Swot Analysis Of Apple

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Recommended: A brief overview of Apple Inc. journey from beginning

The investment I chose is Apple Inc. Apple Inc was founded in April of 1976 by Steve Jobs and Steve Wozniak. In April of 1976 the apple 1 was released an the company became incorporated in January of 1977. Both Steve Jobs and Steve Wozniak went from getting an $250,000 dollar investment from A.C Markkula on April 1st, 1976 to jump start apple to generating 2 million dollars in sales in 1977 and 600 million by 1981. By 1982 Apple inc was listed in the Fortune 500 as the fasted company that had joined the list. Unfortunately, in 1985 Steve Jobs left the company after the unsuccessful Apple 3 and sold his 6.5 million shares of Apple. After the departure of Apple, Steve Jobs founded a company called Pixar and Next Inc, which is a company that manufactured computers designed for higher education market. In December 1996, Apple bought Next Inc for $400 million dollars. After Apple buying Next Inc Apple was generating big losses due to competing companies using the Intel chips and Microsoft software. Just after eight months after Apple bought Steve Jobs company Next Inc Apple appointed him as interim CEO and permanent CEO by January 2000. Soon after Steve Jobs was appointed CEO Apple introduced the IMac in 1998. The IMac was a success and sold over 1.8 million units in the 1999 fiscal year. In 2001 that's when business was going to really start to take off for Steve Jobs, when the ipod was introduced, following the iPod Nano, the video iPod in 2005 and the iPod touch in 2008. In 2007, the iPhone was introduced which sold over 11.6 million iPhones in the 2008 fiscal year. IPhones accounted for 43% of net sales in the 2011 fiscal year. Steve Jobs then introduced the iPad in 2010 and Apple has been revolutionizing the wa... ... middle of paper ... ...s. The stock price peaked in September of 2012 for $ 700.09 per share and that has been the highest thus far. The market index for Apple in the past five clearly shows that the company is becoming more and more valuable due to the products always being at the next level. The chart below is a brief summary of the market index for the past five years. Based on this report, I believe the best type of candidate to invest in Apple Inc would be the typical average investor. Apple has a trend to always manage to become more and more valuable as the years pass. Therefore, though the stock prices are a little high, in my opinion it's a safe stock to invest in and the risk factor is low. The risk factor is low, because Apple is always looking for the next big thing, not only with cell phones, but other products to make the average consumers life a lot easier.

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