The Onion Summary

In this mock press release from The Onion, the author is parodying the way products are branded to consumers. He assumes that the techniques utilized by sponsors are misrepresented and manipulative. The author shows his disdain for marketing techniques by using irony, hyperbole, and diction.
The creator's utilization of style stresses the tone that real advertisements use to sell their products. Nonetheless, this creator spurns that tone by utilization of wry and misrepresented word decision. For instance, he ridicules the scientific words typically used by applying made up words. He creates terms like “pain nuclei,” “kilofrankels,” and “comfortrons.” By inserting this humorous word usage, the author is making an association to scientific vocabulary typically used in marketing. Consumers are frequently deluded by vocabulary that they are unfamiliar with, and this author is satirically demonstrating that. In particular, he uses the term “pseudoscience” which sounds, to a clueless ear, like a legitimate field of study. On the other hand, a sharp peruser will

comprehend that “pseudo” means fake, and along these lines the very term signifies“fake science” (not authentic). By using such overstated phrasing, the author demonstrates his sarcastic point that individuals will think anything that sounds logical.
The author of this mock press release additionally utilizes overstatement to deride genuine advertisements by pointing out their exaggerations.

The article contains a quote by the item's maker that claims it is “not just a shoe insert—it’s a total foot rejuvenation system” (line 16-17). This is a distortion of what run of the mill ads say in regards to their item. All advertisers want to sell their product as a “cure-all.” Through hyperbole, this article is mocking this convention. In addition, the article asserts that “if the frequency of one’s foot is out of alignment with the Earth, the entire body will suffer” (lines 43-45). This is clearly a dream because of the fact that we understand that your whole body is not as a matter of course affected by the biomagnetic association of your foot to the ground. The author’s hyperbole serves to further demonstrate that commercials often use bombastic

exaggeration.
The use of irony is evident in this mock press release. The author uses this irony to call attention to sensible imperfections. Case in point, a lady claims that “after wearing MagnaSoles for seven weeks, [she’s] noticed a significant decrease in pain” (lines 59-60). Client testimonials are regularly utilized as a promoting strategy. On the other hand, this specific one is demonstrating because the injury of a sprained ankle could unmistakably be recuperated in seven weeks—not necessarily because of some wonderful product. The audience recognizes this irony and finds it humorous. Another irony that the author is showing is the description of an “intelligent-looking man in a white lab coat” (lines 67-68). This is ironic because he is not necessarily intelligent,he only gives off an impression of being wise. This satires the advertising technique of using on-screen characters to offer items, rather than real guaranteed experts. . All of these examples of irony unmistakably show misleading tactics of marketers.
The sarcastic gadgets utilized by the creator jab fun at genuine promoting strategies. Through logical sounding diction, solid, clever overstatements, and absurd incongruity, the author adequately makes his point that marketing techniques are misleading and somewhat shady.