Investor Paper
The business opportunity we will be perusing is renting out motorized scooters to college students. This will appeal to many people because of the savings on gas, convenient parking on campus and the reduction on traffic on and around the universities’ campus. There is currently no competition in this field besides the dealerships themselves selling the scooters. The appeal will come from the low ownership price and reduce cost of ownership because we are leasing and we pay for routine maintenance and registration. We will be able to successfully operate this business because of the following reasons: the demand for cheap and easy transportation on the average college campus, the void currently in affordable ownership for a moped
…show more content…
An advantage this gives us is the easiness and affordability of advertising. Everybody attends classes and we will be able to expose many potential customers to flyers, signs and logos on the scooters being leased. We will be transformational leaders in the power sports industry because this has never been available on a wide scale. Most college students cannot afford a scooter so they resort to taking the bus or walking. However if they are like me, they would much rather drive right up to the building they are going to and park. Now, with our business in place, they will be able to pay a fraction of the cost and take on a fraction of the risk of actually purchasing a moped. At the end of their lease, many customers may have grown attached to their moped. We will allow for sale of a scooter to a person who has leased it for a certain period of time, making way for a newer model in better condition and releasing us of the cost of owning …show more content…
In the early stages of business I will be able to preform service on the mopeds and sell them myself. Essentially my business partners and I will run the business, cutting down on costs and making us more money. So in conclusion this business venture will prove to be very profitable because of the lack of a similar service, the affordable cost of the bikes well be leasing, the appealing nature of not having to actually own and maintain the moped and the efficiency that we will be able to push our brand with here on a college campus. And after we have become successful in Stillwater, our business model would be easily applied to hundreds of universities across the
SMC was currently distributing and selling to retailers, wholesalers, and private-labels as well as to Europe and the South Pacific. About 75 percent of total sales were coming from nonmetropolitan areas. Wholesalers represented 30 percent of riding mower sales and 25 percent of sales was from direct-to-dealer sales accounts. The private-label sales accounted for 40 percent of total sales and foreign sale 5 percent.
Our Company will be extremely successful due to the fact that we are concentrated on creating a product that will met our customers needs, wants, and demands. The fact that our prospective consumers do not have to continuously buy new batteries or recharge them is very appealing, not to mention that they will save tho...
B) A bonus of $15,000 payable annually based upon an 8% growth rate at the end of each fiscal year.
Now, who doesn’t enjoy making something that is already great, even greater? For me, it’s not about making something perfect or better than someone else; it’s about doing my own best and creating something that satisfies me. That is why my customers are number one, literally. They’ll be able to choose the brand of parts they would like and size. I will just provide my service at incredible affordable prices for anyone to be able to enjoy the luxuries of their automobiles, as much as I enjoy turning daily drivers into your own custom nascar-like auto. The Garage will be open and welcoming happy people at any times of the day because we all have our duties we have to attend to, so I’ll try my best to make it easier on my customers to get what they want when they can. APG will be family oriented simply because I am a family man, and customers would be more comfortable around friendlier/ similar people. This is a passion, not just a job that’s bringing in an income, it’s to bring people together who enjoy the same thing but can’t afford it or having hard times because they have no idea about their cars/ moto. We will start with only a small variety of performance parts for the general cars and sport bikes we see on a daily basis to keep a controlled and professionally organized inventory. The Garage will...
This case study is about “Specialized Bicycle Components Inc.” known as Ride the Red “S”. Specialized was founded in 1974 by Mike Sinyard. According to Chris Murphy, director of marketing for Red “S”, specialized is for serious riders. He says, “The customer is buying the ride from us, not just the bike.” The company began to produce its own bike parts by 1976, and introduced the first major production mountain bike in the world in 1980. Specialized now has an extensive global distribution network of 5000 retailers in 35 countries in Asia, North America, South America, and Australia. They maintained a reputation as the technological leader in the bike and bike accessories. The formal mission is still the same since they established the company “To give everyone the best ride of their life.”
INTRODUCTION In December 2001, Dean Kamen of Segway LLC unveiled the Human Transporter HT. With lofty ideas of replacing the automobile and unrealized sales forecasts, Kamen's Segway HT has not moved mankind nearly as much as Kamen had expected. With an annual CEO change since the start-up, it is apparent that Segway's lack of a stated vision and mission is haunting the organization. The lack of "a way ahead", coupled with a less than well defined marketing strategy, has caused Segway to fall short of Kamen's expectations.
The target market for this product will be a generated towards upper class individuals who live in a city environment and do not have the space to keep a lawn mower, the time to mow their own lawn, or do not want to continue to pay someone to mow their lawn. The
Harley-Davidson, Inc. has a long-standing culture of relationship nurturing with its customers – of association with its customers on personal levels. Owing to this, customers look at Harley-Davidson as not only a company, but as also a family to whom they owe their loyalty. Harley-Davidson is an example of a company which has a loyal (brand) following and its customers aid in future sales via marketing based on the consumer. The company has been doing business since 1903; according to its website, “Four young men experimented with internal combustion in a tiny wooden shed. Not only did the shed not burn, but the motorcycle they built went on to serve over 100,000 miles” (Harley Davidson, n.d., p.1). William S. Harley in 1901 came up with a blueprint of a motor for fitting a bicycle. Arthur Davidson later joined him, and they then built the 1st Harley-Davidson motorcycle.
"We fulfill dreams through the experience of motorcycling, by providing to motorcyclists and to the general public an expanding line of motorcycles and branded products and services in selected market segments."
We study the lease contracts proposed from the view points of the lessor and the lessee. The decision problem for the lessor is to determine the optimal price structure (i.e. the price of each lease option) such that to maximize the expected profit whilst the lessee is concerned with the best option which maximizes its expected
To most people not much to happen in 10 seconds but when it comes to roping calves 10 seconds is a lifetime. In that 10 seconds it feels like everything can go right or everything can go wrong. If everything goes right in that time then when 10 seconds comes the time could have already stopped and you already be back on your horse. If everything goes wrong in those 10 seconds then you could still be hung up in your rope or something else could go wrong and 10 seconds can not even be half the time it takes you to rope flank and tie.
However, it is equally a disruptive newcomer, capable of insurmountable success because it provides a lower cost and high quality alternative to gasoline luxury sedans. Tesla has identified that car buying has failed to progress and innovate, holding onto the idea that customers come to buy cars. The new Tesla dealership model intentionally places “store and gallery locations in high foot traffic, high visibility retail venues, like malls and shopping streets that people regularly visit in a relatively open-minded buying mood.” It also places its entire store on the Internet, capitalizing on the use of a previously existing, widely popular, and free service. This placement of stores in blue ocean un-traditional competitive automotive markets enables Tesla Motors to make the customer feel as if the Model S has come to them. This bodes positively for Tesla as consumers are growing ever more fond of combined innovation, accessibility, and efficiency. Additionally, customers want to feel they are getting the most advanced technology, and that they connect with the product they are buying. Tesla’s new model is built on, around, and with technology to create an intimate connection between the
The business plan will also be useful in facilitating the adoption of a strategy that will help the business prosper in the modern market. The plan will be a critical tool that will help in the production of a reliable strategy for attaining the goals and objectives. The proposed business plan will be implemented in three years time. Within the first three years, the business i...
At present the company has discontinued manufacturing of scooters and concentrating on motor cycle segment along with investment in entering into car segment in India. He completed his early education from Cathedral and John Connon School and St. Stephen College, Delhi. Recently he has decided to venture into car manufacturing business looking at increase in demand of cars in the market.
Uniform Co. has operated in this district for the past ten years established itself only within the blue-collar market. Uniform Co.'s uniform producing machines are operating at fifty percent capacity and we have a surplus of employees. To achieve optimum profits the company must ether layoff part of its staff or expand its business into other markets. Uniform Co. has a good reputation of treating its employees well and should continue to do so by expanding into the High school uniform Business.