Swot Analysis For Dunkin Donuts

Another night, another tray, another 12 donuts gone to waste. The current nightly routine at Dunkin Donuts is to throw out the donuts, muffins, and bagels at the end of the night. Sometimes that number is high and we fill multiple large trashcans. Our current system of counting the waste so we know how many to order the next week is a good system, but it is not enough. Every day is different and even though we plan we can still have way too much leftovers. I would like to purpose that instead of throwing away donuts and other salvageable food at the end of the night we donate it to worthy causes such as the Salvation Army, local homeless shelters, and other organizations which may benefit from the donation of such food. I believe that we have

been wasting food for too long and we should look into other options for the food we do not sell.
In short, my plan is that the third shift workers, those that work from 6:00-10:00PM, will supervise and orchestrate the donating of donuts and other food to the respective donation sites, instead of throwing them away. This will involve either driving the donuts to the donation site or giving them to a person from the non-profit organization who comes to pick them up. The way this will work is that one person on the shift will be hired and paid until 11:00PM. It is during this extra hour where the food can be driven and dealt with. The person will also be paid back for the gasoline they use while delivering the food. There will be a log sheet to keep track of the gasoline.
The people who would need to approve this change are the owners of our Dunkin Donuts franchise, Mr. and Mrs. Blum. I know in the past proposals like mine have been turned down because of fear of the possibility that people may get sick from eating accidently spoiled food; however, according to the US Department of Agriculture the Bill Emerson Good Samaritan Food Donation Act is a law that protects organization that donates food, so this should not be a concern. Another noted concern is that we would donate stale food. During the day we already take precautions to prevent our donuts from getting stale which involves placing them into bags specifically designed to keep them fresh. However, we only do that with some of our donuts. I purpose that we do this with all of them to prevent them from getting stale during the day. Also, if the donuts are already in the bags it will make transporting them easier. Keeping the donuts in the bags will be the only change that the entire Dunkin Donuts crew will need to go through. Since it is already done to a small amount I do not believe that this will be a problem.
A few other potential issues that I suspect may come up is finding organizations that would like to receive these donations.

I purpose that organizations that are interested in receiving donations of food contact our Dunkin Donuts. I know there are several non-profits including a branch of the Salvation Army and Cups Café which are less than 20 minutes away from our location. The organizations would need to be local so the picking up or delivering of the food does not take more than the hour which how long the third shift worker would be paid to stay. Paying of this worker may be another potential problem; however, according to the US Department of Agriculture, Internal Revenue Code 170(e)(3) allows tax incentive for organizations which donate food to non-profits that feed the needy. This tax incentive should counteract the extra $8.75 for the hour that employee is being paid to handle the donations and any money they need to pay to the employee for the gasoline

used.
One might think that the third shift workers will be against this extra responsibility being added to them. However, that is not the case. Every third shift worker feels guilty about how much food goes to waste every day and we would love to see it go to worthy causes. Although, their position is a strong yes and their priority is high they lack the power to make this change on their own. One of the most important people in getting this proposal passed is Kalen Williams. She is third shift’s shift leader. She like her subordinates is for the proposal and places it at a high priority. She, on the other hand, possesses some power and can be very influential in this proposal. Another person who would support this is our store manager Brenden Martin. He would be for the proposal because his subordinates are; however, he will lack some of their enthusiasm. He would have high power, but I believe that this would be low on his priority list. This would also be low on the priority list of our owners Mr. and Mrs. Blum. I do believe they will be for the idea, but will not think of it as important and therefore elect not do anything. I hope this issue can rise in importance for both Brenden and Mr. and Mrs. Blum when they are confronted with the statistics from the Ohio Association of Foodbanks that say foodbanks feed more than 1 in 6 people in the state of Ohio.
To approve this plan I would need to meet with our owners.

After this plan is approved. I would make it known to the surrounding area that we are willing to donate our left over food to non-profit organizations. I would also hold a meeting with all of the third shift workers to make sure that they understand their new responsibilities. I would make sure that they understand everything from how we are now storing the donuts, how the gasoline log sheet works, and what non-profit organizations they will be interacting with. At this meeting I will also allow them to ask any questions that they have. I will then make sure that the rest of the employees know about the changes in how we will be storing the donuts. I will also remind them that this change is better helping us to fulfill Dunkin Donut’s value of responsibility. We are acknowledging that there is a need in the world around us and we are doing our part to help it. They will also be reminded that our guiding principles say to approach everything with fun. That means to embrace every change with energy and excitement and anyone not acting in this way will be punished. After this meeting the change will occur. I will watch closely and praise the team for doing well. We will continue to build upon our mistakes and be the best that we can

be.
Dunkin Donuts is wasting entirely too much food. Even though there is a system in place to stop us from ordering too much, sometimes it happens and we need to deal with the extra in a positive way. By donating our leftover food we will be helping the over 1 in 6 people in Ohio who get food from foodbanks. The federal government will support us in this quest to better the people of Ohio thanks to laws such as the Bill Emerson Good Samaritan Food Donation Act and Internal Revenue Code 170(e)(3). I strongly believe that Dunkin Donuts need to embrace its value of responsibility by recognizing the need in the community and donating our leftover food, instead of throwing it away.