The Media's Role Of Environmental Education And Environmental Issues

In the domain of environmental issues, environmental education plays a vital role in sensitizing people on the need and significance of programs carried out to address environmental problems and challenges confronting them. Morgan (1997) states that environmental education increase public consciousness, change perception and provide knowledge of environmental issues and challenges.
Dalelo (2007) is also of the opinion that environmental education is necessary to increase public awareness about different effects of human activities on the environment which directly or indirectly cause damage to the environment. And therefore it becomes necessary to increase the public's sensitivity to environmental problems. Environment education, can help

Media coverage of environmental issues can increase or diminish the amount of attention the public pays to these issues and strongly influence the political discussions that take place about the environment. In the past, the role of media in human society was seen essentially as sources of information and to influence people. It is now being proposed that the media should be understood as a process of social interaction through a balanced exchange of information and experience. This implies participants critically analysing the role played by the media in environmental protection and progressive management (Hansen

Another problem with mainstream media is making worthy news headline: if a politician says something about an issue which is sensational enough then it seems to make worthy news headlines and if they do not then it’s not as newsworthy. In another case if a country likes India is faces water scarcity then climate change, global warming and many other issues may be discussed in that context but what when that is gone. This generalization of mainstream media is for all environmental issues for sure remain the same but not covered in immense depth. (Anup