Personal Factors In Social Cognitive Theory (SCT)

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Social Cognitive Theory (SCT) is the mark of Albert Bandura’s years of basic research using behaviorist and social learning framework (Stajkovic & Luthans, 1998). SCT relies mainly on the assumption that all individual behavior, cognition, and other personal factors, and environmental operate as determinants to each other and influence to them bidirectionally (Carillo, 2012). This means that human functioning is explained in terms of a model of triadic reciprocity in which behavior, cognitive and other personal factors, and environmental events all operate as interacting determinants of each other (Bandura, 1986.). They are not influenced by each construct independently but rather altogether. Furthermore, Bandura advances two types of expectation beliefs as the major cognitive forces which guide behavior, these are outcome expectations and self-efficacy (Chiu, Hsu, & Wang, 2006).
In social cognitive theory, “environment” refers to either the social or physical factors that can affect a person’s behavior (Carillo, 2012). For example, strong support of the family members to the elderly in using SNS, the availability of technical requirements for the elderly to use the SNS, the interface design of the SNS as well as the device used are also aspects to be considered. These …show more content…

This pertains to the age, gender, educational, work, and economic and health profile of the elderly and their perceptions in the use of SNS. SCT further emphasizes the importance of two closely interrelated cognitive factors that play an essential role in self-regulation mechanisms, these are self-efficacy and outcome expectations. Based on Bandura’s theory, self-efficacy is the people’s judgment on what capable action he can do with whatever skills he possesses (Carillo, 2012; Błachnio, Przepiórka, & Rudnicka,

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