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The strategic planning of marks and spencer
Marks and spencer strategy
Organisational overview of marks and spencers
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Recommended: The strategic planning of marks and spencer
Report on the Business of Marks and Spencer
· Classification of the business to its ownership
· The benefits and constraints of ownership
· The objectives of the business and how well they meet them
· The structure of the business
· The functional areas and how well the business meet objectives
· Management style and culture
· How quality assurance and control system contribute to added value
· Alternative methods of quality assurance and control
· Communication channels within the business
MARKS & SPENCER[IMAGE]
AN INTERNAL INVESTIGATION OF THE BUSINESS OF MARKS & SPENCER
Introduction
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1.0
This is a report on Marks and Spencer a well known retail company. The
business that I have chosen to do is well know in the UK retail. This
business is Marks and Spencer. Marks and Spencer has also recently
been in the news for falling profit and sales in 1999/2000. So Marks
and Spencer is business which is on it way to recover. Famous for
setting the highest of standards in the retail industry, pioneering
its own chargecard and generating such snob value on its products, yet
controlling prices to bring their products within most people's reach.
Marks and Spencer has extended its brand overseas where it continues
to achieve substantial growth. This is likely to be its main source of
growth in the near and long term future as the company develops its
franchise business.
There are a total of 628 locations worldwide. The company also makes
great weight of how it is run - first class customer service,
operating efficiency (through economies of scale), long-term
partnership with suppliers, financial services, staff remuneration and
overall packages the best in the high street. Following a wide-ranging
and detailed strategic review of its business, the Board of Marks &
Spencer has announced significant changes to the Group strategy and
structure.
The Board and management team is committed to restoring profitable
growth. This will be achieved by total focus on the recovery of the UK
The two contrasting businesses described in this report will be, Marks&Spencers Public Limited Company (PLC) and Oxfam. Marks & Spencer 's was a start up retailing company founded in 1884. They originally started as a small stall in Kirkgate Market, Leeds however over the years they have successfully expanded as a well known brand and international retailer. Their main purpose is to make as much profit as possible while satisfying their customers with outstanding products. Oxfam was a start up charitable company founded in 1942. They originally started during the Second World War in aim to ensure the supply of relief to civilians and have also successfully expanded as a well known brand and Global Business. Their main purpose is to provide appropriate support and help to those which are in need of their service.
... about making profit, but they are also legal and obey the law, but they are also ethical and operate ethically. Meaning that they do more than is asked for them as a business and what they legal objective to. From this CRS pyramid Greggs would be at the top.
Bed Bath & Beyond (BBBY) is a publicly traded company that trades on the NASDAQ, (Bed Bath...Common, 2016), and an “interesting proposition for investors these days because its stock price is right around half of its March 2014 closing peak of $80.48 per share - but the company has been engaging in stock buybacks and has started to pay a quarterly dividend” (Lara, 2016). A small annual dividend for this slow growth company (BBBY, 2016) of a mere $.50 with a current yield of 1.12%, plus a special dividend of $0.125 (Bed Bath...Common, 2016) yet, well below the
J. Crew, also known as J. Crew Group Inc., is a private label company known for its preppy fashions that are fashionable yet costly. Essentially, the company was owned by the Cinader family for most of its history. Mitchell Cinader and Saul Charles founded the company in 1947. It was originally known as Popular Merchandise Inc. doing business as the Popular Club Plan, in which Mitchell’s son Arthur was the overseer. The company sold women’s clothing through in-home demonstrations. In the early 1980’s, Cinader and Charles observed catalog retailers such as Land’s End, Talbots and L.L. Bean reporting rising sales in revenue. With intentions to increase sales and duplicate success of these well known companies, Popular Club Plan began its own catalog (http://www.fundinguniverse.com/company-histories/j-crew-group-inc-history/).
Analyzing Wal-Mart's annual report provides a positive outlook on Wal-Mart's financial health. Given the specific ratios and its comparison to other companies in the same industry, Wal-Mart is leading and more than likely continue its dominance. Though Wal-Mart did not lead in all numbers, its leadership and strong presence of the market cements the ongoing success. The review of the current ratio, quick ratio, inventory turnover ratio, debt ratio, net profit margin ratio, ROI, ROE, and P/E ratio all indicate an upbeat future for the company. The current ratio, which is defined as current assets divided by current liabilities, is a measure of how much liabilities a company has compared to its assets. Wal-Mart in the year of 2007 had a current ratio of .90, and as of January 2008 it had a current ratio of .81. The quick ratio, which is defined as current assets minus inventory divided by current liabilities, is a measure of a company's ability pay short term obligations. Wal-Mart in the year of 2007 had a quick ratio of .25, and as of January 2008 it had a ratio of .21. Both the current ratio and quick ratio are a measure of liquidity. Wal-Mart is not as liquid as its competitors such as Costco or Family Dollar Stores Inc. I believe the reason why Wal-Mart is not too liquid is because they are heavily investing their profits for expansion and growth. Management claims in their financial report that holding their liquid reserves in other currencies have helped Wal-Mart hedge against inflationary pressures of the US dollar. The next ratio to look at is the inventory ratio which is defined as the cost of sales divided by average inventory. In the year of 2007, Wal-Mart’s inventory ratio was 7.68, and as of January 2008 it was 7.96. Wal-Mart has a lot of sales therefore it doesn’t have too much a problem of holding too much inventory. Its competitors have similar ratios though they don’t have as much sales as Wal-Mart. Wal-Mart’s ability to sell at lower prices for same quality, gives them the edge against its competition. As of the year 2007, Wal-Mart had a debt ratio of .58, and as of January 2008, it had a debt ratio of .59. The debt ratio is calculated by dividing the total debt by its total assets. Wal-Mart has a lot more assets than it does debt so Wal-Mart is not overleveraged.
UK supermarket industry has high level of competition with several big retailers. Waitrose is owned by UK retailer the John Lewis Partnership. Sainsbury is the third supermarket chain in UK. In this report, there is an analysis of retail strategies about Waitrose and Sainsbury. In the supermarket industry, the retail strategies of Waitrose and Sainsbury are compared based on the highly competitive industrial environment. Before the main body, there is an overview of macro environment and competition conditions of supermarket industry of UK. PESTLE analysis is used to identify the macro industrial environment and Porter’s five forces are used to discuss the industry rivalry. After that, it is a market segment of Waitrose and
Due to the good establishment of the business, it has huge market national. The company has therefore opened many retail shops and stores all over the country to ensure that their products are accessible to the customers. The entity provides a favorable environment, and many clients view the place as a fun shopping place to be. The retailer has targeted a big pool of customer because of the variety of products it sells. The stores products vary from kitchen goods, jewelry, and electronics clothes to hardware
My company of choice for this report is Macy 's. 'The Magic of Macy 's ', as the company advertises it, has inspired me to shop there, take advantage of their incomparable discounts and great online shopping experience. Macy 's, Inc. is one of the largest department store chains in the United States of America. Macy 's manages stores under the Macy 's and Bloomingdale 's brands. I enjoy shopping at both of the company 's store brands, Macy 's and Bloomingdales. Bloomingdales provides a more personalized experience
Segmentation, targeting and positioning are the fundament of modern marketing (Proctor, 2002, p. 188, as cited in Harris and Schaefer, 2015).
Business strategy is the means by which firm’s plans to achieve its goals and objectives. It can also be termed as organization long-term planning. The strategy covers periods between 3-5 years and sometimes longer. Businesses use two major types of strategy, general or generic and competitive strategies. The overall strategy involves strategies of growth, globalization and retrenchment. The competitive advantage includes low pricing, product and customer differentiation. We will look at the business strategy used by Marks and Spenser (Cole, 1997). The company is a British multinational located at Westminster London and specializes in clothes and luxurious food products.
The purpose of this section of this report is to define the marketing concept; to explain what it means to be a market-orientated organisation; and to show that Tesco’s appear to be a successful, market-orientated company. Furthermore, that Tesco’s employ strategic relationship marketing to offer value to customers’; and achieve higher revenues and brand loyalty in return. Finally, to explain that being market oriented may also have some disadvantages if not carried out effectively.
Marks & Spencer is one of the UK's foremost retailers of clothing, foods, homeware and financial services, boasting a weekly customer base of 10 million in over 300 UK stores. Marks & Spencer operate in 30 countries worldwide, and has a group turnover in excess of £8 billion. It has specific values, missions and visions. It’s main vision is ‘to be the standard against which all others are measured’, it’s main mission is ‘to make aspirational quality accessible to all’, and it’s main values are quality, service, innovation and trust. (www.marksandspencer.co.uk).
In the case, Marks & Spencer and Zara, it discusses two business process designs that each company took. You first had Marks & Spencer, who had a more traditional approach. Their chain started of with the buying team, design, developers, merchandisers, technologist, suppliers, logistics, and lastly the store. Zara, however, comes up with a new innovative design. With this new design in effect the delivery of new collections only has a lead-time of 5 days. They were able to cut down this time due to the fact that products where mainly produced on Galicia.
Wal-Mart corporation was founded by Mr. Sam Walton in 1962 has become the largest company of the world due to the astronomical growth in the past 10 years. Wal-Mart caught my attention because of the increasing presence of the company in Latin American markets. I am from Guatemala in Central America, country in which Wal -Mart started operations a few years ago. Its very interesting the business-level strategy they used to enter the Guatemalan Market. My family is very good friends of the family Paiz, owners of the super market chain “PAIZ” in Guatemala. When Wal-Mart was planning to start operations in our country, they basically offered a ridiculous amount of money to buy-out the Company “PAIZ” and they threaten to start a frontal Business war if they don’t sale the company. Our friends, the family Paiz didn’t had a choice to accept the cash for the company and sell completely the company to Wal-Mart Corporation. The entry strategy of Wal-Mart in Central America was clearly the acquisition of Central American retail holdings companies. Myself as a business owner love to study successful structures to try and apply them to my company, of course in this case, I cant really apply the divisional organization of Wal-Mart because of the magnitude and size of the company but I could get very healthy tips to the continuous growth of my company.
Dunnes Stores is an indigenous, family owned Irish Company. The Company is a retailer in both the food and textile market who work around the principle of providing competitive prices, high quality products and a vast variety of choices. The company’s motto of “Better Value” looks to draw in all these principles together.