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Culture in America 1925-1930
American culture and its influence
Culture in America 1925-1930
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There are many different aspects of American Culture. One part of this culture is the idolization of beautiful women. Playboy is one of many examples of how Americans idolize women. Playboy Enterprises, recognized by their iconic Playboy Bunny symbol, started off as just a men’s magazine that includes journal articles, fiction, and of course, photographs of nude women. Playboy Magazine was founded by Hugh Hefner in Chicago, Illinois in 1953. Hefner incorporated HMH Publishing Co., Inc. in Delaware on October 1, 1953. In December of 1953 Hefner released the first issue of the magazine that would feature Marilyn Monroe on the cover. It would become very successful, selling more than 50,000 copies of the first issue.
As the magazine continued to grow in success, the company would branch out into other industries as well. In 1959, Playboy was introduced into the television world with “Playboy’s Penthouse”. Then in 1960 they would join the entertainment world with The Playboy Club, the first of which was opened in Chicago. In 1999 Playboy makes their global debut in fashion sending their products all across the world. In December 2014 they will celebrate the 60th Anniversary of Playboy. Today, Playboy is still one of the most recognizable brands, and one of the most well-known men’s magazines, they are currently 29 editions of Playboy being published in more than 50 countries ("Our History").
American culture idolizes beautiful women, and Playboy has helped with this in many industries whether it be in magazines, in television shows, the fashion industry, or even in the entertainment world. Playboy is a prime example of how American culture idolizes beautiful women. The magazine is mainly known for displaying nude o...
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...ing clothing. Playboy has always been wildly popular amongst college students, young adult men, and even high school boys that would steal their dad’s copy each month and go pass it around in the locker room during gym class. Idolizing women has and always will be part of American culture, and Playboy is a major symbol of idolizing women.
Works Cited
"Our History." Playboy Enterprises. Playboy, n.d. Web. 8 Apr 2014.
"Playboy After Dark / Playboy's Penthouse / Hugh Hefner on TVClassic TV." Playboy After Dark / Playboy's Penthouse / Hugh Hefner on TVClassic TV. N.p., n.d. Web. 12 Apr. 2014.
"Playboy Club." Wikipedia. Wikimedia Foundation, 14 Apr. 2014. Web. 14 Apr. 2014.
Popplewell, Brett. "When Playboy ruled the world." News. The Star, 04 Jan 2009. Web. 11 Apr 2014.
Sanburn, Josh. "Brief History: Playboy." Time. Time Inc., 24 Jan. 2011. Web. 9 Apr. 2014.
Breazeale explains, “It had to be unequivocally clear that women were the natural objects of its readership’s desire” (75). In the eyes of Esquire Magazine’s audience, it was just as bad to be a woman as it was to be a homosexual person, so Esquire’s founders had to ensure that their would be no doubt in their readers’ minds that this magazine was created for straight males only. Esquire’s use of erotic imagery of women promoted women as nothing but objects; while half of the magazine insulted women on their tastes, the other half portrayed them in inappropriate, sexual ways solely for men to look at. Esquire Magazine even used inappropriate cartoons and voyeurism as a way to assert the male dominance. Esquire would run articles of women naked in the restroom surprised by construction workers, burglars, or firefighters, or there was an accidental loss of clothes on the street; whatever the situation, all featured a woman in surprise and a male initiating a look that the female does not necessarily want (78).
These visual representation are known as pin-ups and described as, “Prototypically blonde with large breasts, tiny waist, small buttocks, and long, slender legs, she is a specifically Caucasian archetype of erotic appeal” (Breazele 77). By only focusing on the female body in Esquire’s illustrations the magazine is taking away the idea that females have control of their body. Each woman featured in the magazine is pictured as described above, in doing so women are portrayed in an unrealistic sense and men expect real-life women to look like this skewed image of the female body. For this reason, women no longer feel confident in their body and feel the pressure of the male gaze to look like the images in magazines like Esquire. It was also said that these images were used to market to the straight-male consumer in order to reject any interest women might have in the magazine or any homosexual male. Esquire attempted to make all readers of their magazine think the same and this included making them all have the same idea of what made a female attractive. This meant that women would no longer see differences between each other as something positive, but instead all women would strive for the unrealistic perfection represented in Esquire’s visuals. Pin-ups become a staple of Esquire’s magazines because they truly showed the best features of a women all combined into one disproportionate sex
It increased attractiveness and was provocative. But it also symbolized woman’s freedom and open acceptance of her sexuality which became a symbol of young American women.
magazines in society. Sometimes it can help maintain peace in one’s world while other times, in
Ed. Katherine E. Kurzman, Kate Sheehan Roach, and Stasia Zomkowski. Boston: Bedford/ St. Martin’s, 1998. 242,243. Print.
People have used women in print media to sell their products since the mid-19th century. The women in the ads were portrayed with thin waists, large breasts and stylish clothing. As the roaring 1920’s moved in, American women scored voting rights and birth control. Due to World War I, it became necessary for women to work. The print world began to portray women in a boyish, sexy fashion. Hemlines rose for sex appeal. Breasts were bound so women didn’t appear too feminine in the work-place. Hair was cut shorter for convenience and the flapper-girl was born.
The Web. The Web. 19 Apr. 2014.
...ce in society. And the effects of the ideals behind these magazines are all the more powerful because of their subtlety." Women walk away from these magazines with an empty feeling and feelings of many inadequacies and they really don't know exactly why. The subtle undermining of women's intelligence and cause strips away their sense of worth ever so slowly and leaves them feeling depressed and in search of something that really can't exist together. Growing old while staying young takes many years of complete and internal happiness not many years of collagen injections and the added stress of having to stay unattainably perfect. While some consider these journalists for women's magazines talented writers, I consider them horrendous displays of talent in which they sell out the naturally beautiful women of the world for a quick buck and a popular magazine.
Firminger examines the ways these magazines represent young males and females. She reveals that these magazines talks about the physical appearance of young girls but also their sexuality, emotions, and love life. The author informs how the advice given by the magazines is negative. The author also argues that these magazines focus more on their social life than how their academic performance
The unrealistically perfect women featured on the cover, along with the controversial headlines, all serve to draw readers in. Even if someone doesn’t purchase Cosmopolitan, they might at least flip through the pages while standing in line at the grocery store. That being said, Cosmopolitan markets their magazine to impressionable, curious and perhaps already insecure young women. The women most likely to buy Cosmopolitan are probably those that are curious about the sexual nature of the magazine. Or, the magazine appeals to insecure women who believe that this magazine can “teach” them how to be desirable to men, as the headlines on the cover often suggest. Because Cosmopolitan magazine has been a mainstay in the media world for so long, I have to believe that the rhetorical appeals used by the magazine are effective enough to keep current readers reading and to consistently draw in new readers. While those working for Cosmopolitan enjoy the benefits of their magazine’s success, there are millions of young girls negatively affected by Cosmopolitan’s
This discourse of the womanly image also causes boys to believe that women are around for their amusement and usage, and can further produce and enforce the hyper sexuality and control of women’s identities. Furthermore, Modern media influences every aspect of American life, and has been a complete catalyst of this knowledge, with the image of hyper sexuality being shown anywhere and everywhere you look. Women are shown as sex objects in magazines, music, television shows, and most movies have borderline pornographic scenes in them. This could reinforce the social knowledge already constructed, but at a faster rate and to anywhere in the world. It can al...
Pilpei, Harriet F. "Porn Vigilantes-Are They Confusing Feminim With Censorship'Y' Vogue. Sept. 1985: 681 +.
Scott, K. M. (2008). Reading the porn of America: The rise of porn culture, what is means, and where we go from here. Boston: Beacon Press.
“Magazine Ads of the 50s through the 80s.” BlogSpot, N.p. 8 August 2008. Web. 4 October 2009.
When just glancing at magazine covers in the checkout line, I often don’t understand why clickbait-esque titles and pictures worked. After analyzing the use of kinesics mixed with physical appearance it is apparent why companies like Entertainment Weekly are effective in their cover usage, as it has everything that one would want, an attractive model on the cover with a curious look and a sexual posture. On top of that their usage of a flap that opens up to presumably a picture of Tatum’s abs is affective because of the nonverbal cues of physical appearance and kinesics given off by the rest of the cover. Overall, as someone who does not read a lot of magazines, I learned quite a bit about the usage of physical appearance and kinesics.