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Social Construction of Gender Today’s society plays a very important role in the construction of gender. Gender is a type of issue that has raised many questions over the years in defining and debating if both male and female are equal. Today gender is constructed in four different ways. The first way gender is defined is by the family in which a child is raised. Second is the society in which a child interacts; makes friends and enemies. The third is our school system and our board of education. And the last but not least is our own self conscious. Each of the above four ways have a unique way of molding and helping an individual define his/her gender. Lets take the first one in perspective. The family is a very important factor in defining our gender. Our gender starts to define as soon as we are born. If a boy is born in a family, the family members would buy toys like monster trucks, race cars, action hero and toys that inspire a male behavior. As oppose to if a girl is born, the family members would buy dolls, and cute dresses, and stuffed bears. They would inspire her to behave soft and kind like a female should behave. Parents would allow their sons to stay out late and be little more liberal on them. And they would not allow their daughter to stay our late and be a little strict. Dads would expect their sons to help him in the garage or any other project around the house and moms expect their daughters to help them in kitchen. All of these characteristics are not unusual or our of ordinary, this has been the tradition for hundreds of ears and as far as I can see it will still remain the same. Society is a social factors that has many ways in which its mold a individual and defines his/her gender. Society includes your friends, mentors, enemies, and our co-workers and significant others. If you are a boy you usually hand around with guys, playing football, basketball and other sports. A boy is expected to have “Machoness” inside him when he grows up. If you are a girl, you would usually hang around girls, playing indoor games, watching soaps, and going shopping every now and them. A society expect a boy to be the solid figure in a family. A man who can earn the bread for the family and women to take care of kids and the house. Jobs out in our society defines gender. Men are usually factory workers, electri... ... middle of paper ... ...losing friends and family most male and female construct their own role in their life. The conclusion of this essay is that there are four prime factors that construct gender role in today’s society. They include our family, society, educational systems and self conscious. There are other cultural products that effect the gender within these four categories. For example the notion that women are physically and weaker then men and that they are much more emotional then men are. I think no one should be judged on what there gender. The word “Gender” should be used less and less and individuals should be judged on their accomplishment and work rather then gender. Society have been defining and constructing gender for many years. But in 20th century we should all construct gender not according to what one can do and what not, but what mental qualities they have. We should define men as courageous and ambitious. Male gender should be define as father, son, and a leader, instead of someone who are physically stronger then women. Female gender should be define as mothers, sister and others who are caring, loving and care taking, instead of weak individuals.
Common sense seems to dictate that commercials just advertise products. But in reality, advertising is a multi-headed beast that targets specific genders, races, ages, etc. In “Men’s Men & Women’s Women”, author Steve Craig focuses on one head of the beast: gender. Craig suggests that, “Advertisers . . . portray different images to men and women in order to exploit the different deep seated motivations and anxieties connected to gender identity.” In other words, advertisers manipulate consumers’ fantasies to sell their product. In this essay, I will be analyzing four different commercials that focuses on appealing to specific genders.
Gender is not about the biological differences between men and women but rather the behavioral, cultural and psychological traits typically associated with one sex. Gender is socially constructed meaning it 's culturally specific, it 's learned and shared through gender socialization. What it means to be a woman or man is going to differ based on the culture, geographical location, and time. What it meant to be a woman in the US in the 19th century is different than what it means to be a woman in the 21st century. As cultures evolve over time so are the ideals of what it means to be man or woman.
The “Lynx Effect” originated from ads of a mens fragrance company in Britain, which repeatedly showed average men attracting gorgeous women, just because of the scent of Lynx that the actor in the advertisement was emitting. The Chevrolet advertisement shows Kyle, an average guy, being able to attract “an increase of over %3000” to his dating profile through “trucking up” his profile and adding photos and videos of himself using and around a Chevrolet truck. Just as the Lynx body fragrance was able to get an ordinary guy to become a heart throb for girls, the new Chevrolet truck automatically made Kyle more attractive to girls. The concept behind the “Lynx Effect” is that it wants consumers to believe that “if the product can turn the ‘normal’ male into a magnet for the opposite sex, then it can perform this same feat for the young man in the audience”(Feasey, 2009). So it is clear to see how in the advertisement the “Lynx Effect” is used to target a large consumer base of average men, trying to acquire the same ideologies as Kyle, hopefully for similar
The word gender refers to a general classification of human beings into male and female with socially and culturally constructed characteristics, behaviors, attributes and roles preconceived and labelled as appropriate for each class. The society and culture today have placed human beings in a box which to a large extent dictates how we act in the world.
“Boys will be boys, and girls will be girls”: few of our cultural mythologies seem as natural as this one. But in this exploration of the gender signals that traditionally tell what a “boy” or “girl” is supposed to look and act like, Aaron Devor shows how these signals are not “natural” at all but instead are cultural constructs. While the classic cues of masculinity—aggressive posture, self-confidence, a tough appearance—and the traditional signs of femininity—gentleness, passivity, strong nurturing instincts—are often considered “normal,” Devor explains that they are by no means biological or psychological necessities. Indeed, he suggests, they can be richly mixed and varied, or to paraphrase the old Kinks song “Lola,” “Boys can be girls and girls can be boys.” Devor is dean of social sciences at the University of Victoria and author of Gender Blending: Confronting the Limits of Duality (1989), from which this selection is excerpted, and FTM: Female-to-Male Transsexuals in Society (1997).
The January, 2001 issue of Popular Science depicts a classic, two-page advertisement from the Ford Motor Company displaying its new F-150 SuperCrew pickup truck. From the colors of the ad, to the write-up found on the pages, it is very clear that the purpose was to attract males by using some of advertising’s basic appeals.
Suggested roles of all types set the stage for how human beings perceive their life should be. Gender roles are one of the most dangerous roles that society faces today. With all of the controversy applied to male vs. female dominance in households, and in the workplace, there seems to be an argument either way. In the essay, “Men as Success Objects”, the author Warren Farrell explains this threat of society as a whole. Farrell explains the difference of men and women growing up and how they believe their role in society to be. He justifies that it doesn’t just appear in marriage, but in the earliest stages of life. Similarly, in the essay “Roles of Sexes”, real life applications are explored in two different novels. The synthesis between these two essays proves how prevalent roles are in even the smallest part of a concept and how it is relatively an inevitable subject.
In today’s society, it can be argued that the choice of being male or female is up to others more than you. A child’s appearance, beliefs and emotions are controlled until they have completely understood what they were “born to be.” In the article Learning to Be Gendered, Penelope Eckert and Sally McConnell- Ginet speaks out on how we are influenced to differentiate ourselves through gender. It starts with our parents, creating our appearances, names and behaviors and distinguishing them into a male or female thing. Eventually, we grow to continue this action on our own by watching our peers. From personal experience, a child cannot freely choose the gender that suits them best unless our society approves.
We can’t avoid gender. It is our everyday interactions with others. An ongoing accomplishment rather than what we are. “Doing gender” is a performance and can depend on our situation and how it relates to us. We judge others based on their performances and are held accountable for our own (policing). We usually follow these gendered rules due to habit and policing. Additionally, we are rewarded on how we do gender. Gendered rules are a way to interact with others, whether we are masculine or feminine (gender binary). We learn the rules of how to belong and define ourselves. We learn the norms, values, and beliefs of society. We internalize and accept the rules of socialization and might even
To begin with, gender must be examined at the basic level of science in regard to physical and biological development of humans. We all understand the physical differences between the male and female gender, but how is our sex actually determined. After conception,
The world one lives in it happens to grasp that all humans are designed as equals. This is far-off from reality based on how this society is operating. The principle of equality does not imply that everyone is the same, nevertheless that everyone should be treated as equals unless special circumstances apply. When it comes to the two sexes, everything that comes in its bounds is either biased intentionally or unintentionally, either way it continues. A gender role is a set of societal norms dictating what is acceptable or appropriate for a person’s sex. One could be aware of the characteristics and factors of identity that enables others to treat another differently by analyzing the aspects of society through race, religion, language, sexual orientation, economic status and also the level of education. The theory of equality is somewhat understandable, but what about the female population? Where is their equality in this society?
Aaron H. Devor, professor of sociology and formerly Dean of Graduate Studies at the University of Victoria in British Columbia, portrays in his article, “Becoming Members of Society: Learning the Social Meanings of Gender” from the book Gender Blending: Confronting the Limits of Duality, how society affects the stereotypes we have when it comes to the gender. In this article, Devor describes how gender identity begins at a very young age; “Children begin to settle into a gender identity between the age of eighteen months and two years.” Children subsequently grow to understand which specific gender grouping they belong to. Moreover, this also depends on the child’s cultural idea of how each gender is perceived. Gender is lightly shielded in some societies while there are very strict behaviors between men and women in other cultures. Society plays an enormous role in defining
In this paper I will analyze this commercial as well as others to reveal what the world of advertising on the Internet and on the tube set is all about. In a way, the advertising companies are prescribing certain roles of masculinity to men. These advertisers are suggesting that the men that are portrayed in their commercials or advertisement are the way men are or ought to be. I will explain why men should be aware of the issue...
The terms sex, gender and sexuality relate with one another, however, sociologists had to distinguish these terms because it has it’s own individual meaning. Sex is the biological identity of a person when they are first born, like being a male or female. Gender is the socially learned behaviors and expectations associated with men and women like being masculine or feminine. Gender can differentiate like being a man, woman, transgender, intersex, etcetera. Sexuality refers to desire, sexual preference, and sexual identity and behavior (1). Sexuality can differentiate as well like being homosexual, heterosexual, bisexual, etcetera. Like all social identities, gender is socially constructed. In the Social Construction of Gender, this theory shows
Gender is a cultural construct, completely unrelated to one’s sex assigned at birth. Nevertheless, in American culture one is assigned a specific gender the minute they are born. When we enter the world, the doctor immediately exclaims, “it’s a boy” or “it’s a girl,” and the baby is swaddled in the gender identifying blue or pink blanket. Parents and the medical community even subject intersexual infants to painful and unsuccessful sex assignment surgery to fit this gender norm.