Persuasive Essay On Mcdonald's

McDonald’s advertisements have been around for years. A lot of their marketing strategies have been aimed at children. McDonald’s often shows commercials on television, advertising kids meals. All of McDonald’s kids meals come with a small toy and a healthy snack. Children all over the world were mesmerized by the new Smurf movie that came out earlier in 2017. In this advertisement, McDonald’s used Smurfs to lure children into watching the announcement about their kids meals. The Smurfs are seen playing, boxing up food in McDonald’s, and helping employees do tasks while they are working. McDonald’s targets children for this advertisement by picturing Smurfs in McDonald’s having fun, showing kids a toy that is included in every happy meal,

The boy sits down and opens his kid meal box up, and ecstatically pulls out a Clumsy Smurf action figure. Every kid meal at McDonald’s comes with a small action figure toy. Because Smurfs are the theme for this particular month, McDonald’s gives away a free smurf, with the purchase of a happy meal. There are sixteen different smurfs for children to pick from. There is a toy for every child. When the kids in the ad receive their Smurf toy, they look overcome with excitement upon opening their kid meal. After they open up their boxes, the kids are seen pulling out their very own Smurf toy. Some of them sing, some of them talk. The toys are brightly colored to appeal to children. Kids meals at McDonald’s come with a snack. McDonald’s does a good job at targeting kids for this ad by showing them that if they get a kids meal, they can also get apples and milk with their delectable chicken nuggets. In the first couple of seconds in the ad, the Smurfs help each other box up the snack for the kid meal. Of course, any child would want to watch that happen. In the end of the advertisement, when the kids get their kids meal, a boy enjoyably munches on his apple slices with delight. The apples look fresh, juicy, and