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Company culture and leadership
How the success of an organisation depends greatly on its culture
Determinants of the organizational culture
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Lowe’s is a home improvement warehouse that was founded in 1946 as a single store and since has grown to become the second largest in the world. As technology has evolved, Lowe’s has made many advances incorporating new systems and devices to stay competitive. The purpose of this paper is to evaluate the information technology management systems used at Lowe’s. It will look at Porter’s Five Force Model, supply chain management; data base management system, five agent-based technologies, e-commerce and system development lifecycle. Furthermore, it will look at business continuity planning, emerging trends and security vulnerabilities relates to the organization to remain competitive. Information Systems Remaining Competitive Lowe’s employs more than 260,000 people in more than 1830 stores; these employees are trained to provide exceptional customer service as well as receiving up-to-date product knowledge to assist customers with their improvement needs. In addition, Lowe’s has upgraded store information technology infrastructure to assist employees in accessing product data faster and easier. This is accomplished by providing the sales team with computers that have Internet access, and Ipad’s and Iphone’s loaded with specialized apps (Lowes, 2014). Porter’s Five Forces Model Threat of Entry. Lowe’s is the second largest home improvement retailer in the U.S. and is expanding into other countries. Their stores carry a wide variety of major brands with “40,000 products in stock, 500,000 items available online at Lowes.com and more than 500,000 more products available by Special Order” (Lowe's, 2014). Rivalry. Home Depot, Ace Hardware and Menards are the biggest competition that Lowe’s faces. With Home Depot being the large... ... middle of paper ... ...: John Wiley & Sons. Real Results Magazine (2012). Leading the pack. Retrieved from http://www.jda.com/realresultsmagazine/view-article.cfm?did=2470#lowes Rudarakanchana, D. (2013). E-Commerce retailers foresee strong holiday sales, amazon besting traditional firms. Retrieved from http://www.ibtimes.com/e-commerce-retailers-foresee-strong-holiday-sales-amazon-besting-traditional-firms-1468146 Seeking Alpha (2012). Lowe's companies, inc. (low) news. Retrieved from http://seekingalpha.com/article/1047981-lowes-companies-ceo-hosts-2012-analyst-and-investor-conference-transcript?part=single Traxler, D. (2013). Large retailers redefining e-commerce. Retrieved from http://www.practicalecommerce.com/articles/60699-Large-Retailers-Redefining-Ecommerce UPenn (2014). Mobile agent computing. Retrieved from www.cis.upenn.edu/~bcpierce/courses/629/papers/Concordia-WhitePaper.html
Established as the older company of the two, Lowe’s ranks forty-second as a Fortune 500 company. Established in 1946 as a small hardware business, Lowe’s has grown into a 40,000 product, global market enterprise that consist of 1,710 stores nationwide expanding into the countries of Canada, Mexico and Australia (Lowe's Internal, 2010) Home Depot, founded in 1978, is the fastest growing retailer in the United States. Ranked twenty-ninth as a Fortune 500 company, Home Depot continues to remain the number one do-it-yourself retail store in America. These two companies may sell products of the same nature, but comparing their Code of Ethics is their way of setting themselves apart. (Home Depot Internal, 2009)
Opening its doors for the first time in 1946, Lowe’s is now the second largest home improvement chain in the world, operating over 1,800 stores in the United States, generating $56.2 billion in sales and $2.6 billion in net income for 2014 (Lowes Newsroom, 2015). Employing around 265,000 personal making them one of the top employers in the nation, there is no question that Lowe’s must be doing something right. According to Lowes Newsroom, “Lowe’s professional customers represent approximately 30 percent of total sales, approximately 16 million retail and professional customers are served each week. (2015, para 3) “Never Stop Improving”, is Lowe’s slogan; encouraging employees and customers to work together to maximize their in store
In the early 2000’s Lowe’s was rapidly intensifying its presence nationwide. The company carried a varied assortment of home improvement products and catered to the needs of retail as well as commercial business customers. Lowe’s expanded their reach by acquiring a 41-store chain, Eagle Hardware and Garden, and engaging in a strategic alliance with HGTV to obtain a more profound existence in their market (Rouse, 2005). By 2004, Lowe’s operated almost 1,000 stores with plans to continue expansion across the nation (Rouse, 2005). The company has a core competency in helping customers meet their home improvement needs at a low price. In order to use this core competency to gain a competitive advantage, the company has focused on key functional strategies. To continue their success, Lowe’s must specifically focus on marketing, logistics, and human resource management strategies.
Their mission: ‘Customer service and community service are core commitments at Lowe's — and they have been for more than 60 years. Being a good neighbor means being committed to improving the places our employees and customers call home. We see that as an investment in our future. We've grown that investment as Lowe's has grown from a small-town hardware store in North Wilkesboro, N.C., to the second-largest home improvement retailer in the world.’
Home Depot was founded in 1978 by Bernie Marcus and Arthur Blank in Atlanta, Georgia. With their store, Marcus and Blank revolutionized the do-it-yourself home improvement market in the United States. Home Depot began as a very basic store, operated in a large, no-frills warehouse. Home Depot carries over 35,000 products, with national brand names along with the Home Depot brand. At the start, Home Depot was able to offer exceptional customer service with knowledgeable employees who could guide customers through home renovation projects. Since its opening, Home Depot has experienced incredible growth, and today is North America's second largest retailer, and the largest home improvement retailer. Internationally, Home Depot has expanded into Canada, Mexico, and is beginning to operate stores in China. Home Depot's competition includes Sears, Ace Hardware and Lowes (the main competitor).
Lowe’s Companies, Inc. is averaging the opening of about two stores per week. This is part of an unprecedented two billion dollar store expansion, which is the most aggressive expansion in the company’s fifty-five year history; thus, magnifying Lowe’s locality and customer convenience in the United Sates home improvement marketplace. Lowe’s new superstores are currently the largest in the home improvement marketplace, averaging a retail space of about 150,000 square feet. (http://www.lowes.com)
|Business |The Home Depot, Inc. is the world's largest home improvement retailer. The company incorporated in 1978 in |
Home Depot is built on the principle of creating value for our stockholders while never forgetting our values. We seek to be profitable, responsible and balance the needs of our communities. Throughout our company, our associates are challenged with finding ways in which we can provide the best products for our customers, provide the best possible work environment for our associates, have a positive impact on the communities in which we operate, and provide excellent returns for our stockholders.
Lowe’s excels in providing workers with the necessary communication and collaboration tools, and offer the support needed to maximize its effectiveness. Workers not only have access to the latest software and hardware, but the company also maintains its software and hardware to optimal service levels. In addition, virtual team members also have access to the company’s established and well-funded tiered support organizations.
Due to slow sales and less traffic at both Sears and Kmart, the two have decided to merge creating one entity named Sears Holdings. Kmart has agreed to buy Sears for $11 Billion. This puts Sears Holdings at the third largest retailer behind Wal-Mart and Home Depot. Although Wal-Mart is a direct competitor with Kmart, Sears Holdings goal is not to compete with Wal-Mart directly, but find areas that have been overlooked by other retailers, and take advantage of the expanded line of products the new company has to offer. Sears has had higher sales than Kmart, so hundreds of Kmart’s will be transformed into Sears stores. As of now, most of Sears 870 stores are only found in malls. The new strategy would be to open Sears stores in current Kmart locations, to offer consumers with a different variety of products than what’s currently available from large retailers like Kmart and Wal-Mart. Sears is known for selling items such as their exclusive line of craftsman tools and Kenmore appliances. In the future these Sears exclusives will be found in Kmart stores, and Kmart exclusives such as Martha Stewarts line of housewares will be found in Sears.
Home Depot, well-known by its big, bright orange box logo, is a retailor of numerous popular brands of construction and home improvement products. Reach the Top® manufactures a popular brand of ladders and scaffolding already sold by Home Depot, and...
It should capitalize on the cost-leadership strategy and improve its customer service to edge out Ace and steal a chunk of its market share. Lowe’s should also seek to negotiate for favorable contracts with the major Australian suppliers on a cost-advantage level and thus increase its bargaining power. Moreover, such a strategy would create an entry barrier for Australian start-up competitors who might seek to use their home advantage to outcompete
Earlier this morning Lowe’s Companies, a home improvement store announced the acquisition of Canadian home improvement store Rona. The acquisition of this deal will cost Lowe’s Companies 3.2 billion Canadian dollars, or $2.3 billion, in cash. This offer has greatly increased from there previous offer of $1.8 billon in 2012. Lowe’s will acquire 500 corporate-owned and independent affiliate stores, including the Ace Hardware brand in Canada. Although Lowe’s has 37 stores in the Canadian market, this acquisition will allow it to run the home improvement market but it will also make Lowe’s Companies a global name.
Lowe’s deliberately chooses a different set of activities from rivals to create trade-offs that sustain their competitive advantage against other home improvement stores and straddlers . Instead of setting up their store as warehouse style, Lowe’s sets up their products displayed in the store for customers to see while walking through. They are giving up store space, to target and serve their DIY- retail customer segments better rather than the professional service customers . Lowe’s has made the trade-off to frequently restock their stores to serve this type of customer experience and product variety. It is a costly decision, but this creates a risk for straddlers when trying to threaten the competitive advantage of
middle of paper ... ... Kharif, Olga. " Online Retailers: An Early Holiday Peak?." BusinessWeek Online (2009): 5.