taken from streams and filter but “40% of all bottled water is taken from municipal water sources [a.k.a tap water]” (Bottled Water Pros and Cons. 2014. Para. 9). People drink bottled water so that they do not have to drink tap water when in reality they most likely are drinking some tap water that is mixed into their bottled water. On top of that not only has the bottled water been filtered but it has been found that “22% of tested bottled water brands contained chemical contaminants at levels above strict state health” (Bottled Water Pros and Cons. 2014. Para. 9). In other words, though the water may not have the same weird taste as tap water is does have chemicals in it that are at levels that are not safe to be consuming. When it comes to tap water which contains normal amounts of chemicals, bottled water is not safer to be
This is because only a small part of the population, particularly in developing countries, have access to water of acceptable quality. It is estimated that in some countries only 20% of the rural population has water of satisfactory quality. Based on these statistics, it is clear the urgent need for awareness about caring for water use. Almost without realizing it, we are seriously jeopardizing this essential resource, not for us but for our children's children and their generations, aware that in other parts o...
Researchers have stated that plastic bottles containing water can contain many deadly chemicals. After close examination of the plastic, researchers concluded that some plastics contain chemicals, like phthalates, bisphenol A (BPA), endocrine disrupters, and cancer, may percolate into the water, especially after being stagnant for long periods of time. Likewise, bottled water is not exposed to the rigorous testing tap water endures. Thus, bottled water is more inclined to be contaminated or a source of infection. Tap water is subjected to daily safety testing, bottled water, however, is only tested monthly at the source; twenty-two percent of the water tested contained contaminant levels that exceeded strict health limits. Safety of the people could be secured through banning water bottles.
According to the “Competition in the Bottled Water Industry in 2006 Case,” bottled water industry became the one of the world’s most attractive beverage categories, as more and more people began to focus on health and fitness. Consumers start realizing the need of proper hydration, and they began purchasing bottled water instead of drinking tap water, because they were worried about safety of tap water, which tasted like chemicals. Actually, tap water contained chemicals, such as chlorine and fluoride, which are harmful for human body; however, this problem was solved when the bottled water was brought to the market. Due to bottled water’s convenience, purity, and portability, and safety, bottled water industry began to rise rapidly. During
An analysis of the signs and symbols used in Patek Philippe Geneve's "Begin your own tradition" advert.
Television commercials are television programming produced by any organisation to provide message in the market about their product or services. It is one of the most popular methods to attract customer and provide them information about their products or services.
For many years, beer has accumulated the mainstream idea that beer is typically consumed in the party-type scenes. It has also created a popular thinking that young men that drink beer are manly, wild, girl-loving, partying individuals. Recently, however, it has seemed as though beer companies have begun to stray away from that way of thinking and have begun forming a new ideology. That being, that beer is an alcoholic beverage that can bring people together to have a good time. Guinness has taken this way of thinking and pushed it even further. With this ad, Guinness wants to show that men who drink beer can still be manly, but also sensitive, sympathetic and supportive at the same time. They show these qualities through the actions of the men playing the basketball game.
While watching “The Story of Bottled Water,” I thought to myself, “Is this all true, or is this really being blown out of proportion?” I simply couldn’t grasp the idea that we as consumers are that wasteful. So, I decided to watch the film again to really grasp the narrator’s message. Then it hit me: in high school AP History, we discussed how bottled water started and how it has become a multi billion-dollar company. From a business point of view, it seems so ignorantly deceptive, yet it was absolutely genius. With a little marketing, bottled water became a huge success. However, it is killing the environment and the water is usually comparable to tap water regardless. The “The Story of Bottled Water” is a very well-made short
Given all the negative effects that come from plastic, why are people still participating in this poisonous cycle? Some claim that bottled water simply tastes better than water from the tap whether they prefer spring, purified, distilled, or mineral water. Most people just appreciate the convenience bottled water offers; it’s easier to carry little bottles that one can throw away instead of larger reusable bottles that need to be brought home at the end of the day. Also, bottled water comes in big “value packs” in most stores, which is beneficial for large group events and big families.
As of this year, nearly 1.1 billion people live without clean drinking water and 2.6 billion live without adequate water sanitation. The McDonald's down the street, however, will sell you a 1/3 pounder burger for only 150 gallons. Changes in lifestyle can easily reduce this number and help not only save water, but money as well. Currently, with our diminishing water supply, one of the main goals of humanitarian organizations is ensuring that everyone has the right and equality to water. With global access to water, it reduces the responsibility for political tension between countries fighting to literally stay alive.