On April 9, 2017 after boarding a United Airline’s flight from Chicago's O'Hare International Airport, Dr. David Dao was forcibly removed from his seat due to the overbooking of flight 3411. Dao was not simply escorted out, but appeared in a viral video to be bleeding from his nose while he was dragged down the aisle of the plane. The 69 year old doctor sued the airline and eventually reached an undisclosed settlement. The handling of the situation, from a public relations standpoint was not only poorly executed by the CEO, but handled in an untimely manner. I will explain what they did wrong as well as give my suggestions for how it could have been handled better. Immediately following the incident, United Airlines CEO, Oscar Munoz did apologies, but not to Dr. Dao personally. He …show more content…
He later sent out a letter to all United employees basically stating that United will be looking into the event further so incidents like this will not happen again. After making these public statements Munoz came under heavy criticism, forcing him to change his stance and state that the airline “takes full responsibility” for this event. I believe that this was his first major mistake. In the world that we live in today —social media and the internet — every event no matter how trivial has the potential to be exposed in a very short period of time. This means that public relations must be completely transparent and punctual. When Munoz released his last statement, multiple days after the event, it came off as if he was changing his story in the midst of criticism. It may have been better if he stuck to his initial story at this point. As I stated earlier transparency is key to keeping the public trust, I believe that if Munoz
Nonetheless, after the court trial, it was decided that Southwest Airline’s marketing policy that involved hiring of attractive female applicants only was a violation of Title VII under the Civil Rights Act of 1964. In addition to the hiring of attractive female flight attendants, the airline company had also made it a requirement that hired applicants should only be of a maximum height of 5 feet 9 inches. Notwithstanding, the court ruled that, the restriction was a barrier to hiring of men applicants and that it was violation of the same act. As a result, the airline company set aside a $1 million fund for penalties alone after the court ordered the company to pay the plaintiffs $275,000 (Justia,
Superheroes and villains are not commonly associated with airlines, but in the article “A Tale of Two Airlines” by Christopher Elliot, it is put into a different perspective. The two airlines in question are Spirit and Southwest. Although both have some similarities, they both have considerably different views on how to treat customers. Southwest practices treating customers with respect, while fares may be a little higher. Spirit’s beliefs are to treat customers “like cargo” with lower fares. With their friendly attendants and better overall customer interaction, this appoints Southwest as the hero, making Spirit our villain. Elliot makes his point by exclaiming the “heroes” should be rewarded with a higher multitude of passengers and the “villains” should not be granted this satisfaction.
The plane touched down 2000 feet into the runway and it was believed that Pilot did not deploy the thrust reversers till 18 seconds after touchdown which was way too late and by that time, the aircraft was only 1000 feet away from the end of the runway and it was likely to smash into the fence. Reports from the National Transportation Safety Board (NTSB) showed the Southwest Airlines jet had...
American, Delta, Southwest, and United Airlines are the four major companies that own 70% of the airline industry (Young, “United Airlines: The Face of Monopoly Capitalism”). This monopolization of the airline industry reduces competition and allows the companies to treat their passengers however they see fit, due to the limited choice set and because the companies have been left largely unregulated. This sort of behavior is clearly conveyed in the United Airlines incident when Dr. David Dao was forcibly removed from his flight after a random selection to make room for crew members ("United Airlines: Eyewitness on how passenger was dragged off plane"). When Dr. Dao refused to give up his seat and get off of the plane he was forcibly removed
American Airlines and US Airways are in the aviation industry. Both companies provide air transportation services for passengers and freight. Together they have formed American Airlines Group, Inc., the world’s largest airline, as measured by revenue passenger miles (RPMs) and available seat miles (ASMs). In 2012 the U.S. airline industry was worth approximately $195billion in operating revenue, up from $154billion in 2009, including an operating fleet of 3,451 aircraft.1
In 1971 at an airport in Oregon DB cooper boarded northwest airlines flight 305, a Boeing 727 -051 in route to Seattle Washington. The flight had36 passengers, and 6 crew members. The flight’s pilot, Captain William Scott, 51, had been flying Northwest for 20 years also abroad was First Officer Robert “Bob” Rataczak; flight engineer Harold E. Anderson, and three flight attendants, Alice Hancock, Tina Mucklow, 22, and Florence Schaffner, 23 (Green).
As one of the world’s largest airline, United Airlines employs over 80,000 people and transports over 143 million people a year ("United Airlines newsroom," 2017). These staggering numbers equate to billions of interactions between the public and United Airlines employees and subsidiaries. It is understandable that a company with such a large public audience and employee base would have a code of ethics statement to help its employees so that they can make decisions that are in line with company expectations.
At the beginning of the industrial revolution in England during the mid-nineteenth century, the railroad was the most innovative mode of transportation known. The British Rail system was a forerunner in railroad technology, uses, and underground engineering. Though the rail system was extremely slow at first and prohibitively expensive to build and run, the British were not to be dissuaded in their pursuit of non-animal driven transportation. The most advanced mode of transportation prior to the introduction of the rail system was the horse drawn omnibus on a track, called a tram. This paper will examine the rail system from a cultural perspective, presenting the impact the railway had on everyday lives in Victorian London and its surrounding communities.
1- Issues The main issue of this case is the lack of profits of the airline industry, an industry that should be more than profitable due to the large amount of customers, the necessity of using airlines’ services and the high prices charged by most of these airlines. What we are going to deal with is, why is this happening? And how is American airlines dealing with this problem?. To be able to discuss how American airlines wants to regain profitability, we must identify and analyse different issues such as, the company’s background, the airline industry as a whole, the demand for air travel, the marketing strategies, the distribution systems, pricing policies etc.
Controversies surrounding sudden resignation of company CFO few years back, as well as indifferent customer service during weather-induced disruptions have presented legal challenges for JetBlue in the past.
Rodney Rocha is a NASA engineer and co-chair of Debris Assessment Team (DTS). When possibility of wing damage appeared he requested an additional imagery to obtain more information in order to evaluate the damage. This demonstrates that he actually tried to resolve the issue. However, due to absence of clear organizational responsibilities in NASA those images were never received. Since foam issue was there for years and risk for the flights was estimated as low management decided not to proceed with this request. After learning of management decision Rocha wrote an e-mail there he stated that foam damage could carry grave hazard and have to be addressed. At the same time this e-mail was not send to the management team. Organizational culture at NASA could be described as highly bureaucratic with operations under standard procedures only. Low-end employees like Rocha are afraid to bring any safety-related issues to the management due to delay of the mission. They can be punished for bringing “bad news”. This type of relationship makes it impossible for two-way communication between engineers and managers, which are crucial for decision-making in complex env...
Racial profiling occurs because people are scared. The Department of Transportation’s sub-committee Air Traffic Control could be at fault here as well because three people were detained, which threw off the flight plan, times of landing and departure for other fights and inconvenientince the other passengers on board. The Department of Home Land Security let’s immigrants in without proper back round cheeks, but the department lets good people get treated like dirt like in the airline case here because said persons skin color is suspicious looking. The department has a priority to the American people, but I think they forgot that they have a priority for immigrants as
Videos of the incident quickly surfaced the internet and showing a visibly injured and bloodied Dr. Dao screaming. Although there has been no lawsuit yet, when being asked whether there will be one, Dr. Dao’s lawyer responded, “Yeah, probably” as there are many legal issues with this incident. There are three key legal and ethical issues with this flight: breach of contract, assault, and utilitarianism. Whenever someone purchases a flight ticket they are agreeing to the airline’s Contract of Carriage. The contract dictates when a passenger can be denied boarding and refused transport.
The incident spiked extensive discussions about the legibility of the method that United Airlines had used to deal with the situation of requiring some passengers to deplane. Once the videos were posted on the internet, there was an outrage by the public at how the airline treated Dao, their customer (Martinez, 2017). Most people questioned the policy of forcing customers to leave the plane as much as they had paid for the trip. Having purchased a ticket was regarded as acquiring the rights to be on the plane at will. Most people, therefore, expressed their dissatisfaction in United Airlines since they felt that the company did not recognize the rights accrued to purchasing a ticket to fly with the enterprise.
His recent troubles with the FBI began several weeks back, when he was pulled off a United flight after posting a tweet that jokingly suggested he could tamper with the plane’s oxygen masks. If Roberts is telling the truth about commandeering a plane via the IFE, he might end up behind bars. But his actions also underscore the fact that airlines ignore security