Analysis of Jeepers Creepers Video Box Cover

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Analysis of Jeepers Creepers Video Box Cover I have chosen to analyse the front and back of the video box cover of 'Jeepers Creepers'. In my opinion, Jeepers Creepers is a horror and a teenage slasher movie as the paramount colours used are red and black which is symbolic for danger, blood and death. The images, which are used, are extreme close-ups of the two main characters. (which bits of them? What are they doing?) There is also a central image showing the two characters shining a torch down a tunnel, this could also be an enigmatic code as the audience asks what will they find down the tunnel? I have also noticed that behind them, there is a yellow background, which looks like a sunset, which may be symbolic for the end of a life. (It also means that night is coming, and horrors usually take place in the dark) Also, the characters are important as their facial expressions are telling us that they're scared of something, and therefore this reinforces that it is a horror film. Also, the mode of address is direct, and therefore is interacting with the audience. There are no star names on the front and therefore this may mean that the film is low-budget, the film company is Helicon SK which is not very well know, and also draws me to the conclusion that the film has a low-budget. However, the only focus is on the executive producer, Francis Ford Coppola, as they have also produced previous films that have been successful, for example, Sleepy Hollow and Apocalypse Now, this would also increase audience's interest in the film. Also, on the front are critic's reviews, and the words that will increase audience interest are in... ... middle of paper ... ... discovery. The certificate is 15, and therefore this may be around the age of the target audience. I think this because the main characters in the film are teenagers, and therefore they will be able to relate to them more than if they were older. This would also appeal to audiences who enjoy horror films, and are fans of the director or producer. A decent basic analysis, you could also consider its similarity to Blairwitch - it sounds as if it uses a lot of references to this, without actually mentioning it - how does this set up audience expectations? When doing these sorts of textual analyses, always ask yourself - why? - why have the different elements been chosen? Although don't cut down on the what? as this is the bit that people often don't do so well, and your descriptions are pretty accurate and solid.

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