Media’s Role in the Public Perception of New Religious Movements

649 Words2 Pages

Introduction

The mass media plays a major role in the way communities perceive the environment and events around them. The power of the media is paramount. More so than chief political leaders, major religious leaders or organisations. It is a bold statement to make, but one that is hard to argue against, especially in a day and age where everything is instant. This essay critically examines the role the media plays in the public’s perception of New Religious Movements. It shall examine how the media portrays New Religious Movements, the techniques used in this portrayal, examples of events that the media have covered and the accuracies and inaccuracies of the reporting.
The Mass Media Role in our Daily Lives

In the modern day and age, media is all around us. We have become a world obsessed with “knowing”. Being up to date with the goings-on in the world gives many a sense of liberation. We feel that by gaining insight into the lives of others, understanding the intricacies of our global environment and being up to date with what we define as “the news”, we will somehow better equip ourselves with the tact to successfully deal with the inevitable challenges life will throw at us. Whilst this might not be the most objective view on the nature of the news in our society, one certainly cannot argue of its ever-growing presence in our lives. From billboards along the side the road, to smartphones in our pockets, the news is surrounds and is seldom out of reach.

The media, or mass media, the latter referring to diverse media outlets intent on distributing news to mass audiences for mass consumption, portrays the news. Many point to the vital role media plays in our lives, especially in times of crisis. However one must remember t...

... middle of paper ...

...igious Movements are concerned.
General Portrayal of New Religious Movements by the Mass Media

When considering the how small a percentage of the worlds population New Religious Movements members take up, it is surprising how much media coverage they have received. To a large extent the only exposure that New Religious Movements have received from the mass media have been negative. Violence between communities and New Religious Movemenent members, inner conflict of movements and clashes with the law are often breaking news in an ever-growing threat to civil society from these mysteries and strange movements. We seldom if ever, hear of any good that a New Religious Movement is undertaking.

Works Cited

Cowen, DE & Hadden JK 2004. Nova Religio: The Journal of Alternative and Emergent Religions in HC Steyn, Pretoria 2009. The ‘Cult’ Controversy: A Reader, 64-82

Open Document