Apple, Inc: The Success Of Apple Inc.

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Apple Inc. is a worldwide company that is one of the most valuable brands to ever be founded. As of today, the company is worth a staggering $786 billion! The reasons behind this giant company’s success is through their products that they sell. All their products are very well made and the customer loyalty is very stable. Apple was founded by Steve Jobs and Steve Wozniak in 1976. They incorporated the company in 1977. For more than three decades, Apple was predominantly a company that sold personal computers including the Apple II, Macintosh, and the Power Mac. Steve Jobs was fired from the company in 1985 because of the poor sales and low market share that the company was facing. During that time, Apple started to be more of the innovators. Because Apple was starting to make enough money to start acquiring smaller companies that benefited the company, Steve Jobs’ …show more content…

The company went public in 1980 by offering 4.6 million shares at $22/per share. The shares sold out almost immediately and generated more capital than any IPO since Ford Motor Company in 1956. Apple is considered the world’s largest information technology company by revenue. In February of 2015, Apple was the first U.S. corporation to be valued at over $700 billion. During the years of 1985-1996, Apple suffered with low revenue and also low share interest. After Steve Jobs came back on the job as CEO, Apple jumped back by introducing key Apple products which in the long run made Apple what it used to be, the number one company to sell new and improved technology. Apple’s stock has had four different stock splits, but the stock has gone up close to 30,000%! It is definitely a stock that is volatile to the global news and market but in the long run it is also a stock that is good for the portfolio because of its

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