Put Profits First Analysis

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admits that at Whole Foods they struggle with the debate of where to draw the line. He specifically states “ if donating 5 percent of profits is good, wouldn’t 10 percent be even better?” (Rottenberg). As John Mackey has his own point of view so does T.J. Rodgers. Unlike John Mackey, T.J. Rodgers believe that a business should put profits first. T.J. Rodgers states in his article Put Profits First “it is simply good business for a company to cater to its customers, train and retain its employees, build long-term positive relationships with its suppliers, and become a good citizen in its community, including performing some philanthropic activity.” (Rottenberg). T.J. Rodgers also states “my company, Cypress Semiconductor, has won the trophy for the Second Harvest Food Bank competition for the most food donated per employee in the Silicon Valley for the last 13 consecutive years (1 million pounds of food in 2004).” (Rottenberg). This is the way T.J. and his employees demonstrated their social responsibility to their community. As many businesses give back this was one way T.J. did with his company while not giving up a …show more content…

Although, this is true social responsibility is in every business large or small. Joseph also states, “at large companies social responsibility consists of a formal initiative involving reports and third party audits commonly beyond the capabilities of small businesses.” (Thronton). The article titled Social Responsibility and the Small Businesses states that “social responsibility in small businesses tend to be driven more by the concern for employees and their families than by external stakeholders.” (Thronton). For many businesses this is very true as their employees need to be to be taken care of and need to feel important as in return they will then take care

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