Walt Disney Research Paper

Walt Disney, born to Elias and Flora Disney, in Chicago, Illinois on Dec, 5 1901 was one of five children. Disney was in every sense of the word an Entrepreneur. Disney began drawing as a cartoonist when he was young. Most of his early life was spent in Missouri where he began to paint and draw. He used his talents to sell his artwork to neighbors and family friends. Even as a child, Disney saw a demand for his services in the entertainment industry. Because he lived in Missouri He didn’t have a great range of objects in which to render around him so he enjoyed drawing cartoon images of his neighbor’s horses. After moving to Kansas City when he was 10, Disney became more familiar to the entertainment industry (Biography.com, 2015). By showing

From the profits of the critically acclaimed Snow White and the Seven Dwarfs, Disney purchased 51 acres of land in Burbank, California and designing a studio for making animated films. Many Knockout films were produced in these studios Including Bambi, Peter Pan, and Alice in Wonderland. Disney saw an opening in the Market for theme parks, after visiting them alongside his daughter. Recognizing he could create an entirely unique experience for his fans to enjoy, Disney started sketching plans and ideas for a small theme park outside of his California studio. After realizing the full potential of his project, he them decided to purchase over 200 acres of land in Orange county California and see his plan through to fruition. The property was opened on July 17th, 1955 under the tittle Disneyland. Disney’s product is selling entertainment to others in many formats. He sells short films, animation, and a theme park

Constant changing the entertainment industry while striving for excellence, Disney Embraced new techniques and even created his own. His Innovations include amusement parks, including sycronized sound in a cartoon and the first full length animated feature film. “Disney pioneered Branding, Brand stretching, and merchandising.” (Entreprenuer.com, 2016). With Disney now making over 25% of revenue from consumer products Disney revolutionized the entertainment industry (Forbes.com, 2014). Disney was a risk taker who is not afraid of failure. Mortgaging all his possessions including his life insurance, to take a leap of faith to build an amusement park. Disney’s family and friends insisted he stopped working on Snow White and the Seven Dwarfs due to the perceived risk and high cost. Snow White and the Seven Dwarfs became a critical success and a huge hit across the country. With a strict father who regularly used corporal punishment, Disney did not have an easy childhood. Disney preserved over many obstacles in his life, finding refuge in drawing. With his artwork Disney was always in charge, and the characters were always happy (Entreprenuer.com,