Apple Inc. is one of those companies that continues to introduce new innovations into the market every year. They are a leading multinational technology company specializing in the development, design, and sell of software, online services and applications, and personal computing devices. As with any business risk or uncertainty is always a concern (Byrd, Hickman, & McPherson, 2013). Apple’s success is often contributed to their past leadership, with Steve Jobs at the helm. However, following his death in 2011, there was a lot of speculation on whether or not the company would continue to be a leader in the market without Steve Jobs (Tetzeli, 2015). This is just one of the uncertainties that Apple has faced in the past few years. Through …show more content…
The unique logo featuring an Apple with one bite missing has also become an iconic symbol and one of the most analyzed corporate logos in history (Klara, 2015). The logo’s origins are often described in myth as be related to secrets, magic, and other urban legends. The truth is much simpler. According to Klara (2015), Apple's original logo was a woodcut of Sir Isaac Newton, in recognition of the company’s innovations. Job’s decided that the logo was too complex to ever become memorable. Therefore, he commissioned the California designer Rob Janoff to simplify the logo, but keeping the same spirit of Newton (Klara, 2015). According to Klara (2015), Janoff offered two apple designs, one with a bite missing and one without a bite missing. Concerned that the one with no bite might be confused as being a cherry, Jobs decided on the current logo with the bite missing (Klara, 2015). Simplicity has work well for Apple. According to John (2014), simplicity is one of the biggest appeals of iPhones, for the younger generation, as nearly no one reads the instruction …show more content…
The company’s biggest interest rate risk is the fluctuation of U.S. interest rates. Apple’s management is very aware of both of these risks. Apple’s management team consistently monitors the interest and exchange rates, in an attempt to minimize exposure to these financial risk conditions.
To mitigate risks related to interest rates, Apple invest only in high rated securities with the requirement that they be investment grade (Maestri, 2014). Additionally, Apple usually manages debt maturities to be less than nine months, because interest rates also affect interest paid on debt, (Maestri, 2014). To mitigate foreign currency risk, Apple uses a value-at-risk (VAR) model to analysis their foreign currency exchange risk. According to Maestri, (2014), “The Company’s practice is to hedge a portion of its material foreign exchange exposures, typically for up to 12 months” (p.
Apple Computer Inc designs, manufactures, and markets personal computers and related personal computing and communication solutions. The return of Steve Jobs, the companies founder, as CEO has pulled the company’s stock price up 775-percent through his launch of innovative products such as the iMac computer line. On January 5, 2000, Jobs announced that he was dropping interim from his CEO title and taking the job full-time. With this news and Apple’s new products such as the iBook, a portable pc and Quick TV, an internet television access feature, Apple Computer is headed for success and is sure to increase their share in the computer market.
I would never want to invest in a company that treats their workers like slaves. We are in the 21st century, not the 1800’s. Apple does not understand that these people working in the factories are trying to make a living, trying to support their family and trying to make ends meet. How can these people be even a little satisfied with their money when it is so little? When the long workday is over they are beyond exhausted between the physical and mental abuse.
Apple Inc.’s Financial Analysis case study will cover the nine-step assessment process to evaluate the company’s future financial health. The nine-step evaluation process will entail the following: 1) Fundamental analysis covers objectives, plan of action, market, competing technology, and governing and operational traits, 2) Fundamental analysis-revenue direction, 3) Investments to support the firm’s entities action plan, 4) Forthcoming profit and competitive accomplishment, 5) Forthcoming external financial requirements, 6) Accessibility to direct at sources of external finance, 7) Sustainability of the 3-5 year plan, 8) Strain examination beneath scenarios of calamity, and 9) Present financial plan (State University, 2013). The fundamental analysis will be explained primarily in the next section.
Within the last decade Apple has become one of the largest growing companies in the world and the largest valued company in the United States. According to a recent article in The Guardian, a global financial news website, “Apple set a record by becoming the first company to be valued at over $700bn (£446bn).” (Fletcher, N. 2014) This comes as no surprise to the average computer aficionado and shareholder as Apple has been making a name for itself since its inception. From its earliest Macintosh models to today’s iPhones, Apple has been a trailblazer for software, technology and revolutionizing the way we communicate on a Macro level. Their dedication to innovation, quality and service has made them
From 1980 to 1996, Apple’s competitive range in the PC industry was rocky. Although Apples products were unique and well built, they were overpriced compared to competing products from IBM and others. As competitor prices dropped, Apple prices stayed the same and the company saw a decline in sales as customers opted to purchase from its competitors. John Sculley, former CEO of Apple, took many steps to improve the company’s competitive advantage. One of those steps was to compete with price by producing a low-cost computers that appealed to a mass-market. The second step was to form an alliance with rivals IBM and Novel in order to create new operating systems and applications...
Today, Apple keeps coming out on top with their exceptional and award winning items and administrations. Apple is additionally credited with driving the advanced media upheaval with their iPod compact music and feature players and iTunes online media store, making the first supportable music-downloading plan of action ever. (Jakab,
Apple Inc is a multinational organization in America and has its headquarters in California. The organization specializes in the design as well as development of consumer electronics including: computer software 's, and also personal computers. The organization has for long been offering a broad range of communication mobile communication as well as its own company software’s. The organization has quite an upright name in the business world. For a long period it has been producing quality product and their designers really bring out uniqueness in their products (Linzmayer, 2004). Apple Inc has established itself as being the world’s leader in innovation. Thus according to statistics; it is classified as being the fourth most valuable technology
It was Steve Jobs who made Apple leave the garage and make leaps and bounds in the world of technology. Steve Wozniak made the first prototype, but it was Jobs who “saw the potential” in his computer and persuaded Wozniak to sell it (Peterson 106). Even though that first computer saw very little success, Jobs knew that Apple had potential and so released the Apple II. From the beginning Jobs knew what the consumers wanted, and where computers were going to take the world; he had a vision of the opportunities in technology and saw that Apple needed to move in a different direction. In 1984, one year before he left, Jobs finished the Macintosh computer system. He was pushed from his original computer design project, “the Lisa”, and then raced to release the Mac first, but the Lisa was released to the public first. Although the Lisa came out first, the Mac “[became] synonymous with Apple, mark[ing] a…revolution in…personal computing,” (Peterson 106).
In fact, about this business one can easily write a few weighty books. Without exaggeration, we can say that Apple is one of the brightest technology companies that appeared in the 70s of the last century. Due to innovative technology and aesthetic design, Apple Inc. has established a unique reputation comparable to the cult in the consumer electronics industry. In 2014 the company was ranked first in the world by market capitalization. The concept of the brand is built around the slogan 'Think different’ (Linzmayer, 2004).
Apple has made reasonable management of its human and material resources since its innovational approach demands effective strategic allocation of its resources to the development and utilization of its productive resources to support its innovative investment strategies. Effective strategic control brings power to Apple’s decision-makers to allocate its resources to confront the technological, market, and competitive uncertainties which are inherent in the innovation
For the initial design of the Apple logo, an intricate sketch of Newton with a tree and a glowing apple along with the caption “Newton — A Mind Forever Voyaging Through Strange Seas of Thought, Alone.” Although Jobs fell in love with this initial design, when the prototype became more of a reality, he realized that the intricate label was not what he needed to bring his vision into a reality, so he completely erased the Newton design and requested a new design that was “not cute” of Rob Janoff. In order to please Jobs, Janoff presented two designs: one apple with a bite and one without a bite, for fear that Jobs with think a the bite was cute. Along with the two different apples, he presented a metallic version, striped version, and solid colored version. Jobs chose the rainbow colored apple with a bite. The rainbow colors did not possess separation lines so that it would be more difficult to print and duplicate, and the bite was on the apple to ensure proper scale so that nobody mistaked it for a cherry. Being one of the only multicolored logos of the time, and the only computer brand with an aesthetically pleasing logo, as opposed to simply the name of the brand, Jobs and Janoff successfully created a brand that drew people
is yet to reach its maximum potential. Truly a unique entity in its accomplishments and organization, apple through the conviction and leadership of Steve Jobs its founder and then CEO; have pioneered the revolution of mobile technology. When it comes to strength, apple Inc, has a great marketing team with great marketing and advertisement capabilities, strong brand awareness, a strong and extensive distribution channel, and most of all a vertical integration and the most obvious which is customer loyalty. With the acquisition of valuable companies such as Beats, WhatsApp, mobile payment systems with the IPhone 6, wearable gadgets like the IWatch, apple uses these opportunities to satisfy its loyal
Apple 's gross margin, of x (Qtr ending 6/2016) and 40.06% (2015), is higher than industry standards, allowing Apple to manage its operating expenses and attain yearly high earnings growth consistently.
According to The Star Online, up to 80% of the total group borrowings of RM7.49 billion were denominated in US dollar. Simultaneously, 8% of the total group borrowings were denominated in Euro currency. In other words, the total debt of the group that denominated in US currency worth at US$1.33 billion, approximately cost at RM5.91 billion. The total debt that denominated in Euro currency cost around €129.8 million, approximately cost at RM610.61 million. The high composition of debt in foreign currency caused the group extremely vulnerable to foreign exchange risk. A sensitivity analysis conducted by CIMB Research revealed that IOI could face RM148 million of loss or gain for foreign exchange translation risk with every RM0.10 rise/drop in Ringgit to US dollar exchange rate. Due to substantial losses on foreign exchange translation and fair value loss on derivative loss, the company predicted that the second quarter net profit of 2017 will be dropped by 98% to RM15.6 million, compared to the first quarter net profit recorded at RM703.7 million (Kok, 2017). Thus, foreign exchange risk is considered as high risk for
When it comes to Apple, the first name that usually comes to most people’s minds is Steve Jobs. Today’s youth and adults alike love their IPhones, MacBooks, IPods and IPads. I don’t think you could turn a corner, sit at a Starbucks or simply just look around any area littered with people and not see one of these devices in just a matter of moments. There are so many factors that lead to the success and failure of a company, whether it’s capital, management or simply grit and determination. In most cases though, a successful company starts off with that one product or service that starts them on their journey of greatness. Whether it is business, sports or entertainment, many times there is that one person who stands out, who becomes “the face”,