The Media Influence of the AIDS Virus

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Few modern health issues have received as much media interest and controversy as the AIDS virus. The AIDS virus was first named in 1981 to explain a collection of diseases that developed as a result of a compromised immune system. Individuals who were young and apparently healthy were showing signs of conditions that were typical of those with a severely depressed immune response. It was also noted, at the time, these conditions were limited to the gay community. As the disease became more prevalent, individuals, groups, and communities responded in fear and hatred toward the population they believed to be responsible for this epidemic, the gay community. Because the issue of gay rights was politically controversial and our president’s platform was essentially anti-gay, AIDS was ignored by the administration. The political and media response in the early days of the AIDS virus was essentially nonexistent. Prejudice by the American people prompted politicians, who were concerned for their reputations, to step back. The media, also influenced by a political agenda, kept their coverage benign and low key. The impact of this slow media response to the AIDS epidemic would have disastrous consequences.

Health Communication
Health communication, at its most effective incorporates the study and use of communication strategies to education, inform, and influence individual and societal decisions for the purpose of promoting health (Site, 2012). The goal of health communication is to promote healthy lifestyle changes and practices in a population through the use of communication methods and tools. Health communication covers a variety of health issues including disease prevention, health promotion, health care policy, and the...

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...ponse to the AIDS virus. Everyone was observing for the telltale signs of AIDS in others including Kaposi scars, dramatic weight loss, and respiratory symptoms. Infected Individuals were facing prejudices that
Children with AIDS were prevented from going to school; infected adults lost their jobs, their families, and were shunned by a fearful society. Available testing for AIDS was underutilized by the gay population for fear of further social consequences. The government was finally forced to take action through media channels to manage the global threat to all people that AIDS not presented. Out of necessity to manage the virus and provide reassurance to those infected the government implemented privacy laws that protected the individuals who tested positive for the AIDS.

(6.) Submit an example of a letter you could send that could influence health policy

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