It is evident that today’s advertisements for teen clothing are neither healthy, nor ethical, to use as a way to attract teen consumers; however, companies are getting away with this behavior, because their effective and inappropriate advertisements are merely innuendos. The modern label placed on teens is said to be the primary contender for the cause of eating disorders, suicide, bullying, and depression. Fortunately, groups of teens are getting together to put an end to these unethical advertisements and the messages the ads give off to teens; because of their efforts, the amount of effect that advertisements have on teens now, may dramatically plummet sometime in the near future. In my opinion, it is crucial that us teens make a profound alteration to the way teen merchandise is advertised, which in turn will end the knavish behavior of clothing companies, and cease our judgmental society.
It is evident that today’s advertisements for teen clothing are neither healthy, nor ethical, to use as a way to attract teen consumers; however, companies are getting away with this behavior, because their effective and inappropriate advertisements are merely innuendos. The modern label placed on teens is said to be the primary contender for the cause of eating disorders, suicide, bullying, and depression. Fortunately, groups of teens are getting together to put an end to these unethical advertisements and the messages the ads give off to teens; because of their efforts, the amount of effect that advertisements have on teens now, may dramatically plummet sometime in the near future. In my opinion, it is crucial that us teens make a profound alteration to the way teen merchandise is advertised, which in turn will end the knavish behavior of ...
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...for Parents." Media and Clothing Market Influence on Adolescent Girls: Warnings for Parents. Ed. Sarah Coyne and Stephen F. Duncan. Forever Families, n.d. Web. 05 Apr. 2014. .
O'Keefe, Benjamin. "Petitioned Abercrombie & Fitch." Change.org (n.d.): n. pag. Nov. 2013. Web. 05 Apr. 2014. .
Redefined, Beauty. "Beauty Redefined Blog." BEAUTY REDEFINED. Beauty Redefined Blog, 12 Mar. 2014. Web. 04 Apr. 2014. .
Redefined, Beauty. "Body Positive Sticky Notes." BEAUTY REDEFINED. Beauty Redefined Blog, Jan. 2014. Web. 05 Apr. 2014. .
The way young girls dress today can be, so say, disturbing to most people and many parents. In Lianne George article, “Why Are We Dressing Our Daughters Like This?” She writes about “the marketing of the clothing and its potential impact of little girls.” She explains the impacts sexual clothing is having on young girls and their parents. She goes on to answer the questions: When did this start? Will it continue? Is there any way to stop it?
In December 2003, Abercrombie and Fitch decided to stop issuing its quarterly magazine, which it had published in addition to its catalogs since 1997. In a statement issued at the time of the recall, Abercrombie said, "While it has enjoyed success with the Quarterly over the years, the company believes it is time for new thinking and looks forward to unveiling an innovative and exciting campaign in the spring." "We just felt it was time to retire it and come back with something that has beautiful imagery and classical photos," said Hampton Carney, company spokesman, in the Times. "... But that doesn't mean they're going to go totally conservative and lose their nerve. According to CNN.com, Abercrombie said that the recall of the magazine was due to the need for counter space for a perfume, but opponents of the catalog are saying that it was in response to protests against its racy content, such as nude models and articles about sex. Criticism is not new to Abercrombie's marketing strategies; groups such as the National Coalition for the Protection of Children and Families, the American Decency Association, and the Focus on the Family organization have protested against its sexual content for several years, according to the New York Times.
.... "The Beauty Industry Promotes Unrealistic Beauty Standards." Not Just a Pretty Face: The Ugly Side of the Beauty Industry. Gabriola Island, BC: New Society Publishers, 2007. Rpt. in The Culture of Beauty. Ed. Roman Espejo. Detroit: Greenhaven Press, 2010. Opposing Viewpoints. Opposing Viewpoints in Context. Web. 4 Mar. 2014.
Beauty is a cruel mistress. Every day, Americans are bombarded by images of flawless women with perfect hair and smooth skin, tiny waists and generous busts. They are presented to us draped in designer clothing, looking sultry or perky or anywhere in between. And although the picture itself is alluring, the reality behind the visage is much more sinister. They are representations of beauty ideals, sirens that silently screech “this is what a woman is supposed to look like!” Through means of media distribution and physical alteration, technology has created unrealistic beauty ideals, resulting in distorted female body images.
On Halloween night, one will inevitably see tween-aged girls adorned in sexed-up skeleton, vampire, and doctor ensembles. Costume companies design these provocative outfits specifically for children who want “a sexy look to give you the perfect butt” (Jones, 2014, p.7). The sexualization of girls’ clothing and, consequently, the girls wearing the clothing is not limited to one day per year, however. Popular retailers, such as Abercrombie Kids and Victoria’s Secret PINK, market children’s thong underwear adorned phrases such as “eye candy” and “call me”; push up bikini tops are commonplace in sections intended for young girls (Goldfarb, 2008). Even television shows such as My Little Pony are marketed to sexualize girlhood. The sexualization of girls is inescapable in today’s society, where it is pervasive on virtually all media platforms. This issue must be addressed immediately, as it damages not only the individual, but the well-being of society as a whole.
Sarwer, D. B., Grossbart, T. A., & Didie, E. R. (2003). Beauty and society. Seminars in
Our media continues to flood the marketplace with advertisements portraying our young teens much older than their age. Woman’s body images have been the focus of advertising for generations. However, now the focus is more directed to the younger teenage girls instead of woman. Young girls are often displayed provocatively while eating messy triple decker hamburgers, or sipping a diet sodas on an oversized motorcycles. As a result, young teens are dressing older than their age, trying to compete with this ideal media image.
...protecting it from weather. Youths may represent themselves with choices of fashion, maintain the acceptance from peers by dressing along with the fashion, differentiate themselves with stylish or luxury goods, and express themselves with preferences of clothing. The choices of young people may be affected by the trend, society, and the media. However, choices may also be a source of anxiety. For instance, that a function of advertising is to assuage the self-doubt that accompanies choice. Consumption would be a much less pleasurable practice if it was both subject to ever-expanding free choice and the decisions made were fundamental components of a reflexive process of identity-formation. Consumption may be anxiety-provoking for some groups; there is a real element of risk involved in choosing inappropriately. But there are many mechanisms that serve to compensate.
Have you ever noticed walking into a large shopping complex and seeing children as young as 6 years old wearing midriff bearing t-shirts and short skirts? And wondered to yourself why the younger generation of today portray themselves like that and why their parents allow it. It all goes back to the strong impact that sexualization portrayed in media and marketing has on everybody in today’s society especially young children from toddlers to late teens, both girls and boys. They see it everywhere from movies/television shows, magazines, clothing, computer games, toys, the music industry and of course the internet.
Exact Beauty: Exploring Women's Body Projects and Problems in the 21st Century. Mandell, Nancy (5th ed.). Feminist Issues: Race, Class, and Sexuality (131-160). Toronto: Pearson Canada, Inc. Schulenberg, Jennifer, L. (2006).
In today’s world, advertising reaches and influences teens in both negative and positive ways. Teens are bombarded with ads through television, teen magazines, radio, and the internet. Advertisers know teen’s buying power and their willingness to spend their money. Many companies even hire teens to be “consultants” and trendspotters. They want to know what teens are thinking and their likes and dislikes. Some feel this is a good thing and that teens are letting companies know what they want. On the other hand, many believe all this advertising to teens has a negative impact on them. Ads show models with “perfect” bodies. “Every year, the average adolescent sees over 5,000 advertisements mentioning attractiveness” (Haugen). Some feel this leads to teens having low self-esteem, while others argue that it does not have an effect. These people believe teens have the power and control in the advertising world.
Mackler, Carolyn. Body Outlaws: Rewriting the Rules of Beauty and Body Image. Ed. Ophira Edut. Emeryville, CA: Seal, 2004. Print.
Across America in homes, schools, and businesses, sits advertisers' mass marketing tool, the television, usurping freedoms from children and their parents and changing American culture. Virtually an entire nation has surrendered itself wholesale to a medium for selling. Advertisers, within the constraints of the law, use their thirty-second commercials to target America's youth to be the decision-makers, convincing their parents to buy the advertised toys, foods, drinks, clothes, and other products. Inherent in this targeting, especially of the very young, are the advertisers; fostering the youth's loyalty to brands, creating among the children a loss of individuality and self-sufficiency, denying them the ability to explore and create but instead often encouraging poor health habits. The children demanding advertiser's products are influencing economic hardships in many families today. These children, targeted by advertisers, are so vulnerable to trickery, are so mentally and emotionally unable to understand reality because they lack the cognitive reasoning skills needed to be skeptical of advertisements. Children spend thousands of hours captivated by various advertising tactics and do not understand their subtleties.
First, women spend huge amounts of money to improve their looks. So here we are unable to escape the reality that we can never be flawless or blemish free; moreover, as long as women have the belief that all greatness de...
Today, the idea of beauty has been turned into unattainable forms by media, trends, and marketing. To reach the social’s standard of beauty, many people have gone anorexic, bulimic, or have been addicted to plastic surgery. Many people are wasting money on beauty products to make themselves prettier, but they forget that their inner beauty is more important. Inner beauty is an essential key to the overall appearance of someone. Beauty is truly in the eye of the beholder and is the combination of inner and outer attractiveness of one