Social Judgment Theory (SJT) also known as Social Judgment Involvement are “messages and judgments that occurs at the perception and evaluation of every new idea by comparing it with present point of view and placed on the attitude scale in the mind” (Griffin 2009, p.183). Social Judgment Theory can be evaluated of three criteria: predictive power, explanatory power, and testability. Social Judgment Theory is an elegant conception of the persuasion process. Social Judgment Theory is a believable theory that can be predicted, explanatory, and tested.
SJT is based on things that are thought about which should or could have happen. This theory is how people judges messages that are received. Individuals either accept or reject the message that is given to see where the attitude outcome will land on the scale of latitude. There are three latitude scales that the idea can be rated on: latitude of acceptance, latitude of rejection and latitude of non-commitment. “Latitude of acceptance is ideas that people see as reasonable or worthy of consideration. Latitude of rejection is the opposite ideas of latitude of acceptance. It is the ideas that people see as unreasonable or objectionable. Latitude of non-commitment is ideas that peoples see as neither acceptable nor objectionable” (Griffin 2009, p. 185). The scale of latitude leads the persuasion of a two-step process.
The first step is that individuals hear or read a message and figure out where the message falls within their position. The second step involves individuals adjusting to a particular attitude either toward or away from the message that have been received. For instance Ned’s viewpoint of flying, “flying is dangerous because fanatics are willing to die for their cause” (G...
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...f the chart where Sherif’s son attitude on the scale of latitude falls on the rejection side that it is safe.
In conclusion, SJT definitely evaluated the three criteria: predictive power, explanatory power, and testability. SJT was a reliable and believable theory that was predicted, explained, and tested based on real life examples. This theory was good theory that tested people’s attitude towards thing that are being thought about and things that are being done physically. SJT shows how people judges’ thing in their minds and by sight. SJT is used in everyday even we do not recognize it or realize that others are doing it. Everyone is going to send out a message indicating that that someone is being judge by a look or what going on in the mind. The scale of latitude pretty much helps people understand where others attitudes lie when it comes to someone’s opinion.
...an is capable of persuading his audience into accepting his simplistic views of the world. He makes it easier to rationalize with his stance by his strategic use of sentence structure and word choice. When analyzing a past speech or interpreting a speech as it is given, upmost priority should be given to analytical tools for analyzing persuasive symbols and language. Whether the topic at hand is motivated by great emotions as it is here or not, the audience can easily be swayed in one direction surprisingly based only on universal comprehension.
Kerbel, Matthew R. (1993). An Empirical Test of the Role of Persuasion in the Exercise of
Meaning people run with an idea and once they believe that idea they won't be able to agree with the other side. There's no explaining your opinion to someone else who strongly disagrees with what you're saying. In righteous mind, Jonathan has it discusses how you can persuade someone to believe you-you won't be able to manipulate them into agreeing with you or somehow seeing the other side. You have to see the other side first in order to persuade the other person that your side is correct. Somehow have to show interest on their topic in order to get them to agree with you. In the righteous mind, Jonathan hasn't doesn't want to come out on top educate people on topics that people are so afraid to discuss. Happy I want others to know that politics religious views about who's right who's wrong it's more than manipulation it's about learning from the other
All of our interactions within this world hold a certain degree of influence that we do not often think twice about. In certain occupations this influence and power can be seen and understood. A college professor, for example, may or may not be aware of his or her influence on a student’s opinion. Professors are in a position in which they can persuade or influence a person’s opinion. Because students often find trust in what their professor is saying, it is easy to succumb to their views, beliefs, or opinions. Not all students can be persuaded so easily, however over a decade of a teaching a professor has likely influenced thousands of studen...
talks about negatively bias in “Changing Your Mind”. This chapter is the best to describe the
As we worked our way through the semester we moved from the Change Project to the Public Argument. I was able to look back at how one essay was developed into multiple essays. The type of paper I was writing determined how I was able to persuade my audience. The audience of the papers changed throughout the semester making the way I developed my paper also changed. In one essay I used the sources to persuade the readers towards agreeing with me. In the other essay I used my own words and thoughts to grab the reader’s attention and have them agree with my point of view on the issue. While one essay was a more formal audience and another was more informal the both required persuasion and attention grabbers. One audience was grasped by the use of facts while the other was grasped by talking about experiences and explaining how the topic related to the audience. While the paper was different each paper required some type of persuasion.
1. Conflicting views improve one’s moral reasoning, critical thinking, and mental dexterity, but difficult to accept because of their context and one’s cognitive dissonance (Dalton, Week 5).
The social comparison theory has been studied for years and defined as the philosophy that people need to turn to others for assurance of their own opinions and actions. In other words, people base their personal worth on how they compare to peers around them. This theory can support why it is human nature to be envious of others based on what they have. Individuals need to evaluate themselves in almost every aspect of life, including wealth, relationship status, and intelligence. These are some areas where most people their evaluations to determine how successful their life is at the current moment. In “A Theory of Social Processes” by Leon Festinger, he collects data based on this theory and presents certain hypotheses that can be supported through different experiments. Not only has it been shown in experiments, but also in everyday life. In a televised series, “That’s 70s Show” the main character, Eric Forman, has gone through a situation where he displayed the social comparison theory. Lastly, in personal experiences I have a friend that has encountered a cheating problem in his relationship that caused him to rethink about what he will do based on the consensus of his peers.
...st impact, since the ultimate way to persuade is to allow them to persuade themselves. In fact, the very core of this story is that: think for yourself.
Wood, W. (2000). Attitude change: Persuasion and social influence.. Annual Review of Psychology, 51(1), 539.
Personality can be defined as an individual’s characteristic pattern of thinking, feeling and acting. Many personality theorists have put forward claims as to where personality is derived from and how it develops throughout an individual’s life. The two main personality theories this essay will be focusing on is the Social Cognitive Theory (SCT) (Bandura, 1986) and the Trait Theory – Five Factor Theory (FFT) (McCrae and Costa, 1995). The SCT allocates a central role to cognitive, observational learning and self-regulatory processes (Bandura, 1986). An individual’s personality develops through experiences with their sociocultural environment. Whereas the Trait Theory proposes that all individuals are predisposed with five traits (Extraversion, Openness, Conscientiousness, Agreeableness and Neuroticism) which determines our personality. This theory also puts forward that personality is stable and cannot change as it’s biologically determined.
It is one of the most difficult challenges anyone can face, and one that for some cultures could result in very harsh consequences. Stating an opinion that does not relate to the majority’s opinion can be a very frightening experience, yet at the same time be a very refreshing, calming experience. The Spiral of Silence theory, created by Elizabeth Noelle-Neumann, explains why people fear to express their opinions when their opinion does not match that of the majority’s. Her research and discoveries will be discussed as well as those that did not feel that her theory was adequate to explain such phenomena as the Spiral of Silence Theory consists of.
Theoretical perspectives in the study of human behavior can easily be applied to cases in social work practice. The mental health field in particular lends itself to the application of different human behavior theories. Specifically, depression can be viewed through the lens of Social Cognitive Theory, or Social Cognitive Learning. There is one case of a woman with depression, whose name will be changed, that social cognitive theory can be applied to. Cheryl is a 58 year old woman who has been diagnosed with Major depressive disorder. She has had this diagnosis since she was 17 years old. Many of her symptoms and experiences can be viewed or explained in terms of social cognitive theory.
The social cognitive theory stressed on the social source of behavior besides the cognitive procedure that prejudiced both the individuals functioning and actions. Bandura’s social cognitive hypothesis argued that the cognitive issues are core to a person’s function and one can acquire knowledge without direct added support. This is through observation of replica. This is what he called the observational learning.
In everyday life, each ( infant, toddler, adult) observe others person’s actions and behavior and make inferences about other’s attitude based on what they see and find. Psychologist Daryl Ben (1967) who developed SPT (Self-Perception Theory) state that, people develop their attitudes by observing their behavior. Parents and primary caregivers play a significant role in child’s developing self-concept and self-esteem.