Spec Car Color

300 Words1 Page

How to spec the color of our new car Just because we can choose the color of the car we want does not mean we should ask for it. Yes. I get it. Most people find color is a super important part of driving the car we love. But: I have seen a simple color choice boost the cost of a car by many thousands of dollars. For example: One client of mine was looking for a $70,000 car. He wanted the color blue. And he would not entertain any other color. The problem is blue is a rare color for any car... especially for this expensive vehicle. And only a handful of dealers stocked this car's color. And they knew it. So they would not discount the car much. As a result, he got lease worksheets that was at least $2,600.00 more than expected. By default,

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