How Does George Orwell Use Propaganda Techniques In Animal Farm

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In George Orwell’s novel Animal Farm a fable is told of one pig who is there to conquer and stay. Napoleon is a young slightly intelligent pig who has found himself in the heart of Manor Farm looked upon by others, but in order to gain his people's’ respect, animals’ respect, he must use tactics to conquer Manor Farm some of his different tactics include using the power of trust and betrayal, manipulation of words and pasts, and fear. Through these three tactics he withholds the power of corruption, we see different examples in the novel of his valor and his ruthlessness used in order to achieve what he wants. During the beginning of the novel Old Major, a wise boar, gives the animals an idea of the perfect utopian farm that can be achieved …show more content…

Jones, a drunk farm owner. The animals the victoriously celebrated their victory on conquering Manor Farm the animals rename it Animal Farm as it is now theirs. They had decided to elect three pigs who were the smartest of the animals to become their new leaders. After a fairly successful first harvest Snowball, a caring pig who works to improve the farm, suggests that the animals build a windmill to help with the harvest, but comrade Napoleon is against this idea, so a debate takes place and the animals decide the concluding answer. “ ‘Comrades I trust that every animal here appreciates the sacrifice that Comrade Napoleon has made in taking this extra labor upon himself…’” -Squealer (Orwell 50). After Snowball had been evicted from the farm Napoleon had used the excuse that Snowball simply disregarded the animals and was a false leader. Trust was a tactic used by Napoleon so that the animals wouldn’t question his authority and his actions because after all they should trust a leader that only looks out for their best interests. Napoleon also used Squealer, the propaganda-like pig, to make announcements on how Napoleon was …show more content…

Napoleon had later on decided to withtake the project of building the windmill suggesting that Snowball’s ideas were simply filled with flaws, but he had renewed the plan and perfected it. After two years of hard labor the windmill had finally been created to perfection. “ ‘Do you know the enemy who has come in the night and overthrown our windmill? SNOWBALL!’- Squealer” (Orwell 63). The windmill had been blown down by strong winds coming through the farm and the windmill was helpless unable to withstand the harsh winds. Squealer and Napoleon had immediately turned to the conclusion that Snowball was the cause for this disaster and Snowball had quickly become the scapegoat between all of the animals problems, Snowball quickly became despised by the animals and they’d never wanted him back on the farm. Napoleon used this tactic of manipulation to have the animals believe that Napoleon was kind-hearted and all who raised a threat against him were despicable. During the animal's first revolutionary battle Snowball had been rewarded with “Animal Hero First Class” one of the most honorary badges given for bravery in battle, but after a while Napoleon quickly took advantage of the animals poor memory and began to manipulate the past. “ ‘Snowball was in league with Jones from the very start! He was Jones’s secret agent all

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