Importance Of Earnings Management

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Introduction
According to the Encyclopedia of Business in Today’s World, earnings management can be defined simply as “an accounting process whereby managers manipulate reported earnings to obtain some private gain.” Most companies today take part in earnings management in order to maximize profits and stock value and reduce fluctuations. In the United States companies must comply with US Generally Accepted Accounting Principles; however, there is room for interpretation and judgment, which leads to earnings management. Although earnings management does not break the law, many view it as opportunistic and believe it can have a negative effect on earnings quality and may weaken the credibility of financial reports. However, some believe that earnings management is beneficial; “recent studies have argued that earnings management may be beneficial because it potentially enhances the information value of earnings”. This paper will provide a review of the different motives of earnings management, also referred to as creative accounting in European countries. There are four evident motives for earnings management which will be discussed; compensation, income smoothing, capital market pressures, and financial requirements.

Compensation
The Agency theory explains the relationship between shareholders and company executives and suggests that activities of firms are governed by the role of contracts to facilitate voluntary exchange. According to the agency theory conflicts exist when managers have selfish motives and do not always act in the best interest of the firm, but to increase their own wealth at the expense of other shareholders. The reason for this conflict is that shareholders want to maximize the return of their inves...

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...ests that even in absence of capital market pressures, firms still have incentives to manage earnings. They found that firms in countries with high financial and tax accounting alignment manage earnings to reduce taxes.

Conclusion
After evaluation of this literature, it is clear that many companies today take part in creative accounting in order to maximize profits and stock value and reduce fluctuations in earnings. There are many studies that support this evidence and suggest that the main motivations for earnings management are compensation, income smoothing, capital pressures, and financial requirements. Although there are those who believe that creative accounting produces a negative effect on earnings quality and weakens the credibility of financial reports, it is clear that many people still employ earnings management techniques for a variety of reasons.

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