Hardware Stores

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So for the past six years or so, I've been working at a local hardware store in my area. I’ve done almost every job you can possibly think of their, doing everything from running the register, stocking shelves, ordering, to customer service. Nowadays, I take my share in managing the store and helping out with the day to day business operations at the store. We are a small business, and it sure takes a lot to keep small businesses afloat in today’s economy. There have been other stores in our general vicinity that have closed for numerous reasons, yet we have remained strong over the years. It takes a lot to keep a hardware store going, and it takes a good group of people to do so. Over the next few paragraphs I’m going to explain what it would take to open a hardware store in the grand old state of Massachusetts.
The first and most crucial thing about a hardware store is location. You wouldn’t open a hardware store in the middle of nowhere on some side street nobody drives down. It just doesn’t make sense; nobody would ever know that you were even in that location in the first place. You also want to find an area that is primarily lower middle class income families. As weird as that is to say, your target market is the lower middle class, more specially people from ages 22-70.These are the people that are going to small DIY projects around their home, or if their toilet breaks, they’ll go to the hardware store to fix it instead of calling a plumber. If you open a hardware store in someplace like Weston or Sudbury (Two towns that are made up of mostly higher middle class residents, and have the two highest average incomes in the state.) This is because these people would rather hire someone such as a general contracto...

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...er to the hardware store to use that coupon. In my opinion it was an ingenious idea, just because you’re using local resources to gain business.
Even with all of things I’ve for mentioned, there’s so much more that goes into keeping a hardware store in business and stay afloat the 11 hours a day they are open, seven days a week, for 360 days a year. I could probably write an entire book about different things that you need to keep up with at the store, like stocking/ordering information, point of sale system, deliveries, floor cleaning, correctly counting out the cash registers…the list goes on and on. It’s a never ending cycle when it all comes down to it, but you need to stay on the ball with it. The second you fall behind in the hardware business (for any small business for that matter.), is when you’re most vulnerable to the decline of your business.

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