Case Selection Process In Nigeria

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Due to the relatively under-explored research topic and contemporary nature of the phenomenon under investigation of the internationalisation process of SSA firms from Nigeria a case study approach is deemed appropriate for this study. A case study provides the best approach for this study because of the case firms ‘relevance to the research question, research objectives, context and theoretical positioning of this study and small sample size of the study (Silverman, 2013, Yin, 2014). Also, a case study allows to empirically investigate in-depth a contemporary phenomenon within a context, drawing data from multiple sources of evidence for triangulation and convergence (Yeung, 1995; Yin, 2014, p. 16 and 17). Additionally, case study design …show more content…

Consequently, replication and contrast among cases are analyse as individual cases or a single unit “within case” then followed by cross analyse the case firms “cross case analysis” for replicative effect of all cases (Eisenhardt, 1989) This is because the case firms’ encompasses firms from different sectors of the Nigerian economy and would exhibit different approaches on their expansion process. Case Selection Process The four cases were selected based on purposive and theoretical sampling (Yin, 2014) and in such a study, it advisable to choose cases that are polar or extreme in nature (Gray, 2014). Previous studies on the internationalisation of Nigerian firms focus mainly on the banking sector, this study has taken a different approach to investigate firms from various sectors of the Nigerian economy namely - Manufacturing, Banking, Insurance and Information and Technology sector. The cases firms were chosen based on the following criteria (a) the firms’ are incorporated in Nigeria (b) the firms are one of the pioneers with successful internationalising in their respective sectors (c) the firms owned foreign subsidiaries and have engaged in foreign in expansion for at least five years (e) the firm were established between 1980 and 1995 finally (e) the firms could create a base for extending the existing internationalisation …show more content…

Most of the interview was joint interview, in some cases I have to meet with the interviewee two or three times before the actual interview took place. The interviews were recorded and transcribed followed by email communication in some cases. For ethics and confidentiality purpose the interviewees’ identities are not disclosed. The secondary data sources are from firm documents, annual reports, field notes, journal publications, professional institutions ' publications, databases, Government institutions, public domain and company websites. The data analysis process, interpretation and reporting resulted in findings inference and triangulation to generate insight to link the research questions, objectives and extant study. Data from multiple sources were used to create matrices, tabulation and diagram for data reduction and data visualisation (Eisenhardt, 1989) Stemler, 2001; Silverman 2013; Gray, 2014; Yin, 2014; (Thomas, 2006; (Braun & Clarke, 2006; Miles & Huberman

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