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Positive impacts of advertising on children
Positive impacts of advertising on children
Positive impacts of advertising on children
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Annotation Bibliography Foxman, E., & Kilcoyne, P. (1993). Information Technology, Marketing Practice, and Consumer Privacy: Ethical Issues. Journal of Public Policy & Marketing, 12(1), 106-119. Retrieved from http://www.jstor.org/stable/30000116 The article discusses how marketers ' use of the new information technologies has provided the opportunity for improved market segmentation and target marketing. However, the profession faces ethical conflicts because application of these technologies commonly invades consumer privacy. The authors examine the ethical dimensions of marketing practice in relation to consumer privacy. The meaning of privacy in a marketing context is explored and specific marketing threats to consumer privacy are described. After examining current and potential mechanisms to safeguard consumer privacy, the authors conclude that marketers must make an active commitment to ethical behavior in this area if restrictive legislation is to be avoided. Lin, L. , Cherng, R. , Chen, Y. , Chen, Y. , & Yang, H. (2015). Effects of television exposure on developmental skills among young children. Infant Behavior and Development, 38, 20-26. The authors come from different affiliated institutions such as the Department of Occupational and National Division of Speech/Language Therapy, and the Department of Physical Therapy College of Medicine of Tainan, Taiwan. The intended audience is pediatric practitioners who need to explain the impacts of television exposure to parents and caregivers to ensure cognitive, language, and motor development in young children. This work is different to the ones I got to read before because this research studied the behavior of 75 children who were frequently exposed to television and 75 child... ... middle of paper ... ...l and long-lasting intellectual benefits that cannot be attributed to obvious confounding variables such as family income and parents ' education. However, the mechanisms underlying this association have yet to be determined. The website name appears as Current Directions in Psychological Sciences. The author is affiliated with the University of Toronto, Mississauga, Ontario, and Canada. The author has written more articles related to this specific topic. The objectivity level is not effective since there are not advertisements on the site related to the topic. In addition, the website doesn’t provide a specific posting date, but all the links work correctly. Also, the information is backed with full citations and support the hypothesis that exposing the child in the first five years of life to classical music is beneficial for cognitive and/or language development.
Did you know that almost everything you do on the internet is being tracked and recorded in some way? In the Article, George Orwell… Meet Mark Zuckerberg, by Lori Andrews, Andrews talks about how behavioral advertising, which is the tracking of consumer’s online activities in order to bring custom-made advertisements, is a topic that is concealed to many people and can cause damage. Search engines like Google store the searches you have made and in 2006 there were search logs released which had personal information that people were judged by (Andrews 716-717). Data aggregation is the main way Facebook makes its money. Andrews believes that it’s an invasion of privacy and is not known well enough by the public. This article is aimed at young and new internet users that are ignorant of the possible dangers on the web. Lori Andrews is successful at informing novice users about the dangers of behavioral
In “Television Harms Children”, Ann Vorisek White claims that the intellectual and cognitive development of children who frequently watch television is threatened. To support this claim, she points to the findings that “the more television children watch, the weaker their language skills and imaginations” (White, 2006). Before the brain fully matures around age 12, it is in the stage of rapid development. The American Academy of Pediatrics (AAP) “recommends that children under the age of two not watch TV or videos, and that older children watch only one to two hours per day of nonviolent, educational TV” (White, 2006). A study from the AAP (as cited in White, 2006) found that the average American child watches four hours of television every day. Considering "expression and reasoning are not automatic" abilities, young children who routinely watch television eventually become "passive and nonverbal" to stimuli in their environment (White, 2006). Since the normality of curiosity and imaginations of young children are the foundation of how they learn, remaining passive for extended periods of time affects their intellectual and moral development.
Lahdesmaki (2005) argued that marketing can be an ethical contract between businesses and their customers. Therefore businesses are morally obliged to inform their customers about the products in store and provide all the information necessary via marketing strategy so the customer can make informed decisions about their purchase.
..., websites and online marketers do find ways around users’ precautions to gain personal information. There are many people out there who want to use personal information like credit card numbers or addresses to cause harm to others. These cases are the extremely negative ones that people want to and should avoid. The case of companies and third parties tracking browsing history and other information for advertising purposes hover over a finer line between good and bad. For some people, tracking can be considered convenient in terms of shopping for what they are interested in, and others may be uncomfortable with the thought of being tracked without knowing. As stated in the beginning, complete privacy is unlikely, but being informed about the tactics of the Internet can help one protect themselves and others in their care to be as careful and private as possible.
"How TV Affects Your Child." Kids Health - the Web's Most Visited Site about Children's
In April 2004, a journal, Pediatrics, described that the greater the amount of television watched by a toddler, the greater risk for him to develop an attention disorder later on in childhood, as described by researchers at a children's hospital in Seattle, Washington. “For each extra hour per day of TV time, the risk of concentration difficulties increases by 10 percent” (Sprinkle 1). A child is more likely to be diagnosed with an attention disorder like Attention Deficit Hyperactivity Disorder (ADHD) or Attention Deficit Disorder (ADD) when they view a television program. ADHD and ADD both effect the child's ability to stay attentive to one thing for a normal amount of time, which will, in turn, make the comprehension of the education he receives tougher than that of a child who has a normal attention span.
Television is a distraction for children and can hurt their cognitive abilities if they watch too much because it is non interactive. In the International Journal of Behavioral Nutrition and Physical Activity Helena Duch and colleagues mentioned that the American Academy of Pediatrics advises, “parents avoid exposing children 2 and under to screen media, a nationally representative survey found that 68% of children under the age of 2 use screen media in a typical day, and that average screen time was 2.05 hours per day” (Dutch et al 2). Children live in a world full of screens, ranging from iPhones, TVs, to tablets and computers. Drastic brain development occurs during the ages of 1-3 and exposing them to too much screen time of any kind can have negative effects on them (Hopkins 27). Putting them in front of a screen also steals away from times they could be talking, playing, and interacting with their surroundings. Pediatrician Dr. Michael Rich claims that shows d...
There is no discussion that Social Responsibilities and ethics play in important role in marketing. It’s a must that company’s show proper ethics in marketing because it can comeback in destroy a company. Some of the most shared types of unethical practices amongst corporations contain uncertain marketing practices, bribery, and price judgment. Misleading advertising in particular causes customers to become self-justifying towards all promotional messages and disbelieving of all advertising, so it hurts not only customers but the marketers as well. Ethical Marketing is a viewpoint that focuses on morality, justice and responsibility. Though wrong and right are personal, an overall set of rules can be put in place to guarantee the company’s
The digital era arrives. Blue Book information editorial board and Social Science Literature Publishing House (2010) pointed out that “China's e-commerce transaction volume reached 3.85 trillion yuan in 2009”. Utilisation of e-business services was also high amongst Hong Kong people. About 98.3% of all persons had used e-business services such as Octopus Card and Automatic Teller Machine (Census and Statistics Department, 2009). One of the pitfalls for the development of e-business, however, is the concerns on consumer privacy. According to Green’s (1999) survey, 54% of respondents had decided not to purchase a product because of a concern on overuse of personal information collected in the e-business transaction. This essay examines the circumstance on protection of consumer privacy in e-business. As e-business is surging by astronomical number and consumer information is a kind of property, the protection of consumer privacy in e-business becomes significant. This essay begins with the causes of the problem, and then move on to analyse the effects. Lastly, the essay concludes with the solutions to the problem.
...e same time, the time has come to raise consciousness, support research and standard-setting, and prepare model codes for those systems that do employ privacy-enhancing technologies. The opportunities for individuals to customize privacy preferences, research should be conducted to evaluate alternative arrangements should be generated. On top of that, the digital applications should provide transparent criteria, including ease of understanding, adequacy of notification, compliance with standards, contractual fairness and enforceability, appropriate choice of defaults, efficiency relative to the potential benefits, and integration with other means of privacy protection. Particular attention should be paid to uniformity of protocols across different industries and applications, so that consumers are not overwhelmed by a pointless diversity of interfaces and contracts.
Papacharissi, Zizi, and Jan Fernback. "Online Privacy And Consumer Protection: An Analysis Of Portal Privacy Statements." Journal Of Broadcasting & Electronic Media 49.3 (2005): 259-281. Communication & Mass Media Complete. Web. 24 Nov. 2013.
In order to generate sales, marketers often promote aggressively and uniquely, unfortunately, not all marketing advertisements are done ethically. Companies around the globe spend billions of dollars to promote new products and services and advertising is one of the key tools to communicate with consumers. Conversely, some methods that marketers use to produce advertisements and to generate sales is deceptive and unethical. Ethical issues concern in marketing has always been noted in marketing practice. According to Prothero (2008), ethics itself has a profound, varied and rich past. It emphasizes on questions of right and wrong or good and bad.
Myhre, Julie. "Technology Is Invading Our Privacy." Direct Marketing News. N.p., 20 Sept. 2013. Web. 14 Apr. 2014.
How TV Affects your Child? Kids Health. October 2011. Web. The Web.
Foxman, E. R., & Kilcoyne, P. (n.d.). Information technology, marketing practice, and consumer privacy: ethical issues. Journal of Public Policy & Marketing, 12(1), 106-119.