Sales Manager Case Study

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The interviewee is an experienced and successful zonal sales manager who has the ability of working in any industry and for any company. The interviewee is performance driven, a very good coach and a people person who possess skills and ability that meet a typical representative of my future profession. The interviewee is rated as the best among his peers in his field of work and has received several awards in honour of it work output. 4.0 Discussion
The demographic profile of the respondents showed that, the respondents was the Sales manager of Nestle Ghana limited who has been in the manufacturing industry for the last 10 years and has been a star in his various sales and marketing roles. His recent promotion comes with the role of managing …show more content…

The result also showed that the success behind a good negotiation skills is the ability to exhibit an integrated negotiation skill that encourages long-term relationship to create mutual gain. The result from the interview also revealed that, the core duties of a sales manager is to attain a good sales targets of an organization through effective planning and budgeting. Likewise, devising strategies and techniques necessary for achieving the sales targets, mapping potential customers and generating leads for the organization, motivating team members and promoting the brand of an organisation are all duties of a sales manager. Possessing the needed skills and abilities to execute all theses duties is essential to being a top-notch sales …show more content…

Achieving all these activities does not come by chance but by putting the necessary negotiation skills, intercultural communication competence and cultural sensitivity in place when performing a job. Nevertheless, acquiring most of this skill require experience from participating or experience from coaching and interviewing an individual working at a work place that could be yours in the future. Based on the results of the interview conducted it can be concluded that, having a good negotiation, communication and leadership skills is vital key to a successful career as a sales

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