Joseph Dunn's Ski Emporium Case Study

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Introduction Joseph Dunn is the creator and founder of Dunn's Ski Emporium. Located in Vail, Colorado and overlooking the Rocky Mountains, Dunn's Ski Emporium specializes in all things ski. The two story western style ski store is known for its repairs and ski equipment. Dunn's place has earned its way up to the top, far away from its competitors. The store has specialized in one hour turnarounds for repairs and one day adjustments for new equipment. Skiers are actually capable of skiing into the front door for repairs and out the back door to get back on the slopes. The staff is known for its year round friendly and knowledgeable service. Employees from the Deli and from the Emporium are on board with what is in store for the big change, but some have never been happy and this could push …show more content…

He plans to be innovative with new technology, and hopes that his employees will adapt well to the change. As a leader, he must now prove that he can be a strong leader to his employees of the deli and ski emporium. To be a successful leader and gain relationships with his staff he needs to understand his role as a leader and be a role model to those under him. As a leader he needs to build relationships with his employees using communication. He must find ways to motivate and empower his employees to make sure they maintain full potential. Joseph will look at all aspects of staff members like including cultural diversity. To work at highest performance possible and keep up the good satisfaction ratings from customers he will need to use the knowledge that George has of the Deli business to accomplish all of these things. Dunn knows that this expansion is not going to be easy, but with help from George and building successful relationships with employees he can become a stronger organization and make his dream come

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