A Detailed Comparison Between Tabloid and Broadsheet Newspapers

A Detailed Comparison Between Tabloid and Broadsheet Newspapers

The Sun and Telegraph, both support the conservative party but are

very different. These papers have been chosen because they are

representatives of stereotypical broadsheets and tabloids and are both

best sellers, but both have similarities and differences.

Rupert Murdoch owns the Sun, and Hollinger International owns The

Telegraph. A tabloid paper is two A4 sheets wide and the name tabloid

comes from the French word tablet, reflecting the size of the paper. A

broadsheet paper is an A2 sheet folded in half, with the word

broadsheet meaning as it says, a large sheet. Tabloid and broadsheets

do not really compete against each other as they are targeted at

different audiences, and are both designed in different ways to

compete in different categories. Many people believe that the

broadsheet is aimed at middle to upper class people with higher

intellect, whereas the tabloid is aimed at the working class people.

Each paper gives the desired audience what is believed what they want;

this is why they are the best sellers. Also both papers claim to be

superlative.

The tabloid newspaper aims to give the working class people what they

love to read. Tabloids, like The Sun, contain more gossip stories

based around celebrities. There are many photographs of women in

minimal clothing, and the news is written in a simple style, but may

contain more corrupted stories. The news is put into simple text, in a

larger font, and in not as in depth. The precise reading age of The

Sun is 6.6 years and it contains far more colloquial language. The Sun

gives men more images and stories in...

... middle of paper ...

...legraph broadsheet. The young men that

choose The Sun find it titillating to read about female celebrities,

and women in general usually posing with minimal clothing. These

photographs and stories often do not to the middle to upper classes

finding them to be incongruous or tedious drivel. This I agree with.

The stories in The Sun seem like it has been written by no more than a

child, simple and unsophisticated. Whereas The Telegraph, written by

the true English gentlemen and women. Their stories are sophisticated

and contain real stories without any simple drivel. Therefore I would

much more desire The Telegraph as a good read rather than The Sun,

which I do not find compelling or interesting. The Telegraph signifies

the proper news and sophisticated language, which the readers of

higher intellect are bound to admire.