Star Wars Argumentative Analysis

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Disney’s new movie, Star Wars: The Force Awakens, will do exceptionally well in the box office due to the previous success of the Star Wars films and the recent prosperity of Disney’s use of Star Wars. On December 1, 2012, Disney’s purchase of Lucasfilm had been completed and Disney rigorously started production of merchandise to begin being released in 2014. It was then announced that they would begin development of a seventh edition to the Star Wars saga with hopes of being released in December 2015. This sparked much fan reaction across the globe consisting of both positive and negative feedback.
The saga has had a profitable history at movie theaters, bringing in over four billion dollars and ranking fifth in top grossing movie series. The Phantom Menace and Revenge of the Sith are the only two movies that are still high enough to be in top 50 of the highest grossing movies ever. Inflation of American money does have to be taken into account though when dealing with movies dating back to the 1980’s. After considering …show more content…

To start, Disney ended the production of the previous animated Star
Wars TV series and began their own, Star Wars Rebels. The pilot episode for the show had a total of 6.5 million viewers, significantly higher than the previous show’s 4 million viewers for the pilot episode. Along with the TV show for kids, Disney has created a whole new line of toys relating to the upcoming Star Wars movie. An event named “Force Friday” was held to release the new line of toys in early September, which was strategized to account for holiday shopping.
The event was estimated to bring in 5 billion dollars worldwide in product sales and when the day finally came, toys were flying off the shelves with most being sold out. Disney focused hard on releasing their line of toys in order to also attract an audience of younger viewers to the new

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