J Howard Miller

998 Words2 Pages

The “We Can Do It” poster was created in 1942 by J. Howard Miller during World War II and was created to influence feminism in America. During World War 2, factories suffered a significant loss of workers, which caused the demand for labor. Women stood up to take their jobs while the men fought. The poster was made to raise awareness of what the women have done during the wartime period. Due to the events happening at the time, the poster wasn’t super famous until the 1980s. Miller created the poster with passion and mindfulness to make the poster stand out among others. The poster represents a woman some call “Rosie the Riveter” (Aguierre), who creates a sense of power and trust. The sign later highly influenced the fight for women's suffrage …show more content…

The yellow background of the poster captivates the reader's attention and leaves a residual mark on the audience. The bright yellow makes it easy for people to look at the poster once and remember it. The yellow resembles positivity and hope for a new future. The vibrant yellow color isn’t the only way J. Howard Miller developed this poster; red, white, and blue were used to simulate different meanings. Miller's use of the red and white headband creates a sense of power and strength to emphasize the main message. Red is used for the woman's bandana and lip color and is designed to draw the viewer's attention and symbolize strength …show more content…

Howard Miller, in 1942, was prestigious in the fight for feminism and wartime motivation, which now stands as a highly influential symbol of feminism and empowerment. The bright colors that Miller applied, such as yellow, red, white, and blue, were a way to forge emotions and patriotism among the women in factories. The vibrant yellow sparks a feeling of hope while also leaving a lasting impact on the audience, while the red, white, and blue provide patriotism. Miller’s poster represented thousands of women who tirelessly worked during World War II through the powerful imagery of the brave and fierce woman. With the help of Miller, women were seen for what they had accomplished and sacrificed for America during World War II. Miller developed a distinct characterization of the woman in the poster to create a more human feeling that the audience can relate to. The woman was shown as someone who could be trusted, influencing the audience more. The powerful word choice also affects the audience's feelings toward the poster as the word “we” includes the audience, developing a robust and appealing message. The iconic poster will forever be a powerful reminder of the contributions of women during World War II. J. Howard Miller's thoughtful use of color, imagery, and relatability ensures that the iconic poster continues to inspire people to this

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