The Rhetorical Analysis Of The Real Cost Commercial

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Recommended: Physical effects of smoking

The Real Cost Commercial

It has been proven that smoking is bad for one’s health and affects your life in a bad way. Through this commercial it is represented well in that aspect of the effects of smoking. The commercial, “In the Way” was inspired by the fact that people smoke though it is bad for you. It is about how a group of teenagers are in a band though their lead drummer keeps on leaving to take a smoke but the cigarette was seen as a small man, who is a bully to the drummer forcing him to go outside multiple times to take a smoke and stops the whole band from being able to practice. Throughout this commercial there are deeper meanings from different aspects that are coming from the video like the audience, purpose, content, creator’s …show more content…

It wants you to see how that by smoking it will control you. The tobacco cravings will cause you to get pulled away from whatever you are doing and that the tobacco won’t care. This is expressed through the tiny man to show the cravings will come over and over again unless you plan on to stop smoking. It was also depicted on how forceful the cravings would be by the way the small man would just yank the drummer with so much force that it looked like the drummer was flying off of it drum set. Though in the commercial the creator is trying to show that if you don’t start at all then you wouldn’t have to deal with the …show more content…

The expressions of the actors caused you to see the situation involving the tobacco to be very frustrating. The band just wanted to practice but their lead drummer kept stepping out to take a smoke. Phrases that showed how bad smoking was were said in the right spot to leave a lasting impression on viewers. Also depicting that the cigarette as a bully to the drummer. This expresses how smoking is a bully that keeps on coming back. Through the whole video the creator was just trying to express how smoking is bad but not be too forceful in the process. If the creator was too forceful then the audience may essentially rebel against the message to show that they will not be controlled by the video.

The commercial had a deeper meaning throughout to depict the audience, purpose, content, creator’s reasons, and the structure of the video. The audience was aimed for teenagers, smokers, and parents. The purpose was to show how smoking was bad a bad effect on a person’s life. Throughout the commercial were phrases to influence people on how terrible to smoke. The creator of the video obviously wanted to show teenagers how that smoking will pull you away from your life. The structure of the commercial was well organized to leave a lasting effect on the reasons why smoking is bad for a

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